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Full-Text Articles in Business

Social Networks, Social Learning And Service Systems Improvement, Andrew Sense, Matthew Pepper Jan 2012

Social Networks, Social Learning And Service Systems Improvement, Andrew Sense, Matthew Pepper

Faculty of Commerce - Papers (Archive)

This article illustrates and qualitatively explores the value of understanding the social networks present in a service operation through a case study of a local government service network that manages regional development applications. It also examines how social learning underpins service systems performance improvement and how it is instrumental in creating a richer environment for ongoing service network innovation and development. It is argued that gaining a better understanding of these social networks and the social learning potential in a system offers substantial and highly practitioner-friendly avenues to progress service systems capability development. These fi ndings clearly place an emphasis …


How To Use Qualitative Research To Design A Managerially Useful E-Service Questionnaire, John R. Rossiter Jan 2012

How To Use Qualitative Research To Design A Managerially Useful E-Service Questionnaire, John R. Rossiter

Faculty of Commerce - Papers (Archive)

E-service questionnaires must be content-aligned with the company or organization’s customer relationship management system (CRM). Four phases of qualitative research will ensure this alignment. The first phase is a qualitatively evaluative search of the practitioner literature on e-retailing, both B2B and B2C, and on CRM so as to capture evolving knowledge in both fields. The second phase is individual depth interviews (IDIs) with potential, current, and lapsed customers to map their e-interactive behavior and experiences. The third phase is dyadic depth interviews (DDIs) with the marketing manager and the website designer to fully understand the company’s current and potential e-service …


Emergency Service Volunteers: A Comparison Of Age, Motives And Values, Julie E. Francis, Michael Jones Jan 2012

Emergency Service Volunteers: A Comparison Of Age, Motives And Values, Julie E. Francis, Michael Jones

Faculty of Commerce - Papers (Archive)

Understanding why volunteers join an emergency service and why they stay is critical to developing more effective recruitment and retention strategies. Subsequently, this study examines the roles of age, motivations and values in satisfaction among New Generation (aged below 35 years) and Traditional Generation (aged 35 years and above) volunteers. The research conducted an online survey of 252 State Emergency Service (SES) volunteers. The results indicate a mix of similarities and differences across the generations. First and foremost though, the primary reasons for joining and staying with the service are the same for both age groups - and those reasons …


Continuance Of Mhealth Services At The Bottom Of The Pyramid: The Roles Of Service Quality And Trust, Shahriar Akter, Pradeep Ray, John D'Ambra Jan 2012

Continuance Of Mhealth Services At The Bottom Of The Pyramid: The Roles Of Service Quality And Trust, Shahriar Akter, Pradeep Ray, John D'Ambra

Faculty of Commerce - Papers (Archive)

Continued usage of information systems (or, IS continuance) has proven to be a critical success parameter for ICT implementation at the top of the global economic pyramid. However, there are few studies which have explored continued IS usage at the bottom of the economic pyramid (BOP) though it represents the majority of the world's population. To fill this knowledge gap, this study develops an mHealth continuance model at the BOP framing the impact of two post adoption expectation beliefs (i.e., perceived service quality and perceived trust). This study extends ECM (expectation confirmation model) perspective synthesizing the extant literature on continued …


Big Data As A Strategic Enabler Of Superior Emergency Service Management: Lessons From The New South Wales State Emergency Service, Samuel Fosso Wamba, Andrew Edwards, Rajeev Sharma Jan 2012

Big Data As A Strategic Enabler Of Superior Emergency Service Management: Lessons From The New South Wales State Emergency Service, Samuel Fosso Wamba, Andrew Edwards, Rajeev Sharma

Faculty of Business - Papers (Archive)

A unique form of organization that has not received much attention is the emergency services organization, which is tasked with responding to crises and disasters such as floods, fires, hurricanes, tsunamis, and other natural and man-made disasters. Effective responses in such situations are reliant on the availability of archived information as well as on the effective real-time integration and utilization of data coming from various channels including sensors, satellites, social media feeds, photos, video and cell phone GPS signals or 'Big Data' (IBM 2012; Rich 2012). The effective management of these events also requires the collaboration and coordination of a …