Business Commons^™

“A Revolution In Motion": Advertising And The Politics Of Nostalgia, Jeremy W. Howell

Kinesiology (Formerly Exercise and Sport Science)

As part of their "Revolution in Motion" advertising campaign in 1987, Nike introduced the controversial television commerical that featured, as a sound track, the 1968 Beatles song Revolution. Located within a contemporary framework of time and place, emotion and message, politics and consumption, and capitalism and pleasure, the commercial can be articulated to a critical debate that has increasingly come to determine our political and affective lives. Thispaper focuses on the nature of this debate as it has emerged over the last decade and addresses, among other things, the legacy of the 1960s, the rise of the fitness movement, the …

The Use Of Online Services By Nonprofit Organizations, Joan E. Patton

Institute for Nonprofit Organization Management

EXECUTIVE SUMMARY:

This study analyzed the use of computers and online information systems by nonprofit organizations. The study surveyed 98 environmental, 60 arts, and 48 health services organizations in the San Francisco Bay Area.

The study identified factors which executive directors of nonprofits consider most important for the effective use of an online system and for user satisfaction. Based on the findings, a list of questions was developed to assist nonprofit managers in evaluating the value of online services for their organization.

Among the 206 organizations surveyed, 66% were using computers, but only 17% were using them for some type …

Legal Dimensions Of Salespersons' Statements: A Review And Managerial Suggestions, Karl Boedecker, Fred W. Morgan, Jeffrey J. Stoltman

Economics, Law, and International Business

Salespeople can generate liability problems for their organizations through both intentional and inadvertent statements, yet the sales management and personal selling literature has not provided adequate discussion of these problems. The authors describe the various ways salespeople initiate such liability and include specific advice for sales managers interested in guiding salesperson behavior.

Predictive Indicators Of Job Burnout In Nonprofit Organizations, Steven Pomerantz

School of Education Faculty Research

Executive Summary:

One or the greatest concerns in personnel management or nonprofit organizations is the high turnover rate due to job burnout of high quality workers. This researcher's ten years of experience with nonprofit organizations, and the frequently received comments from agency executives. make it clear that burnout is an ever present problem.

The purpose or this project was to examine the many variables that determine the causal nature of burnout. The scope of this examination was to find predictive Indicators of job burnout that will give personnel managers insight and understanding into the problem. The strategies and tools that …