Open Access. Powered by Scholars. Published by Universities.®
- Keyword
-
- #KRKTR (1)
- ASL (1)
- Accessibility (1)
- Action learning (1)
- Action research (1)
-
- Agency (1)
- Allies (1)
- American Sign Language (1)
- Anthropology (1)
- Apache (1)
- Appreciative inquiry (1)
- Art (1)
- Asylum (1)
- Backward chaining (1)
- Calibration (1)
- Chronotope (1)
- Civil rights (1)
- Civil society (1)
- Climate change (1)
- Collective intelligence (1)
- Communication (1)
- Community interpreting (1)
- Community of practice (1)
- Conceptual (1)
- Conference interpreting (1)
- Conflict (1)
- Consciousness (1)
- Constitutive (1)
- Context (1)
- Control (1)
Articles 1 - 2 of 2
Full-Text Articles in Business
Interpreting, Stephanie Jo Kent
Interpreting, Stephanie Jo Kent
Doctoral Dissertations
What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …
Taking It To The Streets: A Multimethod Investigation Of Street Credibility And Consumer Affinity Toward Street Credible Endorsers, Delancy Howard Sterling Bennett
Taking It To The Streets: A Multimethod Investigation Of Street Credibility And Consumer Affinity Toward Street Credible Endorsers, Delancy Howard Sterling Bennett
Doctoral Dissertations
Celebrity endorsers are featured in 10 to 20 percent of commercials in the United States (Agrawal and Kamakura, 1995). While firms have invested significant capital in celebrity endorsers, they traditionally shy away from those who have been involved in illegal or immoral acts (Briggs, 2009; Creswell, 2008). However, the rules of endorser selection appear to be changing. Recently, a new type of endorser whose celebrity is built in part upon criminal activity or violent history has emerged. These celebrities, often rappers, successfully endorse major brands such as Vitamin Water and Chrysler. They are frequently described as having another form of …