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1966

University of New Mexico

Articles 1 - 9 of 9

Full-Text Articles in Business

A Computerized Partnership Accounting Model For Use On The Ibm 360 With Applications To Teaching Beginning Accounting, Janet Eck Sep 1966

A Computerized Partnership Accounting Model For Use On The Ibm 360 With Applications To Teaching Beginning Accounting, Janet Eck

Anderson School of Management Theses & Dissertations

Students of business and businessmen no longer require assurance that the digital computer will play a vital role in commercial activity. Simple observation will substantiate the acceptance of electronic data processing by private enterprise. At the university, the necessity of providing an elementary introduction to data processing for business students has become clear. Unfortunately, education in data processing does not always cross disciplinary boundaries. All too often, a student acquires a knowledge of computers in one course and continues to make tedious manual computations in another. Efforts to integrate data processing and accounting education have, to date, been minimal. It …


Theory Of Perpetuating Deprivation Factors: A Study Of Oppressive Factors In Selection And Payment Of Negro Personnel., Wilbur W. Bigelow Sep 1966

Theory Of Perpetuating Deprivation Factors: A Study Of Oppressive Factors In Selection And Payment Of Negro Personnel., Wilbur W. Bigelow

Anderson School of Management Theses & Dissertations

In surveying the industrial scene one becomes impressed with the economic deprivat1on of the American Negro. In most cases, Negroes find their pay checks substantially smaller than those or their white counterparts. Negroes are usually the first to be released during production cut backs regardless of their productivity. It is to this problem that the paper directs its attention. Chapter I introduces the problem in some depth and then hypothesizes a number of causes. Herein a causation model is used to illustrate how a series or factor responses may initiate the problem. The remainder or the thesis attempts to establish …


Problems In The Formulation Of A General Global Marketing Plan., Homer Leroy Crumley Jr. Aug 1966

Problems In The Formulation Of A General Global Marketing Plan., Homer Leroy Crumley Jr.

Anderson School of Management Theses & Dissertations

Objective

The objective of this paper is to determine what adjustments and/or modifications to the domestic marketing plan are necessary to develop a successful global marketing plan.

Hypothesis

The formulation of a global marketing plan requires not only adjustment of the domestic marketing variables, but consideration and inclusion of new marketing variables.

Approach

The approach used in this paper will be that of a theoretical analysis based on literature research on domestic and international marketing, including case studies, to identify basic domestic and global marketing variables. The operational framework of a general domestic marketing plan will be established. The marketing …


The Use Of Value Engineering In The Aerospace Industry, Ranson J. Gaskill Jul 1966

The Use Of Value Engineering In The Aerospace Industry, Ranson J. Gaskill

Anderson School of Management Theses & Dissertations

The purpose of this paper is to exemplify the techniques and uses of value engineering and to evaluate their significance in the aerospace industry. The recent development of value engineering stems from several basic factors. The highly competitive nature of the aerospace industry since World War II has placed increasing importance on cost-oriented efforts. At the same time the characteristics of the industry require exceptional levels of reliability and product research as well as compressed delivery schedules. Fiscal procurement policy changes by the government have also emphasized the increasing concern over aerospace costs. Considering the fact that government aerospace expendtures …


A Technique For The Evaluation Of Competitive Marketing Strategies, Roger D. Eck Jun 1966

A Technique For The Evaluation Of Competitive Marketing Strategies, Roger D. Eck

Anderson School of Management Theses & Dissertations

As originally conceived, this thesis would have defended a preferred marketing strategy for use in the United States for electrical impulse counters. Such as effort would have required the collection of sufficient data to permit the formulation and testing of a model of the market for electrical impulse counters. With a defensible model- -that is, a model of acceptable accuracy- -the extent to which each of several alternative marketing strategies might satisfy a specified set of objectives could have been evaluated. Investigation indicated that the required data could not be obtained at an acceptable cost in time. In its present …


A Study Of Long-Term Leases As A Method Of Financing And Their Disclosure In Corporate Financial Reports., Wendell A. Nelson May 1966

A Study Of Long-Term Leases As A Method Of Financing And Their Disclosure In Corporate Financial Reports., Wendell A. Nelson

Anderson School of Management Theses & Dissertations

The widespread distribution of corporate securities and the growth of the corporate form of business have made it necessary to develop better methods for the distribution of information to interested parties. Corporation managers have an obligation to supply information to owners, prospective investors and regulatory bodies. Over the years techniques have been developed for reporting information to these owners and other int rested parties.


Development Of Automation Of The First National Bank Of Albuquerque, Donald R. Douglass May 1966

Development Of Automation Of The First National Bank Of Albuquerque, Donald R. Douglass

Anderson School of Management Theses & Dissertations

The following thesis is submitted to fulfill partially the requirements for the degree of Master of Business Administration from the University of New Mexico, Albuquerque, New Mexico. Entitled "Development of Automation of the First National Bank of Albuquerque", it relates the historical background and the development of the automation of demand-deposit accounting procedures at that New Mexico bank. In our ever-growing economy, banking has and will continue to play an increasingly vital role. The growth of its mechanisms and facilities is important and pertinent to each and every citizen. Automation is the latest, and perhaps one of the most striking …


Direct Costing, Gordon J. Paul Mar 1966

Direct Costing, Gordon J. Paul

Anderson School of Management Theses & Dissertations

Cost accounting developed in three stages, the later ones building on the earlier. These stages are, in order of development: Cost finding, cost control, and cost analysis and projection.


The Development Of A Global Marketing Plan:A Case Study Of An Individual International Organization, Rex W. Lasley Jan 1966

The Development Of A Global Marketing Plan:A Case Study Of An Individual International Organization, Rex W. Lasley

Anderson School of Management Theses & Dissertations

In many parts of the world, recent years have brought with them a rapid increase in such things as new products on the market, new consumer demands, as standards of living increase, and new and faster transportation to join these supply and demand elements. One part of the world may be better suited, in terms of land, labor, capital, technology, and management to produce a given product than another. Thus the idea of global marketing has been raised from a position of comparatively minor importance to that of the complex giant it is today.