Business Commons^™

The Challenge Of Measuring Traditional And Digital Audiences In A Global Market, Jorge Gallardo-Camacho, César García, Belén Puebla-Martínez

All Faculty Scholarship for the College of Arts and Humanities

This monograph titled Audiences and new forms of broadcast: linear, on-demand, streaming and/or social has five articles that represent the complexity of the phenomenon of audiences across fields and from different perspectives: Traditional television consumption, viewing of Netflix, the social audience of video platforms, the new tastes of viewers for vertical formats driven by mobile phones, and the relationship of influencers with their audiences. This number raises the problem of audience measurement, quantification, and comparison in the new digital age. The measurement of audiovisual audiences faces the problem of the lack of a measurement system accepted in all regions and …

Theorizing Gender In Social Network Research: What We Do And What We Can Do Differently, Raina Brands, Gokhan Ertug, Fabio Fonti, Stefano Tasselli

Research Collection Lee Kong Chian School Of Business

We review the ways in which gender is theorized in social network research and propose an alternative approach for future research to consider. To assess “what we do,” we undertake an evaluative review. In that review, we first examine how gender is typically theorized in structural approaches to social network research. Then, in greater detail, we review social network research that affords more diversity into such theorizing. We organize this more detailed review around a framework that is based on the level of analysis at which the implications of gender are invoked (cognitive, behavioral) and the focus of relational mechanisms …

A Foot In The Door: Field-Experiments On Entrepreneurs’ Network Activation Strategies For Investor Referrals, Jared Nai, Yimin Lin, Reddi Kotha, Vissa Balagopal

Research Collection Lee Kong Chian School Of Business

We investigate entrepreneurial network activation—the processes by which entrepreneurs select specific contacts from their existing personal network and persuade the selected contacts to provide referrals to access targeted early-stage investors (venture capitalists or angel-investors). We differentiate between selection of entrepreneur-centric contacts versus investor-centric contacts. We also distinguish between persuasion tactics that induce contacts' cooperation through promises of reciprocity versus offers of monetary incentives. We conducted two field-experiments in India and one in Singapore. Our primary field-experiment involved 42 Singapore-based entrepreneurs seeking referrals from 684 network contacts to reach a panel of four investors. Our evidence suggests that selecting investor-centric contacts …

Farmers In Singapore? Collective Action Under Adverse Circumstances, Yu Fong Ho, John A. Donaldson

Research Collection School of Social Sciences

How can individuals with contrasting interests in a declining industry, at odds with the country’s identity, and facing an illiberal and sceptical government, band together to promote collective goals? This article addresses this question by examining Singapore’s Kranji Countryside Association, one of Singapore’s few civil society organisations to focus on community organising. To Association members, the material and time costs of organising were high, the odds of success were low and the material rewards of success were modest. The article evaluates two views that purport to explain collective action: the rational choice approach that focuses on selective incentives and the …

Leadership As An Art: An Enduring Concept Framed Within Contemporary Leadership, Jay L. Caulfield, Felissa K. Lee, Bret A. Richards

Management Faculty Research and Publications

Purpose

The aim of this viewpoint paper is to refine the meaning of “leadership as an art” in the context of wicked (complex) social problems and in the realm of contemporary leadership research and practice.

Design/methodology/approach

In this paper we explore the meaning of “leadership as an art,” a concept often alluded to but rarely defined concretely. The authors examine the concept by comparing artistic and scientific knowledge paradigms, identifying descriptors of the “leadership as art” concept appearing in the literature and illustrating key attributes of the “leadership as art” concept with real-world examples.

Findings

Leadership as an art is …

Crowdfunding Digital Platforms: Backer Networks And Their Impact On Project Outcomes, Yee Heng Tan, Srinivas K. Reddy

Research Collection Lee Kong Chian School Of Business

Crowdfunding platforms serve to connect project creators and backers. Previous research has explored several project and platform determinants that impact crowdfunding outcomes. However, there has been limited research on these determinants at an individual level. Our paper addresses how backers may influence the outcomes of projects in crowdfunding platforms. We explore several methods commonly used in the industry to identify influence and show that centrality measures through a backer affiliation network best exemplifies influence. Using data from Kickstarter, we construct a weighted backer network based on 52,678 common projects backed by 11,134 backers. Controlling for digital media mentions and project …

Making Connections: Social Networks In International Business, Ilya R. P. Cuypers, Gokhan Ertug, John Cantwell, Akbar Zaheer, Martin Kilduff

Research Collection Lee Kong Chian School Of Business

Insights from social network research have generated significant advancements in disciplines such as sociology, economics, and psychology. In comparison, the incorporation of social network ideas into international business (IB) research remains more limited. The purpose of this special issue is to foster further research on social networks in IB. In our introductory essay, we provide a brief overview of network research in the IB domain to give a sense of some of the major ongoing themes and to illustrate how the social network approach can provide fresh insights and add substantive value to the field. To emphasize the considerable potential …

Gender Differences In Acquiring Business Support From Online Social Networks, Tammi C. Redd, Sibin Wu

Management Faculty Publications and Presentations

Social Networks have always been an invaluable resource for entrepreneurs attempting to engage in venture creation and growth. While differences in gender and its effect on traditional social networks have been explored, it is worth examining the gender effect when using the internet to create online network connections that supply useful resources. This study investigates the difference between male and female entrepreneurs’ social networks, the resources obtained from those networks, and the evolution of the ever-valuable weak tie. Hypotheses are tested using analysis of variance and analyses reveal women that female entrepreneurs and male entrepreneurs use the online network connections …

It Takes An (Online) Village: Adoptive Parent Identity Construction Through Blogging, Elise Johansen Harvey

Association of Marketing Theory and Practice Proceedings 2020

There are over 1.5 million adopted children in the U.S. Extant literature primarily examines these adopted children, not their parents, in terms of identity, coping skills, stigma, and more. We know little about how adoptive parents establish their identity as parents without going through the visual and biological transition as women who give birth do. There is a need for research on the intersection of marketplace resources and communication in the formation and confirmation of parental and family identity. We draw on consumer culture theory, which illustrates how consumer coproduce their identity, or sense of self, through market-based materials. In …

Homophily And Individual Performance, Gokhan Ertug, Martin Gargiulo, Charles Galunic, Tengjian Zou

Research Collection Lee Kong Chian School Of Business

We study the relationship between choice homophily in instrumental relationships and individual performance in knowledge-intensive organizations. Although homophily should make it easier for people to get access to some colleagues, it may also lead to neglecting relationships with other colleagues, reducing the diversity of information people access through their network. Using data on instrumental ties between bonus-eligible employees in the Equity Sales and Trading division of a global investment bank, we show that the relationship between an employee’s choice of similar colleagues and her performance is contingent on the position this employee occupies in the formal and informal hierarchy of …

Beauty Bloggers And Youtubers As A Community Of Practice, Valerie Gannon, Andrea Prothero

Articles

Much consumption-related activity online is outside of what is understood traditionally as community and is via user-generated content (UGC), of which blogs and YouTube channels in particular dominate in the beauty sphere. Community of practice (CoP) theory from social learning and organisation studies offers an alternative way to understand these consumption-based UGC practices. This study combines data from 25 interviews with bloggers and YouTubers and their blog posts and videos. Among these UGC creators we find mutual engagement, shared repertoires and joint enterprise. This paper theorises consumption-based UGC creators as a CoP and contributes insights for mangers as to how …

The Small World Of Material Handling Research, Parag J. Siddique, Kevin Gue, Md Salahuddin Ayuby

15th IMHRC Proceedings (Savannah, Georgia. USA – 2018)

Using data from 88 journals over an 8 year period, we investigate the relationships among researchers in material handling. We apply social network analysis to measure many attributes of the network, including papers published each year, papers published per author, number of collaborators per author, strength of collaboration between authors, and how influential an author is in the network. We observe that collaboration patterns in material handling follow a scale-free structure in the presence of some hub-like researchers. According to social network theory, these hub researchers facilitate rapid dissemination of knowledge in the network. We conclude that the scientific community …

Developing A Resilient Network Ambidexterity Scale, Edgar Perez

Antioch University Dissertations & Theses

The purpose of this study was to develop a resilient network ambidexterity scale. While numerous research efforts have considered the dimensions of social capital, resilience, and adaptive capacity to evaluate organizations and communities, few have explored social network indicators within organizations that can be used to mobilize ambidextrous strategies during times of disruption. The emphasis here was to understand the tendencies and behaviors that networks possess to sustain or achieve success along the parallel strategies of optimization and exploration. This study progressed in three specific phases toward filling this void in organizational development literature, using a mixed-methods approach. Phase 1 …

Entrepreneurship Networks: Trust And Efficacy - A Model Of Network Evolution, Meryl Rosenblatt Mba, Jacqueline Bassey, Alexa Guerica

Faculty Works: Business (1973-2022)

There is a vast body of research that demonstrates how entrepreneurs mobilize different networks (business, professional, family and friends) as sources of knowledge, new ideas, financing and support. Both network relationships and network structure will influence the likelihood of entrepreneur’s success during the establishment and growth stages of the new enterprise. The entrepreneur’s ability to acquire resources needed is influenced by network characteristics such as network size, diversity, density, cohesiveness, and the position of the entrepreneur within the social network. This paper proposes a mixed-method approach, combining survey research and network data analysis, to gain a deeper understanding of entrepreneurial …

The Role Of User Psychological Contracts In The Sustainability Of Social Networks, Stanislav Mamonov, Marios Koufaris, Raquel Benbunan-Fich

Department of Information Management and Business Analytics Faculty Scholarship and Creative Works

Many emergent ventures, such as social networks, leverage crowd-sourced information assets as essential pillars supporting their business models. The appropriation of rights to information assets through legal contracts often fails to prevent conflicts between the users and the companies that claim information rights. In this paper, we focus on social networks and examine why those conflicts arise and what their consequences are by drawing on psychological contract theory. We propose that intellectual property and privacy expectancies comprise core domains of psychological contracts between social networks and their users. In turn, perceived breaches of those expectancies trigger a psychological contract violation. …

Status Spillovers, Brian P. Reschke, Pierre Azoulay, Toby E. Stuart

Faculty Publications

When an actor experiences a sudden gain in status—for example, when a scientist wins a Nobel Prize, or a film director wins an Oscar—what does this increase do to the fates of that actor’s many ‘neighbors’? Do they bask in the reflected glory of the prize recipient, and therefore gain with her? Or, does competition for attention ensue, attenuating the recognition neighbors otherwise would have received? We investigate these questions in science. Using expert-assigned article keywords, we identify papers that are topically related to publications of future appointees to the prestigious Howard Hughes Medical Institute (HHMI). In difference-in-difference specifications we …

Brokering Trust To Enhance Leadership: A Self-Monitoring Approach To Leadership Emergence, Martin Kilduff, Ajay Mehra, Dennis A. Gioia, Stephen Borgatti

Management Faculty Publications

What kind of person is likely to emerge as an informal leader in the workplace? Experimental research shows that high self-monitors—who tend to adjust their attitudes and behaviors to the demands of different situations—emerge as informal leaders in temporary groups. By contrast, low self-monitors—who tend to be true to themselves in terms of consistency in attitudes and behaviors across different situations—are less likely to emerge as leaders. But this prior research does not address the criticism that the emergence of high self-monitors as leaders represents ephemeral impression management in the context of laboratory experiments. To address this issue, we collected …

Java Plus Coffee: A Case Study In Economic Sustainability In A Non-Profit Organization, George Dierberger, Marc Mcintosh, Nancy Johnson

Faculty Authored Articles

Java Plus is a non-profit case study focusing on the coffee industry. The case deals with business strategy, multiple distribution channels, financial analysis, break-even analysis, operational, sourcing challenges and inventory rationalization. The profits of the company are used to help inner city youth gain experience in business and find a vocation that would support their dreams and aspirations.

Political Connections And Firm Value: Evidence From The Regression Discontinuity Design Of Close Gubernatorial Elections, Quoc-Anh Do, Yen Teik Lee, Bang D. Nguyen

Research Collection Lee Kong Chian School Of Business

Using the regression discontinuity design of close gubernatorial elections in the U.S., we identify a significant and positive impact of the social networks of corporate directors and politicians on firm value. Firms connected to elected governors increase their value by 3.89%. Political connections are more valuable for firms connected to winning challengers, for smaller and financially dependent firms, in more corrupt states, in states of connected firms’ headquarters and operations, and in closer, smaller, and active networks. Post-election, firms connected to the winner receive significantly more state procurement contracts and invest more than do firms connected to the loser.

Board Interlocks And The Diffusion Of Disclosure Policy, Ye Cai, Dan S. Dhaliwal, Yongtae Kim, Carrie Pan

Accounting

We examine whether board connections through shared directors influence firm disclosure policies. To overcome endogeneity challenges, we focus on an event that represents a significant change in firm disclosure policy: the cessation of quarterly earnings guidance. Our research design allows us to exploit the timing of director interlocks and therefore differentiate the director interlock effect on disclosure policy contagion from alternative explanations, such as endogenous director-firm matching or strategic board stacking. We find that firms are more likely to stop providing quarterly earnings guidance if they share directors with previous guidance stoppers. We also find that director-specific experience from prior …

Coworker Mistreatment In A Singaporean Chinese Firm: The Roles Of Third-Party Embeddedness And Network Closure, Violet Ho

Management Faculty Publications

This study integrates research in social networks and interpersonal counterproductive behaviors to examine the role of third-party relationships in predicting an individual’s susceptibility to coworker mistreatment, and in moderating the relationship between coworker mistreatment and job performance. Third-party embeddedness and network closure are examined in the formal workflow network and the informal liking network. Results obtained from employees in a family-owned Chinese business in Singapore indicate that an individual is more likely to be mistreated by a coworker when both parties are strongly embedded in mutual third-party relationships in the workflow network, and that the individual is less likely to …

Linkedin As An Information Source For Human Resources, Competitive Intelligence, Nancy E. Fawley

Library Faculty Publications

LinkedIn, the online professional network, provides people with the opportunity to interact with other professionals in their fields, locate potential employers through company pages and employees, and participate in forums relevant to their professions.

Interpersonal Counterproductive Work Behaviors: Distinguishing Between Person-Focused Versus Task-Focused Behaviors And Their Antecedents, Violet Ho

Management Faculty Publications

Purpose – This study proposes a nuanced perspective for conceptualizing interpersonal counterproductive work behaviors (ICWBs) by distinguishing them into behaviors that hinder other workers’ task performance (task-focused ICWBs), and those that are personal in nature (person-focused ICWBs). A relational stress perspective is adopted to examine work-based dependence relational stressor and negative-affect relational stressor as predictors of each category of behavior, with trait competitiveness as a moderator.

Design/methodology/approach – Deductive and inductive approaches were used to generate items measuring each type of ICWBs, and the two-factor ICWB structure was validated using data from 136 respondents. Data from a different sample of …

Differential Impact Of Directors’ Social And Financial Capital On Corporate Interlock Formation, Nicholas Harrigan, Matthew Bond

Research Collection School of Social Sciences

Exponential random graph models (ERGMs) are increasingly applied to observed network data and are central to understanding social structure and network processes. The chapters in this edited volume provide a self-contained, exhaustive account of the theoretical and methodological underpinnings of ERGMs, including models for univariate, multivariate, bipartite, longitudinal and social-influence type ERGMs. Each method is applied in individual case studies illustrating how social science theories may be examined empirically using ERGMs. The authors supply the reader with sufficient detail to specify ERGMs, fit them to data with any of the available software packages and interpret the results.

Toward A Theory Of Extended Contact: The Incentives And Opportunities For Bridging Across Network Communities, Maxim Sytch, Adam Tatarynowicz, Ranjay Gulati

Research Collection Lee Kong Chian School Of Business

This study investigates the determinants of bridging ties within networks of interconnected firms. Bridging ties are defined as nonredundant connections between firms located in different network communities. We highlight how firms can enter into these relationships because of the incentives and opportunities for action that are embedded in the existing network structure. Specifically, we propose that the dynamics of proximate network structures, which reflect firms' and their partners' direct connections, affect the formation of bridging ties by shaping the value-creation and value-distribution incentives for bridging. We also argue that the evolving global network structure affects firms' propensity to form bridging …

Social Networks And Risk Taking: Evidence From Corporate Control Activities, Yen Teik Lee

Research Collection Lee Kong Chian School Of Business

This paper investigates the impact of social ties between the Chief Executive Officer (CEO) andboard members on corporate risk-taking in mergers and acquisitions (M&As) and on shareholdervalue. Using a measure of CEO-director connections in a large sample of U.S. firms from 2000 to2010, we document that boardroom connections lower firm acquisitiveness. If connected CEOsundertake M&As, they are less likely to choose focus acquisitions, and more likely to pay in stock.CEO-board connections do not enhance firm value in M&As. Higher levels of boardroomconnection are associated with lower announcement returns and lower subsequent return on assets.Our results are robust to alternative explanations …

Emosonet: An Emotion-Aware Social Network For Emotional Wellbeing, Zerrin Yumak-Kasap, Yu Chen, Pearl Pu

Faculty Publications, Information Systems & Technology

This paper presents our initial ideas towards developing an emotion-aware social network for the purpose of increasing emotional wellbeing. The framework will use sensors and behavior analysis methods in order to infer users’ stress level automatically with minimal user effort and use audio, animation and vibro-tactile feedback for enhanced engagement. Additionally, we will explore the role of social support, social influence and gamification for sustained behavior change.

Employers’ Use Of Social Networking Sites In The Selection Process, Stephanie L. Black, Andrew F. Johnson

Management Faculty Publications

Purpose:

This paper discusses human resources practices related to social networking sites.

Design/Methodology/Approach:

Authors used existing literature to present seven propositions about social media implications in human resources. Findings Human resources practitioners are more frequently using social media in recruitment, selection and hiring practices. At the same time, organizations lack boundaries and policies for doing so.

Conclusions/Recommendations:

Human resource departments should encourage decision makers to document all information gathered via social networking sites, and make sure the information is valid and the site is reliable.

Advertising In Online Social Networks: A Comprehensive Overview, Silvia Stockman

Honors Scholar Theses

This paper examines characteristics of online social networking sites and their implications on advertising. The application of well known interpersonal and mass communication theories to the field allows for an in-depth look at behavioral cues and responses. The interactivity inherent in sites like Facebook, MySpace, YouTube, and in other forums encourages advertisers to tap into engaging their consumers. Types of targeting and the success of word of mouth referrals are examined, as are many of the common stumbling blocks. To better understand the potential versus the problems, we conclude with an analysis of return on investment.

Young People's Use Of Online Social Networking Sites :A Uses And Gratifications Perspective, Aine Dunne, Margaret-Anne Lawlor, Jennifer Rowley

Articles

Abstract Purpose – The purpose of this paper is to explore why young people use and participate in social networking sites (SNS) with specific reference to Bebo. Design/methodology/approach – A qualitative approach is employed in this study with a view to exploring the uses and gratifications that girls aged 12 to 14 years, both seek and obtain from the Bebo social networking site. The research was conducted in a school setting in Ireland. Findings – The findings indicate that the participants are actively using Bebo for their own personal motives and gratifications in terms of presenting and managing a certain …