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Open Access. Powered by Scholars. Published by Universities.®

2023

Hospitality Administration and Management

Hospitality Graduate Student Scholarship

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Full-Text Articles in Business

The Influence Of Loyalty Programs On Hotels, Kennedy Lynn Jan 2023

The Influence Of Loyalty Programs On Hotels, Kennedy Lynn

Hospitality Graduate Student Scholarship

This study aims to create a working paper on the best practices of different ways loyalty programs can influence the hospitality industry, specifically in hotels. The hospitality industry is evolving daily, highly competitive, and customers seek more than genuine experiences. To differentiate themselves from competitors, hotel companies are developing unique ways to reward customers for repeat purchases and have relied heavily on loyalty programs to keep up with this trend. The study discussion indicates the best practices of a loyalty program used by various hotel companies.


The Impact Of Artificial Intelligence On The Restaurant Industry, Adamarie Santiago-Nieves Jan 2023

The Impact Of Artificial Intelligence On The Restaurant Industry, Adamarie Santiago-Nieves

Hospitality Graduate Student Scholarship

Stated will be the collection of several studies conducted to observe and understand the development of artificial intelligence (AI). The software developed within these robots will be explored to clarify different functions, followed by studies conducted to observe guests' satisfaction experiences and satisfaction rates. Further qualitative research is recommended due to the rapid growth and popularity of the usage of artificial intelligence within the restaurant industry.