Business Commons^™

Library-Sponsored Case Competitions: Best Practices And Assessment Of Learning Gains, Ilana Stonebraker

Libraries Faculty and Staff Scholarship and Research

The Parrish Library Case Competition is an annual library-administered, library-sponsored case competition where teams of undergraduate students compete against one another to make better evidence-based decisions for business problems. This article includes a description the case competition as a resource for other libraries interested in sponsoring similar case competitions as part of their information literacy programs. Students who participated in the case competition saw their learning grow as assessed through questionnaires and focus groups. Students who had not taken an information literacy course perceived their understanding as lower than those who had taken a course.

Critical Pedagogy For Business And Management Undergraduates: Evaluation Of Marketing Information, Ilana Stonebraker, Caitlan Maxwell, Jessica Jerrit

Libraries Faculty and Staff Scholarship and Research

No abstract provided.

Does Africa Need An "African" Management Education Model?, Howard Thomas, Lee, Michelle P., Lynne Thomas, Alexander Wilson

Research Collection Lee Kong Chian School Of Business

The African approach to management education has been shaped by a range of environmental, cultural, contextual and regional characteristics. Africa is by any measure a massive, multi-cultural, multi-lingual continent offering the promise of significant economic growth in the longer term. The environment is characterised by volatility, uncertainty, complexity, ambiguity and, often, disruptive change. Despite this, some African states have tried to adapt and formulate a range of strategies for economic growth management and the development of international and inter-regional trading opportunities arising from globalisation. Existing evidence suggests that African management educators have tried to adopt a pragmatic perspective that emphasises …

Case Selection: A Case For A New Approach, Timothy L. Harper, Mary E. Taber, Barbara P. Norelli

Library

While conducting empirical research regarding the relationship between case characteristics and student performance, the authors were surprised to find a lack of conceptual and empirical research regarding instructor case selection. This conceptual paper explores the case selection process and introduces case selection as an under-investigated component of the case teaching method in management education. Case selection is important because it is a critical component of the case teaching method. There has been no empirical testing of the effectiveness of case selection technique. The authors identify and propose case selection criteria for instructors of management education.

Social Media: Creating Student Awareness Of Its Use In The Hiring Process, Justin Blount, Carol S. Wright, Ashley A. Hall, Judith L. Biss

Faculty Publications

As the use of social media permeates our lives, it is important for business educators to promote the effective use of this technology to students for both their role as job seekers as well as potential hiring managers. This article will present current perceptions among business students on using social media in the job search process, primary research from recruiters in an attempt to understand employers’ policies and practices with respect to the use of social media in the hiring process, key laws which students should be aware of with respect to the use of social media by employers, and …

Growing The Impact Of Management Education And Scholarship, Laurent Batsch, Thomas Bieger, Arnoud De Meyer, Sriven Naidu, Arnaud Raynouard, Dorte Salskov-Iversen, Flavio Vasconcelos

Research Collection Lee Kong Chian School Of Business

Management is not only taught in business schools. For more than 100 years it has been taught by a special type of university that is 'more than a business school'. An international group of university leaders trace the emergence, role and future contributions of 'universities for business and management'.

Promote Interculturalism, Leadership Communication, And Professionalism In Your Students: Success With A Corporate Communication Certificate, Lana W. Carnes, M. M. Robles, F. Awang

EKU Faculty and Staff Scholarship

Business educators share a common interest in encouraging their students to improve intercultural, leadership communication, and professionalism skills to enable and promote increased fulfillment, character development, and advancement toward graduation, in addition to improving student employability after graduation. While career success depends on the standards and knowledge of character and behavioral traits, much more than on technical knowledge, these attributes define the qualities desired across various professions (Barnhart, 2013) in these three areas. For example, Holmes (2015) found that the values and communication rules of discourse systems may be different from that which is expected in the international workplace.

A …

Become A Companion: Social Media That Leads To Social Good, Maureen L. Mackenzie Ph.D., Nina Cheng, Bryan Pollack, Margaret Holoder

Faculty Works: Business (1973-2022)

This research is part of a series of conference papers from graduate students at Molloy College in Rockville Centre, NY. The theme emerges from a pedagogical philosophy that an essential learning outcome of a graduate education is the significant influence that business has upon society. For example, developing a focus on job creation rather than solely profit-taking must be integrated into the disposition of emerging business leaders. The learning activity leading to the learning outcome is requiring the graduate business students to experience a real-world project. The students are presented with an opportunity to study a problem and to generate …

Marketing Social Responsibility: Mba Capstone That Leads To Social Good, Maureen L. Mackenzie Ph.D., Gabriela Guzman Mba

Faculty Works: Business (1973-2022)

This paper emerges from a series of articles that have been presented at the NBEA Annual Conference over the past few years. The pedagogical philosophy is that business students should experience working with a real-world client prior to earning the MBA Degree. The mission of the institution establishes the founding belief in social responsibility, service, community, and study. The college’s commitment to academic excellence and the promotion of lifelong learning demonstrates the transformative education experienced by the students. As a result, the evidence of learning for the MBA program is a set of solution-driven recommendations that will lead to social …