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Full-Text Articles in Business

Profits In The Pie Of The Beholder, Daniel Corsten, Nirmalya Kumar May 2003

Profits In The Pie Of The Beholder, Daniel Corsten, Nirmalya Kumar

Research Collection Lee Kong Chian School Of Business

In the early 1990s, grocery suppliers and retailers joined forces to streamline operations - an initiative called "efficient consumer response." Today, suppliers feel like they're not getting their fair share of the profits from ECR. But they stand to lose more if they give up on it, the authors say.


Crimson Eagle Global Enterprise, Scott Edward Bechtle Jan 2003

Crimson Eagle Global Enterprise, Scott Edward Bechtle

Theses Digitization Project

This project for Crimson Eagle Global Enterprise is the initial step in developing a strategic business plan. The traditional business plan contains many sections (business description, marketing, competition, operating procedures, personnel, business insurance, and finacial data). Using a different style, this project simply highlights those sections, rather than going into detail.