Business Commons^™

Strategic Audit Of Dunkin Brands, Maggie Madej

Honors Theses

Dunkin Brands is the parent company that operates franchises, and one of its most well-known subsidiaries is Dunkin' Donuts. This establishment, rooted in the United States but with a global presence, is a significant player in the coffee and donut shop industry. This paper provides a background on Dunkin Brands and analyzes their internal and external environment, firm strategy, and corporate governance. The analysis uses theories and principles learned in management, such as Porter’s Five Forces and PESTEL analysis. Additionally, strategic recommendations were made for Dunkin Brands' next steps to continue dominating the coffee and donut shop industry.

Mattel Strategic Audit, Ellie Anderson, Samuel Gertner, Logan Connealy, Julia Michner, Chris Payant

Honors Theses

This case study focuses on Mattel, Inc., a prominent company in the toy industry. To complete the case study, we conducted a strategic audit utilizing different theories and principles used in management. We conducted significant research using publicly available information, including the company’s website, SEC filings, news articles, industry analysis, and more. The goal of the report is to analyze data and use a real-world company to apply management concepts.

We looked at many factors for Mattel, including industry analysis, external analysis, internal analysis, performance analysis, competitive dynamics, business level strategy, and corporate level strategy to complete the case study. …

General Electric Renewable Energy Strategic Audit, Jarod Fox

Honors Theses

General Electric (GE) is a large multinational conglomerate in various industrial machinery industries. Currently, GE operates through four main sectors - Aviation, Power, Healthcare, and Renewable Energy. This report specifically focuses on the Renewable Energy sector and analyzes General Electric’s ability to achieve a sustainable competitive advantage in this complex industry. The paper provides a background on GE, information on the industry and rivals within the industry, and how GE has a competitive advantage. To demonstrate this sustainable competitive advantage, an external and internal analysis has been created through the frameworks of Porter’s Five Forces and PESTEL Analysis. Additionally, strategic …

Airbnb Strategic Audit Overview, Andrea Curnes, Audrey Kreun, Tyler Royal, Jacob Zadalis, Cody Hohn, Jason Dirks

Honors Theses

This study provides an overview of Airbnb, an online marketplace for short-term rentals and experiences. It highlights the company's history, business strategies, value chain, acquisitions, code of ethical conduct, and organizational structure. With a Blue Ocean strategy combining differentiation and cost leadership, Airbnb has achieved remarkable success, boasting a valuation of over $67B and generating annual revenue exceeding $1.5B. The company's unique business model involves participating in all parts of the value chain, and it has expanded geographically through acquisitions and product market expansion. Airbnb's code of ethics reflects its core values, and its organizational structure fosters flexibility and remote …

Strategic Audit Report Pfizer – Brand-Name Pharmaceutical Manufacturing (U.S.), Madeleine Grimm, Meghan Schuette, Trent Lockard, Connor Boudreau, Kollin Goff

Honors Theses

The purpose of this strategic audit report is to provide an in-depth analysis of different aspects of Pfizer Inc.’s business operations and an overview of the different types of strategies that Pfizer employs within the Brand-Name Pharmaceutical Manufacturing Industry. The audit contains analyses of the company’s history and strategic leadership strategies, external environment, internal environment, performance, and competitive dynamics. These aspects are examined to provide a foundation for further analysis of Pfizer’s strategies in the context of the environment. This report also analyzes the company’s business and corporate-level strategies, the impact of recent mergers and acquisitions, corporate governance practices, and …

Mckinsey & Company: People And Organizational Performance Strategic Analysis, Sadie Richards

Honors Theses

McKinsey & Company is an international management consulting firm for businesses, governments, and institutions. It is one of the five largest consulting services in the United States and one of the “Big Three” management consulting firms of the United States. This report focuses on McKinsey & Company’s People and Organizational Performance sector and provides an internal and external analysis to understand how it has gained and maintained a sustainable competitive advantage in its industry. Specifically, this report uses Porter’s Five Forces and a PESTEL Analysis as tools to analyze the macro environment and competition within the industry. Recommendations are given …

Diageo Strategic Audit: A Deep Dive Into The Management Strategies Of Diageo, Hailey Hoogers, Maria Alessandro, Joel Myers, Abigail Grimm, Harrison Gates

Honors Theses

Diageo is a multinational premium drink producer and supplier with over 200 brands and sales in over 180 countries. A conglomerate since its founding, Diageo controls and operates some of the world’s well-known and loved drinks, like Guinness, Johnnie Walker, Smirnoff, Bailey’s, Captain Morgan, and Crown Royal. The firm is an industry leader in consumer insight, innovation and creativity, and sustainability efforts. Diageo believes pursuing sustainability, efficiency, and positive drinking allows them to compete, now and in the future. This audit analyzes the history, leadership, business model, mission, external environment, internal environment, core competencies, recent performance, competitive dynamics, business level …

Marriott International: A Managerial Strategic Audit, Brooke Eschenbrenner, Alex Zlatic, Madison Bechtel, Brandon Collins, Charlotte Straley, Grant Gubbels

Honors Theses

A strategic management audit of the public firm, Marriott International, was conducted to identify various factors and managerial strategies that affect Marriott and the global hotels and tourism industry. At the industry level, we conducted a PESTEL and Five Forces analysis, researched the competitive landscape, and assessed the total value potential. We found that the industry experienced a major decline during the COVID-19 pandemic but saw recovery as international travel opened up again. On the company level, we conducted an internal analysis, identified Marriott’s management structure, and identified the firm’s structure and strategies through a SWOT analysis and other relevant …

Johnson & Johnson Strategic Audit, Hannah Headley, Lucy Peterkin, Ryan Nyffeler, Joshua Wiemers, Bailey Birkholtz

Honors Theses

Johnson & Johnson (J&J) is a healthcare company that generates economic value from its three core business segments: Consumer Health, Pharmaceuticals, and Medical Devices. Recent innovations include new pharmaceutical products, remote clinical trials, automated patient recruitment, improved scientific and digital literacy amongst employees, and innovative digitized models for supply chain planning. J&J has a competitive edge in R&D efficiency, with a 4.35 return on research capital ratio. Sociocultural, technological, and economic factors will play a large role in changing the pharmaceutical industry environment, and J&J is well positioned to benefit from sources of growth such as the increase in aging …

A Strategic Audit Of A Company In The Alcoholic Beverages Industry: Anheuser-Busch Inbev, Ava Dunne, Patrick Malec, Andrew Shank, Elizabeth Foral, Hannah Rethmeier

Honors Theses

This strategic audit provides a comprehensive analysis of Anheuser-Busch InBev, the world's largest brewer. The audit examines the company's business model, competitive position, financial performance, and future growth prospects. It also assesses the impact of external factors such as changing consumer preferences, government regulations, and technological innovations on the company's operations. The audit identifies key strengths and weaknesses of Anheuser-Busch InBev, as well as potential opportunities and threats in the beer industry. Based on this analysis, the audit provides recommendations for strategic actions that the company can take to enhance its competitive position, achieve sustainable growth, and mitigate potential risks. …

Walt Disney Theme Park Strategic Audit, Joseph Peraino

Honors Theses

Walt Disney theme parks are a part of the Theme parks, Resorts, and Cruise line sector of The Walt Disney Company. Despite many world changes to its environment throughout the years, Disney has remained one of the leaders in the entertainment industry. This Strategic audit will use PESTEL and Porter’s Five Forces to analyze the industry as a framework to understand how Disney can remain a strong competitor in its changing environment and industry.