Business Commons^™

The Pop Behind Pop-Ups, Lauren Klose

Capstones

Small businesses on Long Island have been suffering due to a variety of reasons including taxes and regulations on small businesses. Despite this, one entrepreneur, Howie Frank, has decided to fight back and start a small business that is only open for six months out of the year: Everything Christmas. He cashes in on the most profitable time of the retail season, and has since grown his company in the past eight years to four locations and four franchise locations. His intent is to continue this expand this business which he dedicates all of his time to, year round.

http://www.laurenklose.com/

Is Success Model For Evaluating Cloud Computing For Small Business Benefit: A Quantitative Study, Charles Kenneth Flack

Doctor of Business Administration Dissertations

Information system (IS) success has been extensively researched to frame key attributes of an information system or technology to understand its benefit to business. One definition of IS success is the adoption and extensive use of an information system (Robey & Zeller, 1978). In the present era of cloud computing, as in former IS eras, successful implementation is critical for achieving business success in all enterprise types. IS success is also described as a lagging multifaceted measure of technology effectiveness for a business. Early adopters of a new technology are a rich resource to determine benefits for later adopters, and …

Evaluating Risk Of Small Business Expansion Into Latin America: A Study In Colombia, Chile, And Peru, Kelly Lynn Faria

Senior Theses

This senior thesis uses Colombia, Chile, and Peru as examples of similarly sized Latin American countries, with similar economic and trade impact, that have vastly different business environments. This report outlines many of the risk environments, competitive sectors, and cultural norms in each country in order to provide a basic understanding of the business environments for small and medium-sized enterprises.

A Resource-Based Perspective On Financial Resource Strategies For Small Business Sustainability, Margaret N. Godwin-Opara

Walden Dissertations and Doctoral Studies

Each year entrepreneurs start many new businesses, and some of these businesses will fail within the first 2 years. In addition, many owners will cite lack of adequate financial resources as a contributory factor to the failure. The purpose of this multiple case study was to identify the strategies that some small business owners used to obtain financial resources needed to operate a financially sustainable business. The population consisted of machine shops in South Central Kansas. A resource-based view theory served as the conceptual framework that grounded the study. The data collection process consisted of 9 interview questions. The data …

Performance Factors That Influence Marketing Measurement In Successful Small Businesses, Tareion M. Fluker

Walden Dissertations and Doctoral Studies

During the 2009 economic recession, United States business leaders cut marketing expenditures between 33% and 50% more than they did for any other business expenditure to mitigate financial loss because business leaders often regard marketing as an expense and not an investment. Since there is not a widely applied marketing measurement standard, this multiple-case study focused on finding key performance indicators that healthcare and sales small business leaders in eastern United States with less than 500 employees, and marketing evaluation practices in place, used to evaluate the effectiveness of their marketing. Institutional theory was used as the conceptual framework to …

Small Business Survivability Beyond Five Years, Koyandome Freddy Koyagialo

Walden Dissertations and Doctoral Studies

The United States has a high failure rate of small businesses, with 30% of small business failing within the first 2 years. The objective of this case study was to explore strategies successful small business owners use to achieve profitability beyond 5 years. The purposive sample for this study included 4 owners of successful small businesses in Atlanta, Georgia, who have been in business for at least 5 years. The conceptual framework was built upon disruptive innovation and susceptibility theory. Data were collected through semistructured interviews and company documents. The analysis revealed 3 themes, market research, passion and determination, and …

Small Aviation Business Success Strategies For Profitability, Christina Hiers

Walden Dissertations and Doctoral Studies

Ninety-five percent of all aviation businesses are small businesses; from 2009-2012, small aviation business operations decreased by 10.2% and resulted in a loss of $4.4 billion in revenue. The purpose for this multiunit case study was to explore what strategies small aviation businesses leaders used to reduce or control operating expenses for profitability. The sample comprised 3 small aviation businesses located in Middle Tennessee. The conceptual framework for this study built upon systems theory and sustainability theory. The data were collected through semistructured interviews and company documents. Member checking was completed to strengthen creditability and trustworthiness. Based on the methodological …

Adoption Of Information And Communication Technology In Nigerian Small- To Medium-Size Enterprises, Kessington Enaye Okundaye

Walden Dissertations and Doctoral Studies

Small- to medium-size enterprises (SMEs) play a vital role in a dynamic economy through job creation, poverty alleviation, and socioeconomic development in developed and developing countries. The purpose of this multiple case study was to explore how SME leaders in Lagos, Nigeria, adopted information and communication technology (ICT) as a business strategy to increase profitability and compete globally. Organizational leaders have adopted ICT so that their organizations can become more efficient, effective, innovative, and globally competitive. This study involved 4 SMEs that had successfully implemented ICT. The participants included 5 SME leaders from each of the SMEs. The data collection …

Veterans First Contracting Program Preference Hierarchy: Effect On Veteran-Owned Small Business, Harry Parker

Walden Dissertations and Doctoral Studies

U.S. Department of Veterans Affairs (DVA) leaders created a Veterans First Contracting Program (VFCP) under Public Law 109-461 to provide procurement opportunities for veteran-owned small businesses (VOSBs) and service-disabled veteran-owned small businesses (SDVOSBs). However, DVA leaders established a preference hierarchy that increased opportunities for SDVOSBs and decreased opportunities for VOSBs. Research was lacking regarding the effects of the preference policy on VOSBs as a distinct small business category. The purpose of this phenomenological study was to explore and understand the experiences of 20 VOSB owners actively enrolled in the VFCP from Maryland, Virginia, and District of Columbia. Through the lens …

Exploring Critical Success Factors For Sustainable Togolese-Owned Small Businesses In The United States, Folly Somado Hemazro

Walden Dissertations and Doctoral Studies

In the United States, although foreign-born individuals are more than twice as likely to start new ventures, immigrant-owned businesses often fail within the first 5 years. The purpose of this single case study was to explore the strategies that U.S.-based Togolese small business owners who were engaged in entrepreneurial activities in Togo. The Schumpeterian entrepreneurship theory underpinned the study and served as a theoretical reference. Interview data were collected from 20 successful Togolese small business owners who resided in the Washington D.C. metropolitan area, who were engaged in entrepreneurial activities in Togo, and who had been in business for more …

Women Entrepreneurs: Keys To Successful Business Development And Sustainability Beyond Five Years, Delores Duncan Foster

Walden Dissertations and Doctoral Studies

Women-owned businesses are one of the fastest growing entrepreneurial populations, accounting for 8 million of the 28 million small businesses in the United States. Small businesses fail at a rate of 55% by the 5th year of operation and women, who own over 30% of all small businesses, contribute significantly to the 55% small business failure rate. Using Schumpeter's framework, this single exploratory case study investigated how women entrepreneurial small business owners use strategies to sustain their business operation beyond 5 years. A purposeful sample identified 2 women salon small business owners located in the Macon, Georgia metro area. Data …

Marketing And Microbusiness, Joran Premo-Hurt

Walden Dissertations and Doctoral Studies

Marketing plays an influential role in small business survival. The purpose of this multiple case study was to explore the mechanisms used by microbusiness retail store owners for collecting, monitoring, and transforming market data into operational marketing activities. Marketing orientation (MO) provided the conceptual framework for this study. Guided by an abridged interview protocol, 4 retail microbusiness owners from Delaware participated in audio-recorded, semistructured interviews. Saturation of data occurred after 3 interviews, confirmed when the 4th interview produced no new information. After transcribing the interviews, member checking occurred, as each participant received a summary of the interview, along with thematic …

The Effects Of Using Invoice Factoring To Fund A Small Business, Ivan Justin Salaberrios

Walden Dissertations and Doctoral Studies

Small business owners often do not possess the financial literacy to implement invoice factoring to fund their business. Despite that lack of knowledge, an increasing number of small business owners are using invoice factoring as their primary source of funding. Guided by a systems thinking approach, the purpose of this exploratory multiple case study was to understand the effect of invoice factoring of 5 small business owners, 5 small business finance managers, and 5 factoring program managers, all of whom managed factoring programs and technical services companies with less than $3 million in annual revenues. Participants were located in 6 …

Financing For Small Southern Style Restaurants, Kenneth D. Brown

Walden Dissertations and Doctoral Studies

The focus of this case study was to explore the strategies small restaurant business owners used to acquire capital funding to sustain their business through the first 5 years of business. The participants for this study included 4 purposefully selected small restaurateurs in New York State who have been in business for a minimum of 5 years. The conceptual framework for this study was based on the organizational life cycle theory supported by working capital management theory and the liability of newness. Data were collected through semistructured interviews with each restaurant owner, and archived data. The data were analyzed using …

Managing Effective Communication After A Crisis, Enid Alane Thompson

Walden Dissertations and Doctoral Studies

Despite the effects of natural disasters on small business owners, the owners' communication strategies to alleviate loss to their companies' profitability remain problematic. The purpose of this qualitative descriptive multiunit case study was to explore what communication strategies some small business owners developed and implemented for facilitating resuming their business operations after a natural disaster. The targeted population consisted of 2 small business owners located along the Belmar Boardwalk in Belmar, New Jersey. The conceptual framework for this study was Coombs' situational crisis communication theory. The case data collected were from semistructured interviews and company documents. Employing member checking and …

Small Business Strategies For Sustainability Beyond 10 Years, Gabriel E. Warren

Walden Dissertations and Doctoral Studies

Small businesses are vital to the health of the United States economy, as they account for approximately 50% of all jobs and 99% of all firms. Historically, there has been a problem with small businesses being able to sustain their operation beyond 10 years. The purpose of this multiple case study was to explore the business strategies some small business owners used to sustain their company beyond 10 years of operation. The sample consisted of 3 small business owners who have been in operation for 10 or more years in Birmingham, Alabama. The conceptual framework for this study was the …

Strategies Affecting The Sustainability Of Small Businesses, Malissa A. Bush

Walden Dissertations and Doctoral Studies

Small business owners bolster the emergence and growth of local communities. However, many small businesses do not survive beyond 5 years. Based on systems theory, the purpose of this multiple case study was to explore the strategies used by small business owners to develop and maintain viable and long-lasting businesses. Using a multiple case study design, semistructured interviews were conducted with 6 retail business owners in DeKalb County, Georgia who were able to develop and maintain viable and long-lasting businesses. These small business owners provided detailed information on strategies used to sustain their businesses. Semistructured interviews allowed for in-depth conversations …