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2022

Tourism

Walden Dissertations and Doctoral Studies

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Full-Text Articles in Business

Entrepreneurial Strategies For The Survival Of Small Business Enterprises In Uganda, Rita Kabatunzi Jan 2022

Entrepreneurial Strategies For The Survival Of Small Business Enterprises In Uganda, Rita Kabatunzi

Walden Dissertations and Doctoral Studies

Only 46% of small businesses in Uganda survive beyond 5 years, yet some small business owners lack entrepreneurial leadership strategies to innovate and sustain their businesses. The failure to sustain businesses can lead to employee loss of jobs and degrade individuals’ economic prosperity. Grounded in the strategic entrepreneurship model, the purpose of this qualitative multiple-case study was to explore entrepreneurial leadership strategies small business owners in the travel and tourism industry in Kampala, Uganda use to innovate and sustain their businesses for more than 5 years. The participants comprised 5 small business owners who successfully sustained their businesses beyond 5 …


Entrepreneurial Strategies For The Survival Of Small Business Enterprises In Uganda, Rita Kabatunzi Jan 2022

Entrepreneurial Strategies For The Survival Of Small Business Enterprises In Uganda, Rita Kabatunzi

Walden Dissertations and Doctoral Studies

Only 46% of small businesses in Uganda survive beyond 5 years, yet some small business owners lack entrepreneurial leadership strategies to innovate and sustain their businesses. The failure to sustain businesses can lead to employee loss of jobs and degrade individuals’ economic prosperity. Grounded in the strategic entrepreneurship model, the purpose of this qualitative multiple-case study was to explore entrepreneurial leadership strategies small business owners in the travel and tourism industry in Kampala, Uganda use to innovate and sustain their businesses for more than 5 years. The participants comprised 5 small business owners who successfully sustained their businesses beyond 5 …