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Jamaican Micro/Small Entrepreneurs: A Comparative Assessment Of Their Motivations And Problems, Mauvalyn M. Bowen
Jamaican Micro/Small Entrepreneurs: A Comparative Assessment Of Their Motivations And Problems, Mauvalyn M. Bowen
Business Faculty Publications
The purpose of the paper is to assess the motivations and challenges faced by three groups of micro and small entrepreneurs in Jamaica, as well as factors that might contribute to their success. Success was operationally defined in the study as profit. Data from a survey of 192 micro and small entrepreneurs in the urban informal sector of Jamaica were used in the study. The design tracked a descriptive survey approach with multivariate analysis. A structured questionnaire was used to collect the data with some open-ended flexible questions. The structured questionnaires with Likert-type items were used to increase the reliability …