Business Commons^™

The Drivers Of A Successful Corporate Sponsorship And The Quantified Financial Impact: Applying The Attitudinal Triad Of Cognition, Affect, And Conation And Customer Lifetime Value To Corporate Sponsorships, David Nickell

Marketing Dissertations

While the volume of research on corporate event sponsorships as a marketing tool has increased markedly over the past decade, the results have done little to help marketers to justify sponsorship spending. Not only do marketers have little knowledge of a sponsored event’s financial return, they also struggle to demonstrate any impact on consumer behavior at all.

Using multi-wave survey data, we quantified the financial impact of a sponsorship. We predicted the number of new buyers based upon changed brand attitudes, consistent with a hierarchy of effects model. We then established the financial return on the sponsorship spending by estimating …

What Drives The Property-Type Focus Of Reits?, Seunghan Ro

Real Estate Dissertations

Using a sample of 678 property portfolio changes (acquisitions, dispositions and joint ventures) of U.S. REITs during the period 1990 to 2009, I investigate the issue of what drives the property sector focus of REITs. Geltner and Miller (2001) argue that investors prefer to make their own diversification decisions using narrowly focused REITs as an explanation for the lack of diversification. On the basis of their argument, I develop and examine the research question of how investors react to a change in a REIT’s property type focus. I find a significantly negative market reaction to acquisition and acquisitional JV events …

Investigating The Relationship Between It And Organizations: A Research Trilogy, Benoit Raymond

Computer Information Systems Dissertations

The overall objective of this dissertation is to contribute to knowledge and theory about the influence of information technology (IT) on organizations and their members. This dissertation is composed of three related studies, each examining different aspects of the relationship between IT and organizations. The objective of the first study is to provide an overview of the dominant theoretical perspectives that IS researchers have used in the last five decades to study the influence of technology on organizations and their members. Without being exhaustive, this study seeks more specifically to identify, for each decade, the dominant theoretical perspectives used in …

What Support Does Information And Communication Technology (Ict) Offer To Organizational Improvisation During Crisis Response ?, Anouck Adrot

Computer Information Systems Dissertations

While evidence of the exceedingly important role of technology in organizational life is commonplace, academics have not fully captured the influence of Information and Communication Technology (ICT) on crisis response. A substantive body of knowledge on technology and crisis response already exists and keeps developing. Extensive research is on track to highlight how technology helps to prepare to crisis response and develop service recovery plans. However, some aspects of crisis response remain unknown. Among all the facets of crisis response that have been under investigation for some years, improvisation still challenges academics as a core component of crisis response. In …

A Dynamic Analysis Of Variable Annuities And Guarenteed Minimum Benefits, Jin Gao

Risk Management and Insurance Dissertations

We determine the optimal allocation of funds between the fixed and variable sub-accounts in a variable annuity with a GMDB (Guaranteed Minimum Death Benefit) clause featuring partial withdrawals by using a utility-based approach. In section two, the Merton method is applied by assuming that individuals allocate funds optimally in order to maximize the expected utility of lifetime consumption. It also reflects bequest motives by including the recipient's utility in terms of the policyholder's guaranteed death benefits. We derive the optimal transfer choice by the insured, and furthermore price the GMDB through maximizing the discounted expected utility of the policyholders and …

The Development And Renewal Of Strategic Capabilities, Mika Tatum Kusar

Managerial Sciences Dissertations

This dissertation examines the development and renewal of capabilities through acquisitions by drawing from absorptive capacity literature (Cohen and Levinthal, 1990; Zahra and George, 2002). This dissertation examines four interrelated questions concerning (1) the impact of acquisition experience on a firm’s absorptive capacity, (2) the role of absorptive capacity in the renewal of capabilities through acquisition, (3) the impact of capabilities renewal through acquisition on a firm’s choice of future growth mode, and (4) the impact of capabilities renewal through acquisition on post-acquisition performance. These questions are examined using FDIC data and surveys administered to top managers of banks that …

Why Do Different New Ventures Internationalize Differently? A Cognitive Model Of Entrepreneurs' Internationalization Decisions, David W. Williams

Managerial Sciences Dissertations

What makes entrepreneurs select one international opportunity while rejecting or ignoring others? Furthermore, what makes entrepreneurs decide to exploit an international opportunity earlier or later? Two theories of internationalization provide answers to these questions: the Uppsala Model and International Entrepreneurship theory. However, these two theories provide competing answers to these questions, and empirical research offers inconsistent evidence about what influences entrepreneurs to select an international opportunity – and when to exploit the opportunity. To address these issues, I develop a cognitive model that explains when and why the predictions of these theories do (and do not) explain entrepreneurs’ behavior regarding …

An Empirical Analysis Of The Determinants Of Project Finance: Cash Flow Volatility And Correlation, Zinat S. Alam

Finance Dissertations

This paper investigates the effect of correlation and volatilities of firm and project cash flows on the choice of project finance. I use a pure-play approach to measure unobservable project cash flows for a sample of 440 US and non-US firms that invested in 577 projects from 1990 to 2008 and find evidence that the probability of project finance is increasing in cash flow volatility difference between firm and project cash flows. The likelihood of the project finance is greater when volatilities are different and the correlation between firm and project cash flows is high. I also find that firms …

Essays On Adverse Selection And Moral Hazard In Insurance Market, Jian Wen

Risk Management and Insurance Dissertations

Essay One examines the asymmetric information problem between primary insurers and reinsurers in the reinsurance industry and contributes uniquely to the separation of adverse selection from moral hazard, if both are present. A two-period principal-agent model is set up to identify the signals of adverse selection and moral hazard generated by the actions of the primary insurer and to provide a basis for corresponding hypotheses for empirical testing. Using data from the National Association of Insurance Commissioners (NAIC) and A.M. Best Company, the empirical tests show that the problem of adverse selection exists in the reinsurance market between the affiliated …

Opportunistic Adaptation And New Venture Growth: Exploring The Link Between Cognition, Action And Growth, Andreea Kiss

Managerial Sciences Dissertations

This dissertation introduces the model of opportunistic adaptation to explain new venture growth. In established firms processes of change and adaptation usually imply a transition from one steady-state strategy to another and a problem oriented perspective as firms change in response to potential threats to their current positions. However, in the context of new ventures, adaptation is less about moving from one existent strategy to another and more about the entrepreneur’s effort to reach a steady state for the first time by continuously experimenting and combining resources in creative and innovative ways. The model of opportunistic adaptation rests on three …

An Examination Of The Information Content Of Funds From Operations (Ffo) Using Polynomial Regression And Response Surface Methodology, Frank Gyamfi-Yeboah

Real Estate Dissertations

I examine the market reaction to the announcement of FFO by REITs using abnormal trading volume as a gauge of investors’ reaction. I also address the question of whether FFO provides more useful information to investors than net income. Lastly, I examine whether the quality of private information among traders prior to the announcement of FFO affects the level of abnormal trading volume.

Using three different specifications, I find that even though the announcement of FFO leads to abnormal trading, there is no association between the level of abnormal trading volume and the size of the surprise contained in the …

How Does Engagement Risk And The Focus Of The Pcaob Inspection Process Influence Internal Auditors' Reliance Decisions?, Julie A. Petherbridge

Accountancy Dissertations

With the passage of Sarbanes-Oxley in 2002, external auditors face a new regulatory inspection process in addition to an increase in litigation (or engagement) pressure. It has been communicated that this new inspection process will place an increased emphasis on the efficiency of integrated audits while maintaining the same level of effectiveness. In an experiment, I explore how external auditors’ reliance decisions on the internal audit function will be affected by different inspection focuses, varying levels of engagement risk, and the level of risk associated with the audit test or procedure. While I expect that there will be significant main …

Effect Of Digital Enablement Of Business-To-Business Exchange On Customer Outcomes: The Role Of Information Systems Quality And Relationship Characteristics, Stephen M. Du

Computer Information Systems Dissertations

This study extends our understanding of how information systems impact business value creation by examining the effect of digital enablement of business-to-business exchange on customer outcomes. We shed light on the connection between information technology investment and firm performance by focusing on how information technology is used (Devaraj and Kohli 2003) in an industrial services context and by highlighting the importance of indirect effects (Mittal and Nault 2009). A conceptual model is developed that combines a customer centric perspective (Sheth et al. 2000) with elements from the information systems success framework (DeLone and McLean 1992, DeLone and McLean 2003). Mediating …