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Full-Text Articles in Business

Consumers’ Attitudes Of E-Commerce In China, Hongjiang Xu, Xiaowen Zou, Hengshan Wang Apr 2011

Consumers’ Attitudes Of E-Commerce In China, Hongjiang Xu, Xiaowen Zou, Hengshan Wang

Hongjiang Xu

This research studied the problem of B2C and C2Cconsumers’ attitudes towards trust of the businesstransaction process in China by using the“Consumer Attitudes towards Trust in the e-Business Model.” Four factors in the model wereanalyzed, privacy, security, financial institution andtrusted seal. From this analysis, the conclusion onthe consumers’ attitudes was drawn.


Electronic Perceived Service Quality: Results From A Cross-National Study In The Context Of Mobile Internet Services, Pavlos A. Vlachos, George Giaglis, Inseong Lee, Adam Vrechopoulos Jan 2011

Electronic Perceived Service Quality: Results From A Cross-National Study In The Context Of Mobile Internet Services, Pavlos A. Vlachos, George Giaglis, Inseong Lee, Adam Vrechopoulos

Pavlos A Vlachos

Work on how consumers evaluate electronic service quality is both topical and important due to the well-accepted criticality of electronic channels in selling products and services. However, most of the relevant research on electronic research quality is preoccupied with the website Internet context and most of the studies are singlecountry studies, inhibiting conclusions of generalizibility. Theoretically rooted in the Nordic Model of perceived service quality, this exploratory study uses an e-service quality scale to measure mobile Internet service quality in different national settings. Consistent with the available e-service quality literature, results indicate that e-service quality is a second-order factor, with …


Formative Versus Reflective Measurement For Multidimensional Constructs, Pavlos A. Vlachos, Aristeidis Theotokis Jan 2011

Formative Versus Reflective Measurement For Multidimensional Constructs, Pavlos A. Vlachos, Aristeidis Theotokis

Pavlos A Vlachos

No abstract provided.


Consumer Responses To Sms Advertising: Antecedents And Consequences, Dimitris Drossos, George Giaglis, Pavlos A. Vlachos, Efpraxia Zamani, George Lekakos Jan 2011

Consumer Responses To Sms Advertising: Antecedents And Consequences, Dimitris Drossos, George Giaglis, Pavlos A. Vlachos, Efpraxia Zamani, George Lekakos

Pavlos A Vlachos

No abstract provided.