Invest For Impact: An Exploration Of The Incongruities In Social Finance, Kelly Marie Thompson

Honors Capstone Projects - All

Within the impact investing industry, a definition for societal return and how to measure this concept is lacking. Although its potential has been proven, there is still very limited exposure to impact investing within the United States. The present study aims to survey the current status of the impact investment industry in the United States, assess the presence of gaps between investments and their outcomes, and formulate a framework for addressing such shortcomings. The current status of the impact investing industry was examined and evaluated in order to understand how the industry is defined, what is the outcomes social finance, …

Penn State Football: An Analysis Of Crisis Communication Best Practices And How Psu Overcame The Ultimate Pr Crisis, Meaghan Grace Lane

Honors Capstone Projects - All

This thesis paper is an analysis of the crisis communication response to the 2011 Pennsylvania State University child sex abuse scandal. The reputation of this iconic university and its football program was changed forever by this horrific event, which involved years of administrative cover-ups of the sexual assault of children by an assistant football coach. However, despite widespread public backlash, administrative upheaval and heavy NCAA sanctions in the months after the scandal broke, Penn State has since made major strides in image improvement.

This project delves into what defines best crisis communication practices, using Penn State as a case study. …

Sources Of Productivity Spillovers: Panel Data Evidence From China, Badi H. Baltagi, Peter H. Egger, Michaela Kesina

Center for Policy Research

This paper assesses sources of productivity spillovers in China's electric and electronic manufacturing industry using a rich panel data-set of 25,360 firms observed over the period 2004-2007. This industry is characterized by its important reliance on technology. In particular, the paper focuses on the role of other firms' productivity as well as productivity shifters in affecting own firm-level total factor productivity. In addition, this paper examines the possible difference between spillovers from foreign-owned units and from units which participate at global markets through exporting in comparison to domestically-owned and non-exporting units. We find evidence of stronger spillovers from exporting firms …

Research Brief: "Veterans’ Attitudes Toward Work And Disability Compensation: Associations With Substance Abuse", Institute For Veterans And Military Families At Syracuse University

Institute for Veterans and Military Families

This study compares attitudes towards employment and service-connected disabilities among substance using and non-using veterans. In practice, veterans place a high value on being employed, regardless of whether they use substances; however, veterans who used substances were more likely to express fear of losing disability benefits if they became employed. In policy, state-level agencies and programs might work with counseling centers to determine the most productive ways to address the specific employment needs of veterans with disabilities and/or substance use issues. Suggestions for future study include sampling larger populations on a randomized basis to ensure that the results found here …

Improving Public Health Safety Nets After An Economic Recession, Sanjay Basu

Center for Policy Research

When we say ‘here’s what’s going on with our nation’s health,’ how do we know the answer? Where is the data coming from? How can we best evaluate our public health system? We’re talking about it every day on CNN given the Ebola scare. What do we mean by our ‘public health system’? I would argue that we should expand our definition to mean something more than hospitals and clinics, or doctors and nurses. In particular, I’ll argue that some of our non-health programs that we have as part of the safety net actually make a bigger health impact than …

Wall Street Ready: The Whitman School’S Orange Value Fund Immerses Students In The World Of Finance And Teaches Them How To Capitalize On The Experience, Denise Jochem-Robertson

Syracuse University Magazine

No abstract provided.

Find It In Football: An International Marketing Plan For Young Women, Melanie Michelle Holohan

Honors Capstone Projects - All

What follows are multiple components of a creative advertising project. While this work relies heavily on research, it was a very creative process. The premise of this work is an integrated marketing campaign that utilizes my two majors: international relations and advertising, combined with my love for sports. Using primary and secondary research, I found that the benefits that sports have on child development are huge (Humphrey, 2003). I narrowed my sport choice down to soccer and my target down to young women. I wanted to focus on Islamic states because, at least by American standards, Muslim women are often …

An Investigation Into The Accounting Practices Of Owners In The Professional Sport Industry With Specific Consideration Of Implications To Players, Taxpayers, And Local Governments, Stephen Michael Rathbun

Honors Capstone Projects - All

In today’s sport industry there is a push by players to maintain an equitable split in revenues to ensure ownership groups do not exploit them. This has been of particular importance over the past five years during collective bargaining agreements. Players associations are not the only groups who are affected by the financial management of professional sport owners. Taxpayers and local governments also share an interest in the manner owners operate teams. With an increase in public subsidization of sport teams, taxpayers have a natural vested concern for professional sports.

The concern on this topic comes with the financial management …

Let’S Bring It Home: Discovering Efficiency In Re-Shoring Production In The Beauty Industry, Julie Sarah Gibli

Honors Capstone Projects - All

The beauty industry is an understudied industry that can benefit greatly from reshoring. Product developers in this industry source raw materials from Europe when creating a complex product, and from China when creating a mass-market, basic product. Many companies across the United States have begun to reshore all or parts of their manufacturing process. They have been able to benefit by cutting transportation costs and lead time, and by maximizing quality. This thesis aims to explore the reshoring trend and its viability for mass-market products in the beauty industry.

A case study was compiled to discover whether it is economically …

Capstoned: Advertising Research, Account Planning, And The Development Of A Marketing Plan For Recreational Marijuana In Denver, Co, Erica Clapp

Honors Capstone Projects - All

One of the hottest current issues in the United States among politicians and many other groups of citizens is the legalization of recreational marijuana. This issue has a long history, and it has constantly resurfaced in the media for years. However, the recent attention being given to recreational marijuana legalization is not going to die down anytime soon, for landmark progress has been made in this area. On November 6, 2012, Colorado Amendment 64 was passed, implementing a statewide drug policy for cannabis. Consequently, Colorado has taken a revolutionary step that marks the first electoral decision to legalize marijuana in …

Beaver Professional Public Relations Research Case Study, Francheska Munoz

Honors Capstone Projects - All

This research study combines public relations and marketing to examine how women think about buying hair products. Using Beaver Professional, a hair care company, as the client, this study incorporates different methods of research to understand what factors affect which products women buy and where they go to buy them. This study also examines how salons think about selling hair products to their customers and where they go to shop or find the products for their salons.

Advertising In The Super Bowl: Worth The Cost?, Avi Steinbach

Honors Capstone Projects - All

The Super Bowl has long been considered an unofficial American holiday. Advertisers look at this day as their Christmas – a day when the audience looks forward to commercials. Because of the immense value that a Super Bowl spot holds, there is an equally high price tag to pay for a spot.

The original question posed in this thesis was: Is a Super Bowl advertisement worth the cost? After diving into countless articles arguing both sides and looking at companies’ successes and failures, it became clear that the wrong question was being asked. Rather than thinking about all companies, the …

What’S Gender Got To Do With It? How Client Gender Influences Public Relations Practices And Crisis Management Strategies, Tiana Rojas

Honors Capstone Projects - All

Media leads gender stereotyping. Consumers of media internalize messages of gender put forth by the media, thus shaping their attitudes and expectations of gender. This paper focuses on gender and how it influences public relations (PR) practices and crisis management strategies, specifically in entertainment PR. This is a subject that has yet to be explored. Utilizing primary, secondary and quantitative research methods, I hope to answer my research question: how does client gender influence PR strategy? To test my research question, I designed an online survey composed of four common PR crises seen in the entertainment industry among celebrities. The …

A Geographical Analysis Of The Origin Of National Football League Players And Draftees, Robert Murray

Honors Capstone Projects - All

The inspiration for this examination of NFL football players came from a September 17, 2010 CBS Television program 60 Minutes report “American Samoa: Football Island” by Scott Pelley. Pelley determined “that a boy born to Samoan parents is 56 times more likely to get into the NFL than any other kid in America” (Pelley, 2010). As a result of this investigation, I was inspired to travel to American Samoa in June 2013 to learn firsthand what variables and conditions led to the production of National Football League (NFL) Draft picks from this country, Tonga and all the regions within the …

The Nature Of Lessons Learned From Argentina’S 2001 Financial Crisis, Emma Van Wagenberg

Honors Capstone Projects - All

This paper makes the argument that though Argentina’s 2001 financial crisis was influenced by several factors, it is the 1991 Convertibility Plan that most strongly pushed the nation to the point of needing outside financial assistance. Its implementation led to and worked in combination with a multitude of unexpected factors. Together, these created economic conditions that chipped away at the stability of Argentina’s economy.

Given the nature of this project, information was gathered solely through research in texts published by both supporters and critics of organizations like the International Monetary Fund. In my readings, I found that there is generally …

Stir, Alyssa Di Rienzo

Honors Capstone Projects - All

The Syracuse University student body is overflowing with brilliance. Over the course of their four years on campus, many Syracuse students engage in truly amazing academic initiatives. Currently, there is no single resource that captures the stories and accomplishments of the university’s most talented students. I have set out to address this opportunity, by creating a website that celebrates and shares the stories of the Syracuse University students. ! I have created STIR, an online resource featuring video testimonials from outstanding Syracuse University students. The website has four main missions. First, to share the stories of Syracuse University talent with …

Elements Of The Nordic Leadership Framework, Origins, And Transferability, Maggie H. Chen

Honors Capstone Projects - All

Leadership styles can be classified into different buckets based on previously developed leadership framework theories such as transformational, transactional, charismatic, and democratic leadership. This thesis explores the characteristics that define the Nordic style of leadership from a cross-cultural perspective. Under the assumption that the four Nordic nations: Denmark, Finland, Norway, and Sweden share a similar set of leadership practices, my capstone investigates the linkage between the Nordic national cultures and the influences on the leadership approach. The four small, but powerful nations are the homes to many corporations recognized for their highly innovative solutions to meet consumer needs. Nordic leaders …

Research Brief: "Unemployment, Earnings, And Enrollment Among Post 9/11 Veterans", Institute For Veterans And Military Families At Syracuse University

Institute for Veterans and Military Families

This study found that Afghanistan/Iraq era veterans have a higher likelihood of unemployment than non-veterans, with female veterans faring worse than their male counterparts. In practice, female veterans of the post-9/11 era suffer from higher absolute levels of unemployment than male veterans, as well as also experiencing a higher unemployment penalty from their service relative to their civilian counterparts than male veterans do. In policy, policymakers may wish to determine ways to increase utilization of GI Bill benefits among disadvantaged populations to increase their long-term employment and earnings. Suggestions for future study include considering the surge of female veterans, and …

The Great Sustainability Challenge, Isidor Wallimann

Sociology - All Scholarship

"The balance between society and nature is askew. The age of industrialization and the subsequent era of consumerism are large culprits for pollution and the degradation of the environment. Human activity on Earth has undeniably affected the planet and has contributed colossal levels of carbon emissions that are pushing global temperatures to keep rising. Significant ecological risks to human survival may result from not taking more pressing action. Governments have a role to play in moving more rapidly and effectively towards more sustainable practices – “how to be more sustainable?” is a question that must be integrated in all decision-making …

Snapshot Of The Ivmf: Annual Report 2014, Institute For Veterans And Military Families At Syracuse University

Institute for Veterans and Military Families

This report overviews the accomplishments of the IVMF during 2013-2014.