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Pervasive Innovation: Taking Innovation Throughout The Organization, Bonnie Bachman, Stephen O. Bozzone Jan 2011

Pervasive Innovation: Taking Innovation Throughout The Organization, Bonnie Bachman, Stephen O. Bozzone

Business and Information Technology Faculty Research & Creative Works

One of the fundamental tenets of management is that human capital can provide an essential competitive advantage for a business. Pervasive innovation (PI) is a process that blends strategy, structure, process, and culture to elevate product development to new heights and can provide a critical advantage. PI also encompasses new paradigms, practices, methods, and applications that support an environment of creativity and innovation that cuts across organization boundaries, both internal and external boundaries. Pervasive innovation guides the team through the ideation stage to implementation by leveraging the greater collective knowledge of the entire organization. This collaborative approach ensures that the …