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Park Equus Local Resident Study, Ady Milman
Park Equus Local Resident Study, Ady Milman
Dick Pope Sr. Institute Publications
Tourism is the largest industry in the state of Florida and especially large in Central Florida. In 1985, close to 30 million domestic and international tourists visited the state. These visitors purchased goods and services worth $19 billion. The Florida Division of Tourism estimated that in 1985, Central Florida was one of the most popular destinations in the State, hosting 23% of auto visitors arrivals and 19% of air visitors arrivals. Central Florida attractions have always been very popular: In 1985, Walt Disney World's Magic Kingdom and EPCOT Center accounted for over 50% of Florida's air and auto attraction visitors. …
Park Equus Future Market Study: Central Florida Tourists And Local Residents, Dick Pope Sr. Institute For Tourism Studies
Park Equus Future Market Study: Central Florida Tourists And Local Residents, Dick Pope Sr. Institute For Tourism Studies
Dick Pope Sr. Institute Publications
No abstract provided.
Park Equus Tourist Study, Ady Milman
Park Equus Tourist Study, Ady Milman
Dick Pope Sr. Institute Publications
Tourism is the largest industry in the state of Florida and especially large in Central Florida. In 1985, close to 30 million domestic and international tourists visited the state. These visitors purchased goods and services worth $19 billion. The Florida Division of Tourism estimated that in 1985, Central Florida was one of the most popular destinations in the state, hosting 23% of auto visitors arrivals and 19% of air visitors arrivals. Central Florida attractions have always been very popular: In 1985, Walt Disney World's Magic Kingdom and EPCOT Center accounted for over 50% of Florida's air and auto attraction visitors. …
Focus Groups Of Travel Agents Regarding A New Concept In Tour Operation: "Sears Tours", Ady Milman
Focus Groups Of Travel Agents Regarding A New Concept In Tour Operation: "Sears Tours", Ady Milman
Dick Pope Sr. Institute Publications
The purpose of the focus group sessions was to identify major areas of concern among experienced travel agents both in Orlando and New York. In particular, the discussions focused on the travel agents' experiences with the sale of tour packages and their relationships with tour operators. The methodology used by the Dick Pope Sr. Institute for Tourism Studies was to start each discussion by introducing broad issues of tour packaging, and incrementaly narrow down to major concerns of day-to-day operations, as well as what would be the "ideal" tour operator the travel agents would like to work with. The next …
Weeki Wachee Visitor Survey: February-March 1986, Ady Milman
Weeki Wachee Visitor Survey: February-March 1986, Ady Milman
Dick Pope Sr. Institute Publications
This report presents results of a study of Weeki Wachee visitors, designed and administered by the Dick Pope Sr. Institute for Tourism studies for Weeki Wachee's management. The project examines the potential, current and repeat visitors in the park over the period of February 19, 1986 - March 4, 1986. The study turns to the Weeki Wachee's visitors for a in-depth look at their behavior, opinions, perceptions, and awareness of the park and its features. By examining visitor profiles, insight for developing effective marketing strategies will be gained for the appropriate target markets.