Business Commons^™

Bridging The Gap Between Religion And Business: A Conversation, Michael E. Cafferky, Doug Jacobs

Faculty Works

This article explores some of the tensions that congregational pastors experience in terms of business and religion. It is a dialogue regarding the perceived gap between pastors and business professionals.

“Bridging the gap between religion and business: A conversation" by Michael Cafferky and Douglas Jacobs published in the December 2016 issue of Ministry,® International Journal for Pastors, www.MinistryMagazine.org. Used by permission.

Religion-Related Research In The Journal Of Macromarketing, 1981-2014, Jenna M. Drenten, Kristy Mcmanus

School of Business: Faculty Publications and Other Works

This study provides a review of religion-related research published in the Journal of Macromarketing (JMK) from 1981 to 2014. A systematic review of the journal identifies 19 key articles at the intersection of religion and macromarketing. Both quantitative and qualitative approaches are utilized to review this body of work in terms of frequency, content, methodology, and authorship. Results reveal four categories of religion-related research in JMK: 1) the impact of religion on macromarketing issues, 2) the impact of macromarketing issues on religion, 3) religion as a theoretical perspective, and 4) religious groups/individuals as a research context. Opportunities for future research …

Analyzing The Religious War Of Words Over Climate Change, Nancy E. Landrum, Connor Tomaka, John Mccarthy

School of Environmental Sustainability: Faculty Publications and Other Works

This study examines the websites of two religious organizations representing opposing sides of the religious response toward environmentalism and climate change. This research seeks to understand how each side communicates with followers. Using rhetorical framing analysis, it is shown the religious right advocates a dominion stance and uses a romance genre filled with stories, contrast, spin, appeals to logic, and rhetoric of hope and fear. The religious left advocates a stewardship stance and uses a romance genre filled with stories, appeals to logic, and rhetoric of hope. Cultural cognition theory of risk perception reveals each side subscribes to opposing cultural …

Conceptualization Of Csr Among Muslim Consumers In Dubai: Evolving From Philanthropy To Ethical And Economic Orientations, Valerie Priscilla Goby, Catherine Nickerson

All Works

© 2014, The Author(s). Many existing studies postulate that in developing economies philanthropy tends to dominate in the CSR orientation delivered by organizations and expected by local populations. To assess this in the emerging economy of Dubai in the United Arab Emirates, we conducted a preliminary investigation of how locals are responding to the growing number of CSR initiatives that are being implemented in the Emirate. Moreover, given that scholars have argued that Islamic principles of philanthropy should guide CSR initiatives in Muslim countries, we also consider if our Emirati respondents connect CSR with Islamic philanthropy. Results from our survey …

Editor’S Perspective: Saturating Minds And Hearts With Scripture, Michael E. Cafferky

Faculty Works

This article summarizes the contribution that the Journal of Biblical Integration in Business makes to Christian business scholarship. It explores the idea of faith integration in business.

The Influence Of Religion On The Marketing Concept: A Case Of Halal Culture, Soleman Mozammel, Perry Haan

Association of Marketing Theory and Practice Proceedings 2016

Religion is a major cultural variable that can affect the purchase behavior of consumers. This non-empirical paper examines how the Muslim concept of Halal influences consumers in the Middle East and Muslims all over the world. The paper reviews brief history of the marketing concept and consumer behavior. It then explains the role that cultural generally plays in the consumer decision making and marketing concept. The paper explains the basic concepts behind Halal culture. The paper makes recommendations to marketers for how to reach consumers who seek products that are Halal certified and Shariah-compliant. It also discusses how to compete …