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Full-Text Articles in Business

Online Content Consumption: Social Endorsements, Observational Learning And Word-Of-Mouth, Qian Tang, Tingting Song, Liangfei Qiu, Ashish Agarwal Dec 2019

Online Content Consumption: Social Endorsements, Observational Learning And Word-Of-Mouth, Qian Tang, Tingting Song, Liangfei Qiu, Ashish Agarwal

Research Collection School Of Computing and Information Systems

The consumption of online content can occur through observational learning (OL) whereby consumers follow previous consumers’ choices or social endorsement (SE) wherein consumers receive content sharing from their social ties. As users consume content, they also generate post-consumption word-of-mouth (WOM) signals. OL, SE and WOM together shape the diffusion of the content. This study examines the drivers of SE and the effect of SE on content consumption and post-consumption WOM. In particular, we compare SE with OL. Using a random sample of 8,945 new videos posted on YouTube, we collected a multi-platform dataset consisting of data on video consumption and …


Quantum Consensus, Jorden Seet, Paul Griffin Dec 2019

Quantum Consensus, Jorden Seet, Paul Griffin

Research Collection School Of Computing and Information Systems

In this paper, we propose a novel consensus mechanism utilizing the quantum properties of qubits. This move from classical computing to quantum computing is shown to theoretically enhance the scalability and speed of distributed consensus as well as improve security and be a potential solution for the problem of blockchain interoperability. Using this method may circumvent the common problem known as the Blockchain Trilemma, enhancing scalability and speed without sacrificing de-centralization or byzantine fault tolerance. Consensus speed and scalability is shown by removing the need for multicast responses and exploiting quantum properties to ensure that only a single multicast is …


Optimal Design And Ownership Structures Of Innovative Retail Payment Systems, Zhiling Guo, Dan Ma Dec 2019

Optimal Design And Ownership Structures Of Innovative Retail Payment Systems, Zhiling Guo, Dan Ma

Research Collection School Of Computing and Information Systems

In response to the Fintech trend, an ongoing debate in the banking industry is how to design the new-generation interbank retail payment and settlement system. We propose a two-stage analytical model that takes into account the value-risk tradeoff in the new payment system design, as well as banks’ participation incentives and adoption timing decisions. We find that, as the system base value increases, banks tend to synchronize their investment and adoption decisions. When the system base value is low and banks are heterogeneous, bank association ownership maximizes social welfare. When both the system base value and bank heterogeneity are moderate, …


Smrtfridge: Iot-Based, User Interaction-Driven Food Item & Quantity Sensing, Amit Sharma, Archan Misra, Vengateswaran Subramaniam, Youngki Lee Nov 2019

Smrtfridge: Iot-Based, User Interaction-Driven Food Item & Quantity Sensing, Amit Sharma, Archan Misra, Vengateswaran Subramaniam, Youngki Lee

Research Collection School Of Computing and Information Systems

We present SmrtFridge, a consumer-grade smart fridge prototype that demonstrates two key capabilities: (a) identify the individual food items that users place in or remove from a fridge, and (b) estimate the residual quantity of food items inside a refrigerated container (opaque or transparent). Notably, both of these inferences are performed unobtrusively, without requiring any explicit user action or tagging of food objects. To achieve these capabilities, SmrtFridge uses a novel interaction-driven, multi-modal sensing pipeline, where Infrared (IR) and RGB video sensing, triggered whenever a user interacts naturally with the fridge, is used to extract a foreground visual image of …


Automated Theme Search In Ico Whitepapers, Chuanjie Fu, Andrew Koh, Paul Griffin Nov 2019

Automated Theme Search In Ico Whitepapers, Chuanjie Fu, Andrew Koh, Paul Griffin

Research Collection School Of Computing and Information Systems

The authors explore how topic modeling can be used to automate the categorization of initial coin offerings (ICOs) into different topics (e.g., finance, media, information, professional services, health and social, natural resources) based solely on the content within the whitepapers. This tool has been developed by fitting a latent Dirichlet allocation (LDA) model to the text extracted from the ICO whitepapers. After evaluating the automated categorization of whitepapers using statistical and human judgment methods, it is determined that there is enough evidence to conclude that the LDA model appropriately categorizes the ICO whitepapers. The results from a two-population proportion test …


Gender And Racial Diversity In Commercial Brands’ Advertising Images On Social Media, Jisun An, Haewoon Kwak Nov 2019

Gender And Racial Diversity In Commercial Brands’ Advertising Images On Social Media, Jisun An, Haewoon Kwak

Research Collection School Of Computing and Information Systems

Gender and racial diversity in the mediated images from the media shape our perception of different demographic groups. In this work, we investigate gender and racial diversity of 85,957 advertising images shared by the 73 top international brands on Instagram and Facebook. We hope that our analyses give guidelines on how to build a fully automated watchdog for gender and racial diversity in online advertisements.


A Common Approach For Consumer And Provider Fairness In Recommendations, Dimitris Sacharidis, Kyriakos Mouratidis, Dimitrios Kleftogiannis Sep 2019

A Common Approach For Consumer And Provider Fairness In Recommendations, Dimitris Sacharidis, Kyriakos Mouratidis, Dimitrios Kleftogiannis

Research Collection School Of Computing and Information Systems

We present a common approach for handling consumer and provider fairness in recommendations. Our solution requires defining two key components, a classification of items and a target distribution, which together define the case of perfect fairness. This formulation allows distinct fairness concepts to be specified in a common framework. We further propose a novel reranking algorithm that optimizes for a desired trade-off between utility and fairness of a recommendation list.


Correlation-Sensitive Next-Basket Recommendation, Duc Trong Le, Hady Wirawan Lauw, Yuan Fang Aug 2019

Correlation-Sensitive Next-Basket Recommendation, Duc Trong Le, Hady Wirawan Lauw, Yuan Fang

Research Collection School Of Computing and Information Systems

Items adopted by a user over time are indicative ofthe underlying preferences. We are concerned withlearning such preferences from observed sequencesof adoptions for recommendation. As multipleitems are commonly adopted concurrently, e.g., abasket of grocery items or a sitting of media consumption, we deal with a sequence of baskets asinput, and seek to recommend the next basket. Intuitively, a basket tends to contain groups of relateditems that support particular needs. Instead of recommending items independently for the next basket, we hypothesize that incorporating informationon pairwise correlations among items would help toarrive at more coherent basket recommendations.Towards this objective, we develop a …


Coordinating Supply And Demand On An On-Demand Service Platform With Impatient Customers, Jiaru Bai, Kut C. So, Christopher S. Tang, Xiqun Chen, Hai Wang Jun 2019

Coordinating Supply And Demand On An On-Demand Service Platform With Impatient Customers, Jiaru Bai, Kut C. So, Christopher S. Tang, Xiqun Chen, Hai Wang

Research Collection School Of Computing and Information Systems

We consider an on-demand service platform using earning sensitive independent providers with heterogeneous reservation price (for work participation) to serve its time and price sensitive customers with heterogeneous valuation of the service. As such, both the supply and demand are "endogenously'' dependent on the price the platform charges its customers and the wage the platform pays its independent providers. We present an analytical model with endogenous supply (number of participating agents) and endogenous demand (customer request rate) to study this on-demand service platform. To coordinate endogenous demand with endogenous supply, we include the steady-state waiting time performance based on a …


Collusion Attacks And Fair Time-Locked Deposits For Fast-Payment Transactions In Bitcoin, Xingjie Yu, Shiwen Michael Thang, Yingjiu Li, Robert H. Deng Jun 2019

Collusion Attacks And Fair Time-Locked Deposits For Fast-Payment Transactions In Bitcoin, Xingjie Yu, Shiwen Michael Thang, Yingjiu Li, Robert H. Deng

Research Collection School Of Computing and Information Systems

In Bitcoin network, the distributed storage of multiple copies of the block chain opens up possibilities for doublespending, i.e., a payer issues two separate transactions to two different payees transferring the same coins. While Bitcoin has inherent security mechanism to prevent double-spending attacks, it requires a certain amount of time to detect the doublespending attacks after the transaction has been initiated. Therefore, it is impractical to protect the payees from suffering in double-spending attacks in fast payment scenarios where the time between the exchange of currency and goods or services is shorten to few seconds. Although we cannot prevent double-spending …


Exploratory Analysis Of Individuals' Mobility Patterns And Experienced Conflicts In Workgroup, Nur Camellia Binte Zakaria, Kenneth T. Goh, Youngki Lee, Rajesh Krishna Balan Jun 2019

Exploratory Analysis Of Individuals' Mobility Patterns And Experienced Conflicts In Workgroup, Nur Camellia Binte Zakaria, Kenneth T. Goh, Youngki Lee, Rajesh Krishna Balan

Research Collection School Of Computing and Information Systems

Much research argues the importance of supporting social interactions in teams and communities. The field of mobile sensing alone offers significant advances in recording and understanding human and group behaviours. However, little is known about behavioural changes as a consequence of in-group phenomena. One prominent example is intra-group conflict, which naturally arises between diverse groups of people. We demonstrate the feasibility of our approach to extract mobility patterns of individual's group behaviours sensed from a WiFi indoor localisation system and explore how these patterns relate to their team processes. 62 students enrolled in a project-intensive module, Software Engineering, were tracked …


How To Derive Causal Insights For Digital Commerce In China? A Research Commentary On Computational Social Science Methods, David C.W. Phang, Kanliang Wang, Qiu-Hong Wang, Robert John Kauffman, Maurizio Naldi May 2019

How To Derive Causal Insights For Digital Commerce In China? A Research Commentary On Computational Social Science Methods, David C.W. Phang, Kanliang Wang, Qiu-Hong Wang, Robert John Kauffman, Maurizio Naldi

Research Collection School Of Computing and Information Systems

The transformation of empirical research due to the arrival of big data analytics and data science, as well as the new availability of methods that emphasize causal inference, are moving forward at full speed. In this Research Commentary, we examine the extent to which this has the potential to influence how e-commerce research is conducted. China offers the ultimate in data-at-scale settings, and the construction of real-world natural experiments. Chinese e-commerce includes some of the largest firms involved in e-commerce, mobile commerce, social media and social networks. This article was written to encourage young faculty and doctoral students to engage …


Picking Flowers In An Ico Garden, Fam Guo Teng, Paul R. Griffin, Andrew Koh Mar 2019

Picking Flowers In An Ico Garden, Fam Guo Teng, Paul R. Griffin, Andrew Koh

Research Collection School Of Computing and Information Systems

The rise of Initial Coin Offerings (ICO) in recent times and their potential for investment opportunities have investors spending a lot of time researching ICOs or having to follow the crowd. This paper aims to explore four broad factors of ICOs: identity, credibility, investor sentiment, and price movement to develop a framework that is useful in determining ICO quality. Research is shown using data sources including public forums, chat groups, web sites, white papers as well as smart contract details. Finally, a system, based on the framework, is proposed that can be used to detect and regulate ICO activities and …


Risk Pooling, Supply Chain Hierarchy, And Analysts' Forecasts, Nan Hu, Jian-Yu Ke, Ling Liu, Yue Zhang Feb 2019

Risk Pooling, Supply Chain Hierarchy, And Analysts' Forecasts, Nan Hu, Jian-Yu Ke, Ling Liu, Yue Zhang

Research Collection School Of Computing and Information Systems

We investigate whether a firm's risk pooling affects its analysts' forecasts, specifically in terms of forecast accuracy and their use of public vs. private information, and how risk pooling interacts with a firm's position in the supply chain to affect analysts' forecasts. We use a social network analysis method to operationalize risk pooling and supply chain hierarchy, and find that risk pooling significantly reduces analysts' forecast errors and increases (decreases) their use of public (private) information. We also find that the positive (negative) relationships between risk pooling and analyst forecast accuracy and analysts' use of public (private) information are more …


Stock Market Prediction Analysis By Incorporating Social And News Opinion And Sentiment, Zhaoxia Wang, Seng-Beng Ho, Zhiping Lin Feb 2019

Stock Market Prediction Analysis By Incorporating Social And News Opinion And Sentiment, Zhaoxia Wang, Seng-Beng Ho, Zhiping Lin

Research Collection School Of Computing and Information Systems

The price of the stocks is an important indicator for a company and many factors can affect their values. Different events may affect public sentiments and emotions differently, which may have an effect on the trend of stock market prices. Because of dependency on various factors, the stock prices are not static, but are instead dynamic, highly noisy and nonlinear time series data. Due to its great learning capability for solving the nonlinear time series prediction problems, machine learning has been applied to this research area. Learning-based methods for stock price prediction are very popular and a lot of enhanced …


An Economic Analysis Of Consumer Learning On Entertainment Shopping Websites, Jin Li, Zhiling Guo, Geoffrey K.F. Tso Jan 2019

An Economic Analysis Of Consumer Learning On Entertainment Shopping Websites, Jin Li, Zhiling Guo, Geoffrey K.F. Tso

Research Collection School Of Computing and Information Systems

Online entertainment shopping, normally supported by the pay-to-bid auction mechanism, represents an innovative business model in e-commerce. Because the unique selling mechanism combines features of shopping and online auction, consumers expect both monetary return and entertainment value from their participation. We propose a dynamic structural model to analyze consumer behaviors on entertainment shopping websites. The model captures the consumer learning process, based both on individual participation experiences and also on observational learning of historical auction information. We estimate the model using a large data set from an online entertainment shopping website. Results show that consumers’ initial participation incentives mainly come …