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Full-Text Articles in Business

Read Poster - Jennifer Young, Systems Librarian, Amy Thompson Nov 2013

Read Poster - Jennifer Young, Systems Librarian, Amy Thompson

Library Marketing Materials

READ Poster, featuring Jennifer Young, Systems Librarian.

Book: The Accidental Systems Librarian, by Nicole C. Engard with Rachel Singer Gordon. Medford NJ: Information Today Inc., 2003.


Read Poster - Dr. David Evans, Avp Of Library Services, Amy Thompson Nov 2013

Read Poster - Dr. David Evans, Avp Of Library Services, Amy Thompson

Library Marketing Materials

READ Poster, featuring Dr. David Evans, Assistant Vice President for Library Services and Dean of the Horace W. Sturgis Library.

Book: How I Became A Pirate, written by Melinda Long and illustrated by David Shannon. San Diego: Harcourt Inc., 2003.


Read Poster - Rita Spisak, Super Sturgis Librarian, Amy Thompson Oct 2013

Read Poster - Rita Spisak, Super Sturgis Librarian, Amy Thompson

Library Marketing Materials

READ Poster, featuring Rita Spisak, Access Services Librarian.

Book: This Book is Overdue!: How Librarians and Cybrarians Can Save Us All, by Marilyn Johnson. New York: Harper, 2010.


Read Poster - Eli Arnold, Information Librarian, Amy Thompson Oct 2013

Read Poster - Eli Arnold, Information Librarian, Amy Thompson

Library Marketing Materials

READ Poster, featuring Eli Arnold, Information Librarian for the Horace W. Sturgis Library.

Book: Hero, by Perry Moore. New York: Hyperion, 2007.


Sign- Owlspace, Amy Thompson Sep 2013

Sign- Owlspace, Amy Thompson

Library Marketing Materials

Sign for OwlSpace, student study area in the Horace. W. Sturgis Library.


Brochure - It's For Ksyou!, Amy Thompson Sep 2013

Brochure - It's For Ksyou!, Amy Thompson

Library Marketing Materials

Brochure for the "It's for KSYou!" marketing campaign for the Horace W. Sturgis Library.


Sign- It's For Ksyou!, Amy Thompson Sep 2013

Sign- It's For Ksyou!, Amy Thompson

Library Marketing Materials

Sign template for "It's For KSYou!" marketing campaign for Horace W. Sturgis Library.


Brochure - Adopt-A-Book Program, Amy Thompson Sep 2013

Brochure - Adopt-A-Book Program, Amy Thompson

Library Marketing Materials

Brochure for the Adopt-A-Book Program at the Horace W. Sturgis Library.


Read Poster - Ksu Cheerleaders/Dance, Amy Thompson Sep 2013

Read Poster - Ksu Cheerleaders/Dance, Amy Thompson

Library Marketing Materials

Kennesaw State University cheerleaders and dance team promote reading. Pictured:

  • Sydney Sullivan - dance
  • Erin Crissman - cheer
  • Jamie Marshall - cheer
  • Jessica Stafford - dance

Book: Cheer Skills, by Jen Jones. Mankato, Minn.: Capstone Press, 2011.


Brochure - Naming Opportunities, Amy Thompson Sep 2013

Brochure - Naming Opportunities, Amy Thompson

Library Marketing Materials

Fundraising brochure and price list for naming opportunities at the Horace W. Sturgis Library.


Read Poster - Scrappy The Owl, Adam Olsen, Amy Thompson Sep 2013

Read Poster - Scrappy The Owl, Adam Olsen, Amy Thompson

Library Marketing Materials

READ Poster, featuring KSU mascot Scrappy the Owl.

Book: The Book of North American Owls, by Helen Roney Sattler and Jean Zallinger. New York: Clarion Books, 1995.


Powerpoint Design- It's For Ksyou! Theme, Amy Thompson Sep 2013

Powerpoint Design- It's For Ksyou! Theme, Amy Thompson

Library Marketing Materials

Powerpoint design slide for "It's For KSYou!" marketing campaign for the Horace W. Sturgis Library.


Sign- Owlspace2, Amy Thompson Sep 2013

Sign- Owlspace2, Amy Thompson

Library Marketing Materials

Sign for OwlSpace2, student study area in the Horace W. Sturgis Library.


Toni M. Conley - An Empirical Analysis Of How Purchase Decision Makers Arrive At A Fair Price For Subscription-Based Crm, Toni M. Conley Jul 2013

Toni M. Conley - An Empirical Analysis Of How Purchase Decision Makers Arrive At A Fair Price For Subscription-Based Crm, Toni M. Conley

Ronald E. McNair Scholars Program 2013

Internet based technologies have played an important role in the development of modern CRM applications over the last several years. They have been the critical driving force behind the rise of on-demand CRM, and have also enabled on-premise CRM vendors to dramatically simplify deployment and administration. As a result of this, business purchase decision makers are in the midst of a recent and accelerating shift in how they acquire marketing support solutions for their enterprises. They are moving from a CAPEX (capital expenditure) to an OPEX (operational expenditure) model. Many time, marketing support solutions acquired via an on-demand model (OPEX) …


Yunus Abdullah - Use Of Social Media By Businesses: A New Opportunity For Consulting Services By Accounting Firms, Yunus Abdullah Jul 2013

Yunus Abdullah - Use Of Social Media By Businesses: A New Opportunity For Consulting Services By Accounting Firms, Yunus Abdullah

Ronald E. McNair Scholars Program 2013

In the last 10 years, social media has been restructuring business policies and practices creating new business models. These models are shaping the internal and external aspects of businesses, improving efficiency, and hopefully yielding higher profits while reducing costs. At the same time, social media is being implemented in such internal operations as employee training, recruiting, communication within organizations, and building business loyalty. Businesses are becoming more dependent on social media, making social media an inevitable expectation of effective business models. The millennial are the new generation of adults who are taking over the business world. This generation of young …


Principles And Practices Of Bar And Beverage Management, James Peter Murphy May 2013

Principles And Practices Of Bar And Beverage Management, James Peter Murphy

Books

Murphy, J. (2013) The Principles and Practices of Bar and Beverage Management, Goodfellows Publishing Ltd, Oxford, England.

Principles and Practices of Bar and Beverage Management is a comprehensive text and resource book designed to explain the latest developments and new complexities of managing modern bars - be they stand alone or part of larger institutions such as hotels and resorts.


Principles And Practices Of Bar And Beverage Management - The Drinks Handbook, James Peter Murphy May 2013

Principles And Practices Of Bar And Beverage Management - The Drinks Handbook, James Peter Murphy

Books

Murphy, J. (2013) The Principles and Practices of Bar and Beverage Management - The Drinks Handbook, Goodfellows Publishing Ltd, Oxford, England.

The Principles and Practices of Bar and Beverage Management - The Drinks Handbook is an authoritative resource and comprehensive training guide, essential for all students, bartenders, sommeliers, mixologists, waiters and food and beverage practitioners the world over. Written and configured in an accessible and user-friendly style, packed with facts, explanatory illustrations and case studies it provides an in-depth knowledge of the products, plus the technical skills, practices and latest developments in the bar and beverage area.


University Libraries Three Million Volume Celebration, Patricia Campbell Apr 2013

University Libraries Three Million Volume Celebration, Patricia Campbell

Celebrations

On April 1st, 2013, University Libraries celebrated the arrival of the three millionth volume in the largest library collection in the state. The ceremonial presentation of the book was held in the Zimmerman Library West Wing.

The official three millionth volume “The Authentic Life of Billy, the Kid, the Noted Desperado of the Southwest, Whose Deeds of Daring and Blood Made his Name a Terror in New Mexico, Arizona and Northern Mexico” has been donated by the William A. Keleher Family. It was written by Pat Garrett, Sheriff of Lincoln County and published in 1882. The book is …