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Full-Text Articles in Business
A Study Of The Influence Of Branded Messages On Non-Branded Food Items When Presented To 10 To 14-Year-Old Children, Cassandra J. Chinn
A Study Of The Influence Of Branded Messages On Non-Branded Food Items When Presented To 10 To 14-Year-Old Children, Cassandra J. Chinn
Theses, Dissertations and Capstones
Children are more likely to create bonds with foods based on the environmental, socioeconomic and familial influences in their lives during early development stages. They gravitate to foods that are familiar to them and that are positioned with familiarity, creating an opportunity for branded food items to create more of a space in their psyche as part of their identity. Current research looks to reposition those energy-dense foods (commodity vegetables) that can often times be left unbranded, to see if immediate interest in the food items changes. Results found no significance to confirm nor deny a positive correlation in interest …
Strategies Using The Affordable Care Act With Small Businesses In Northeastern Ohio, Donald White
Strategies Using The Affordable Care Act With Small Businesses In Northeastern Ohio, Donald White
Walden Dissertations and Doctoral Studies
Small business owners with 50 to 100 employees in the physical and mental health care industry face a primary challenge of implementing health insurance under the Patient Protection and Affordable Care Act (ACA) while sustaining their business. The purpose of this multiple case study was to explore the strategies small business owners use to provide health insurance coverage under the ACA and sustained business operations. Semistructured interviews took place in Northeastern Ohio with 3 business owners in the physical and mental health care industry to acquire health care without increasing service cost. The conceptual framework for this study was strategic …