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Full-Text Articles in Business
Measuring The Banking Efficiency And Productivity Changes Using The Hicks-Moorsteen Approach: The Case Of Iran, Amir Arjomandi, Charles Harvie, Abbas Valadkhani
Measuring The Banking Efficiency And Productivity Changes Using The Hicks-Moorsteen Approach: The Case Of Iran, Amir Arjomandi, Charles Harvie, Abbas Valadkhani
Faculty of Commerce - Papers (Archive)
This study is the first to use a comprehensive decomposition of the Hicks–Moorsteen TFP index developed by O’Donnell (2010a) to analyse efficiency and productivity changes in a banking context. The paper investigates the efficiency and productivity growth of the Iranian banking industry between 2003 and 2008, encompassing pre- and post-2005-reform years. The advantage of this approach over the popular constant-returns-to-scale Malmquist productivity index is that it is free from any assumptions concerning firms’ returns to scale. We assume that the production technology exhibits variable returns to scale. Our findings show that the banking industry’s technical efficiency level – which had …
Organization-Based Social Marketing: An Alternative Approach For Organizations Adopting Sustainable Business Practices, Mary Franks Papakosmas, Gary Noble, John Glynn
Organization-Based Social Marketing: An Alternative Approach For Organizations Adopting Sustainable Business Practices, Mary Franks Papakosmas, Gary Noble, John Glynn
Faculty of Commerce - Papers (Archive)
This article conceptualizes a new area for social marketing practitioners by focusing on individual behavior change that might occur within organizations. Organization-Based Social Marketing (OBSM) draws from organization change theory and internal marketing theory, while maintaining social marketing’s focus on beneficial behavior modification. The article argues that as such, OBSM represents a viable approach for organizations seeking to address the increasing demand for change strategies that promote proenvironmental behavior among their employees
A New Approach For Considering A Dual-Role Factor In Data Envelopment Analysis, Abdollah Noorizadeh, Mahdi Mahdiloo, Reza Farzipoor Saen
A New Approach For Considering A Dual-Role Factor In Data Envelopment Analysis, Abdollah Noorizadeh, Mahdi Mahdiloo, Reza Farzipoor Saen
Sydney Business School - Papers
The conventional data envelopment analysis models deal with dualrole factor as non-discretionary (uncontrollable) factor. However, there might be dual-role factor which is under control of decision-maker. In addition, despite the fact that there are several publications addressing dual-role factors, it seems that their idea of classifying a factor as an input or an output within a single model has a limitation. They also do not consider non-zero input and output slacks and cannot fully measure the inefficiency of decision-making units. To resolve these limitations and to consider dual-role factor as well, this paper proposes a slacks-based measure model which does …
The Use Of Team-Based Learning As An Approach To Increased Engagement And Learning For Marketing Students: A Case Study, Paul Chad
Faculty of Commerce - Papers (Archive)
Marketing educators are often faced with poor preclass preparation by students, declining student interest in attending classes as the semester progresses, and student complaints regarding previous bad experiences with team assessment activities. Teambased learning (TBL) is an innovative teaching strategy using semiformalized guidelines aimed to enhance student engagement and improve teamwork and, hence, overcome the typical problems faced by educators. This case study examines the firsttime use of TBL in a postgraduate marketing subject at an Australian university. The results indicate that the TBL innovation has a positive influence on student engagement and offers opportunities to assist learning. The study …