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Full-Text Articles in Business

Investigating The Economic Footprint Of Cultural Tourism In Aruba, Robertico R. Croes Dec 2009

Investigating The Economic Footprint Of Cultural Tourism In Aruba, Robertico R. Croes

Dick Pope Sr. Institute Publications

Aim: The purpose of this study is to assess the economic impact of the cultural tourism market in Aruba and determine whether cultural tourism could enhance the Aruba product. Design: 386 intercept surveys to international tourists at the Reina Beatrix Airport were conducted by the Central Bureau of Statistics of Aruba during the month of July, 2009. The survey design was the result of a series of focus groups with industry and local cultural stakeholders. The data collected was assessed with SPSS 17 by the researcher to identify the segments and their spending behavior. Based on their spending behavior, an …


Guayas: Descubre El Mejor Secreto Guardado De Sur America: Plan Maestro De Desarrollo Turistico De La Provincia Del Guayas (Tourism Development Master Plan Of The Province Of Guayas), Robertico R. Croes, Manuel A. Rivera Mar 2009

Guayas: Descubre El Mejor Secreto Guardado De Sur America: Plan Maestro De Desarrollo Turistico De La Provincia Del Guayas (Tourism Development Master Plan Of The Province Of Guayas), Robertico R. Croes, Manuel A. Rivera

Dick Pope Sr. Institute Publications

No abstract provided.


The Future Of Tourism In Aruba: Part One, Kevin S. Murphy Jan 2009

The Future Of Tourism In Aruba: Part One, Kevin S. Murphy

Dick Pope Sr. Institute Publications

Global issues dominated the discussion at the Aruba Timeshare Association (ATSA) sponsored think tank on visioning the future of Aruba. Global competition, global foreign policy, changing demographics and the global environment emerged as primary concerns by participants at the ATSA event on November 30, 2006. They also expressed major concerns over the lack of public-private cooperation to assist the Aruba tourism industry in addressing the challenges in these areas. Additionally, they also were quick to identify the lack of serious industry-wide leadership in moving the industry's collective level of understanding of these challenges to the next level. While discussion and …


Discounting Works: A Structural Approach To Understanding Why, Robertico R. Croes, Kelly J. Semrad Jan 2009

Discounting Works: A Structural Approach To Understanding Why, Robertico R. Croes, Kelly J. Semrad

Dick Pope Sr. Institute Publications

Hotel managers have long toiled over a course of action that would help them preserve hotel revenue during diminished demand seasons. They have responded to this challenge by discounting hotel room rates to sustain revenue and the means by which they could determine how discounting could increase hotel financial performance. That revenue would otherwise be lost when supply of rooms exceeds the demand. Their need to find a procedure to aid them in solving hotel occupancy problems that threaten that revenue has been a source of discussion throughout the industry. However, most of the studies are more prescriptive and normative …


Marketing Orlando As A Tourism Destination: Collaboration And Competitiveness, Youcheng Wang Jan 2009

Marketing Orlando As A Tourism Destination: Collaboration And Competitiveness, Youcheng Wang

Dick Pope Sr. Institute Publications

No abstract provided.


White Paper Series Submission Guidelines, Dick Pope Sr. Institute For Tourism Studies Jan 2009

White Paper Series Submission Guidelines, Dick Pope Sr. Institute For Tourism Studies

Dick Pope Sr. Institute Publications

No abstract provided.