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When Is It Beneficial For A Firm To Pursue A Unified Procurement Strategy For Enterprise Software Solutions?, Robert J. Kauffman, Juliana Y. Tsai

Research Collection School Of Computing and Information Systems

The underlying structure of the enterprise software marketplace during the past ten years suggests that the arrangements that firms make with respect to the acquisition of such software capabilities will become increasingly concentrated. This article explores the multiple theoretical rationales and business cases for the move to a unified procurement strategy for enterprise software, reflecting some differences in terms of what might be expected from the predictions of the well known move-to-the-middle hypothesis. Our central argument is that a "move-to-the-middle" with more than just a single vendor is the likely outcome in unconsolidated industry markets. In industries experiencing consolidation, firms …