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Guiding Tourists To Their Ancestral Homes, Nina M. Ray, Gary Mccain Oct 2009

Guiding Tourists To Their Ancestral Homes, Nina M. Ray, Gary Mccain

Marketing Faculty Publications and Presentations

Purpose: This paper introduces measures of the motivation of tourists who travel to their ancestral homes. A set of learning exercises is presented for students and managers to apply understanding of these motives to tourism strategies.

Design/Methodology/Approach: This paper provides a brief review of the literature of heritage tourism and the special segment that travel with genealogical objectives. Survey data on motives to seek out ancestors is provided with learning exercises to link motives to tourism planning.

Findings: Data on the importance of multiple motives is presented with analytical measures of their overall importance levels and of differences between U.S. …


Taking Stock And Looking Ahead: An Introduction To The Special Issue On New Product Development Teams, Shikhar Sarin Jan 2009

Taking Stock And Looking Ahead: An Introduction To The Special Issue On New Product Development Teams, Shikhar Sarin

Marketing Faculty Publications and Presentations

No abstract provided.


First Among Equals: The Effect Of Team Leader Characteristics On The Internal Dynamics Of Cross-Functional Product Development Teams, Shikhar Sarin, Gina Colarelli O’Connor Jan 2009

First Among Equals: The Effect Of Team Leader Characteristics On The Internal Dynamics Of Cross-Functional Product Development Teams, Shikhar Sarin, Gina Colarelli O’Connor

Marketing Faculty Publications and Presentations

Drawing upon the Path-Goal Theory of leadership, this study examines the effect of team leader characteristics on an array of conflict resolution behavior, collaboration, and communication patterns of cross-functional new product development (NPD) teams. A hierarchical linear model analysis based on a survey of 246 members from 64 NPD teams suggests that participative management style and initiation of goal structure by the team leader exert the strongest influence on internal team dynamics. Both these leadership characteristics had a positive effect on functional conflict resolution, collaboration, and communication quality within the NPD team; while discouraging dysfunctional conflict resolution and formal communications. …