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Articles 1 - 13 of 13
Full-Text Articles in Business
Price And Demand: What Do 3pl Customers Really Want?, Tim Coltman
Price And Demand: What Do 3pl Customers Really Want?, Tim Coltman
Dr Byron W. Keating
Successful companies understand what their customers want and are able to reverse engineer their supply chains to meet this demand in ways that make business sense. Less successful companies often find it hard to obtain a good understanding of what their customer’s value, and spend considerable time hustling to do things that are not fully appreciated by their customers. The lessons here are quite straightforward; rewards accrue to those organizations that are “best” able to match “appropriate” supply chain activities to the latent needs of their customers.
What Drives The Choice Of A Third Party Logistics Provider?, Edward Anderson, Tim Coltman, Timothy Devinney, Byron Keating
What Drives The Choice Of A Third Party Logistics Provider?, Edward Anderson, Tim Coltman, Timothy Devinney, Byron Keating
Dr Byron W. Keating
It is generally believed that companies choose supply chain partners on the basis of their distinctive value propositions – a fact one would also expect holds true when companies choose a logistics service provider. However, faced with the complexities of varied customer demands, it can be difficult for logistics service companies to obtain an effective understanding of how customers differentially value the service components they offer. In this paper, we address this by identifying the factors that are important in a customer’s choice of a logistics service provider. Using stated choice methods we explore the relative importance of seven service …
Designing Is Service Strategy: An Information Acceleration Approach, Pierre J. Richard, Tim Coltman, Byron Keating
Designing Is Service Strategy: An Information Acceleration Approach, Pierre J. Richard, Tim Coltman, Byron Keating
Dr Byron W. Keating
Information technology-based innovation involves considerable risk requiring foresight; yet our understanding of the way in which managers develop the insight to support new breakthrough applications is limited and remains obscured by high levels of technical and market uncertainty. This paper applies discrete choice analysis to support improved empirical explanation of how and why decisions are made in information systems. A new experimental method based on information acceleration is also applied to improve prediction of future IS service strategies. Both explanation and prediction are important to IS research and these two behaviourally sound methods complement each other. Specifically, the combination of …
Designing 3pl Services: Valuable Insights From Customers, Eddie Anderson, Tim Coltman, Timothy Devinney, John Gattorna, Byron Keating
Designing 3pl Services: Valuable Insights From Customers, Eddie Anderson, Tim Coltman, Timothy Devinney, John Gattorna, Byron Keating
Dr Byron W. Keating
As markets become more global and competition continues to intensify, firms are beginning to realize that competition is not exclusively a firm versus firm domain but a “supply chain against supply chain” phenomenon. For the providers of supply chain services the implications of even a modest increase in strategic importance implies greater complexity, as their operations are now more important to a thickening web of stakeholders that are more discerning and market literate. In this study we seek to open the black box of customer demand by identifying those factors that contribute most to the selection of a supply chain …
Unpacking The Erp Investment Decision: An Empirical Assessment Of The Benefits And Risks, Byron Keating, Tim Coltman, Katina Michael, Valerie Baker
Unpacking The Erp Investment Decision: An Empirical Assessment Of The Benefits And Risks, Byron Keating, Tim Coltman, Katina Michael, Valerie Baker
Dr Byron W. Keating
Most leading organizations, in all sectors of industry, commerce and government are dependent upon ERP for their organizational survival. Yet despite the importance of the decision to adopt ERP and its impact on the entire firm’s performance the IT literature has been in the large part silent on the nature of the ERP investment decision. This study is the first of its kind to determine the preference structure of senior managers around the organizational benefits and risks of adopting ERP. We present the results which provide interesting insights into how managers’ perceive the benefit and risk factors salient to the …
What Drives The Choice Of A Third-Part Logistics Provider?, Edward J. Andersson, Tim R. Coltman, Timothy M. Devinney, Byron Keating
What Drives The Choice Of A Third-Part Logistics Provider?, Edward J. Andersson, Tim R. Coltman, Timothy M. Devinney, Byron Keating
Dr Byron W. Keating
It is generally believed that companies choose supply chain partners on the basis of their distinctive value propositions — a fact one would also expect holds true when companies choose a logistics service provider. However, faced with the complexities of varied customer demands, it can be difficult for logistics service companies to obtain an effective understanding of how customers differentially value the service components they offer. In this paper, we address this issue by identifying the factors that are important in a customer’s choice of a logistics service provider. Using stated choice methods we explore the relative importance of seven …
Best–Worst Scaling Approach To Predict Customer Choice For 3pl, Tim R. Coltman, Timothy M. Devinney, Byron W. Keating
Best–Worst Scaling Approach To Predict Customer Choice For 3pl, Tim R. Coltman, Timothy M. Devinney, Byron W. Keating
Dr Byron W. Keating
This study describes a simple, theoretically based methodology to analyze the nature of customer demand for third-party logistics provider service components. The method overcomes limitations in prior studies and enables us to examine the relative importance of product and service attributes as they pertain to the choice of third-party logistics providers. Two distinct types of customers populate our data: those professing operational attributes and those seeking relational attributes. The theoretical and practical implications are that improved supply chain models can be developed when separate demand structures are taken into account.
Color As A Source Of Brand Differentiation: Can It Be Defended?, Byron W. Keating, T. R. Coltman
Color As A Source Of Brand Differentiation: Can It Be Defended?, Byron W. Keating, T. R. Coltman
Dr Byron W. Keating
Savvy marketers have long sought to exploit the psychological effects of color to differentiate their brands and create competitive advantage: IBM Blue, Coca- Cola Red, and BP Green. These are not new colors but well-known brand colors. While changes in international trademark law over the past decade paved the way for marketers to seek protection for a color associated with a brand, this case demonstrates some important challenges in defending such trademarks.
In Pursuit Of A Sustainable Supply Chain: Insights From Westpac Banking Corporation, Byron Keating, Ali Quazi, Anton Kriz, Tim Coltman
In Pursuit Of A Sustainable Supply Chain: Insights From Westpac Banking Corporation, Byron Keating, Ali Quazi, Anton Kriz, Tim Coltman
Dr Byron W. Keating
Purpose – The aim of this paper is to provide clues to industry and academia on how best to approach the challenge of developing a sustainable supply chain. Design/methodology/approach – A case study was undertaken of the Westpac Banking Corporation – one of the world's most socially responsible banks – to examine how they approached the challenge of managing corporate social responsibility (CSR) in their supply chain. Findings – This paper highlights some of the challenges and opportunities associated with extending corporate governance beyond the firm boundary. Specific attention is given to a discussion of assessment and governance tools. Research …
Outbound Tourism From China: Literature Review And Research Agenda, Byron W. Keating, A. Kriz
Outbound Tourism From China: Literature Review And Research Agenda, Byron W. Keating, A. Kriz
Dr Byron W. Keating
The rapid growth of China's outbound tourism market has attracted a great deal of attention in recent years. However, the academic literature is still sparse in this area. Using a theoretical framework that synthesises the key processes related to destination choice, the authors undertake a systematic review of the academic literature on outbound tourism from China. Stemming from this review, the article provides some direction for future empirical research on this important topic. The authors also suggest that a new model for travel planning could be developed, suggesting that traditional destination choice models may inadequately capture the nuances of destination …
Unpacking The Rfid Investment Decision, Byron W. Keating, Tim R. Coltman, Samuel Fosso Wamba, Valerie Baker
Unpacking The Rfid Investment Decision, Byron W. Keating, Tim R. Coltman, Samuel Fosso Wamba, Valerie Baker
Dr Byron W. Keating
Mandates aside, there are many reasons why firms decide to move forward with or delay investment in RFID technology. In this paper we use a theoretically based, easy to implement methodology to empirically derive a relative importance scale of those factors that influence the decision to invest in RFID technology. More specifically, we compare the factors that matter most and least to a sample of firms that have adopted RFID technology with a sample of firms that have yet to embrace RFID technology. The theoretical and practical implications are that both RFID adopters and non adopters are driven by the …
Cv July 2009, Byron W. Keating
Cv March 2009, Byron W. Keating