Business Commons^™

Designing And Implementing A Blended Learning Approach To Executive Scm Education: A Case Study From Ireland, John Mee, Edward Sweeney

Conference papers

The National Institute for Transport and Logistics (NITL) is Ireland’s centre of excellence for supply chain management (SCM). As part of its mission to promote the development of supply chain expertise in Irish business, it designs and delivers executive modular learning programmes. In 2004, as part of a drive to create more flexible learning opportunities for course participants, NITL designed and implemented an eLearning programme, which involved converting traditionally tutored modules to online modules. This paper describes the rationale behind this initiative and the significance of technology as an enabling tool for executive education, as well as detailing the design …

B2b E-Marketplace In The Procurement Supply Chain Of Airlines: A Strategic Direction For The Future?, Claudia-Maria Wagner, Austin Smyth, Edward Sweeney

Conference papers

With the airline industry experiencing a global economic downturn, B2B e-Business is
becoming more and more the focus of airlines’ strategies. More recently, airlines have studied
intensively the potential of joint-procurement possibilities and have taken measures in creating
consortia-led B2B e-Marketplaces as mediators for aggregating demand and to facilitate transactions.
In academic literature, limited academic research has been undertaken in exploring the value creation of B2B e-Marketplace models in the aviation industry. The aim is to conduct a theoretical analysis to explore whether or not e-Marketplaces have the potential to add value to procurement in the aviation industry. The research …

The Role Of Supply Chain Management In Irish Enterprise Strategy Development: A Three-Dimensional Approach, Ciaran Finn, Edward Sweeney

Conference papers

The Irish economy has grown strongly in recent years. This, combined with other factors in the
international trading environment, has sharpened the focus on the need for innovative strategies at a
national level which can contribute positively from an enterprise strategy development perspective. As
traditional manufacturing activity has migrated to lower labour cost economies questions have been
raised concerning the role of supply chain management (SCM) in the evolving Irish business
environment. This paper describes some of the main drivers in terms of both SCM and the changing economic and business environment. It goes on to propose a three-dimensional approach …

Towards A Conceptual Framework Of Electronic Purchasing Consortia, Bernd Huber, Edward Sweeney, Austin Smyth

Conference papers

In supply chain management literature, there has been little empirical research on consortium
purchasing focusing on a detailed analysis of information and communication (ICT) based
procurement strategies. Based on the exploration of academic literature and two surveys among
purchasing organisations as well as e-Marketplaces / procurement service providers (PSPs) in the
automotive and electronics industry sectors, the research methodology assesses the overall
statement: ‘Effective participation in electronic purchasing consortia (EPC) has the potential to
enhance competitive advantage. Implementation requires a clear and detailed understanding of the
major process structures and drivers, based upon the technology-organisation-environment
framework’. Key factors and structures …

From 3lsp (Third Party Logistics Service Provider) To 4lsp (Fourth Party Logistics Service Provider). A Case Study From Ireland, John Mee, Edward Sweeney

Conference papers

Increased competition, geographically expanded marketplaces, technology replication and an
ever discerning consumer base, are reasons why companies need to regularly reappraise
their competencies in terms of activities and functions they perform themselves. Where viable
alternatives exist, companies should consider outsourcing of non-core activities and functions.
Within SCM (Supply Chain Management) it could be preferable if a “one stop shop” existed
for companies seeking to outsource functions identified as non-core. “Traditionally” structured
LSP’s who have concentrated their service offer around providing warehousing and transport
activities are potentially at a crossroads – clients and potential clients requiring “new” services
which could increase …

Towards E-Procurement Structures In Pooled Sourcing Strategies, Bernd Huber, Edward Sweeney, Austin Smyth

Conference papers

No abstract provided.

Supply Chain Learning In The 3pl Industry: Lessons From An Irish Case, Pietro Evangelista, Alfonso Morvillo, Renato Passaro, Edward Sweeney

Conference papers

The logistics service market is currently going through a fundamental transition. Globalisation of industrial and trade activities, mergers, acquisitions and alliances and the increasing role of ICT are rapidly transforming the 3PL industry and demanding new strategic perspectives of companies in the industry. Becoming closer to customers and continuously adapting products and services, represent potentially successful approaches to the development of competitive edge – by understanding changing market dynamics allows 3PLs to develop innovation in the services offered and leads to improved profitability. To this end knowledge resources and learning processes increasingly represent key elements within the evolving framework of …

Using A Systems Approach In Logistics Design And Planning, Edward Sweeney

Conference papers

The international economic and business environment continues to develop at a rapid rate. Increasing interactions between economies, particularly between Europe and Asia, has raised many important issues regarding transport infrastructure, logistics and broader supply chain management. The potential exists to further stimulate trade provided that these issues are addressed in a logical and systematic manner.

However, if this potential is to be realised in practice there is a need to re-evaluate current supply chain configurations. A mismatch currently exists between the technological capability and the supply chain or logistical reality. This mismatch has sharpened the focus on the need for …

Wto/Ifitt Research Paper – E-Metric Evaluation, Patrick Horan

Conference papers

This discussion paper evaluates electronic channel-choice strategies and outcomes amongst hotel SMEs and discusses the initial steps associated with constructing a methodology to generate a set of metrics for evaluating the DMS electronic channel.

Electronic Purchasing Consortia: A Procurement Direction For The Future?, Bernd Huber, Edward Sweeney, Austin Smyth

Conference papers

In literature, there has been little empirical research investigation on purchasing consortium
issues focusing on a detailed analysis of ICT-based procurement strategies. Based on the exploration of academic literature and a survey on e-Marketplaces / procurement service providers (PSPs) in the automotive and electronics industry sectors, an overall statement is proposed: Effective participation in electronic purchasing consortia can have the potential to enhance competitive advantage. Implementation therefore requires a clear and detailed understanding of the major process structures and drivers at the e-Marketplace / PSP level of analysis.

A New Hub In The Aviation Industry: Towards An Integration Of B2b E-Marketplaces In The Airline Industry, Claudia-Maria Wagner, Edward Sweeney, Austin Smyth

Conference papers

In academic literature, limited academic research has been undertaken in exploring the value creation of B2B e-Marketplace models in the aviation industry. The aim is to conduct a theoretical analysis to explore whether or not e-Marketplaces have the potential to add value to procurement in the aviation industry. The research focuses on the potential of B2B e-Marketplaces in terms of improving an airline’s competitiveness in its procurement value chain. The theoretical framework adopted supports the identification of barriers to success and critical success factors.

Destination Websites Effectiveness Benchmarking, Patrick Horan, Andrew Frew

Conference papers

This presentation examines the steps that should be taken in order to construct a comprehensive framework to evaluate the effectiveness of destination management systems from a hotel SME's perspective.

Creating The Human Resources For Technology: The Case Of Ireland And The Specific Role Of Dit., Brendan Goldsmith

Conference papers

No abstract available

Organizational Forming In Amodern Times: Reinserting The Dynamic Into The Organizational, Paul Donnelly

Conference papers

While there is an obvious concern that “new organizational forms” are appearing, and despite the topic receiving increased attention, scholars, as yet, have been unable to theorize, grasp or account for these new forms adequately. In continuing to look for the ‘new’ with ‘old’ lenses, we are seeing neither real departure from Weberian conceptualizations other than oppositional approaches still in search of an essential entity, nor much consideration given to the possibility that the paradigmatic approach to form is also part of the problem. In light of this, I posit that thinking within a modernist epistemological framework has served to …

You Say You Want A Revolution:Music In Advertising And Pseudo-Counterculture, Alan Bradshaw, Roger Sherlock, Pierre Mcdonagh

Conference papers

Using the example of the song Revolution by the Beatles and its use in a TV ad for Nike, this paper explores the conference theme of the impact of marketing and marketing systems in society from the subtheme of art and aesthetics in markets. We consider the role of music in advertisements as the appropriation and negation of counterculture against Adorno & Horkheimer’s critique of the commodification form of the music itself independent of appropriation. The paper considers these research problematics from the perspective of the musicians themselves.