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Full-Text Articles in Business

Nail It Then Scale It Book Review, Jacob Thorpe Dec 2017

Nail It Then Scale It Book Review, Jacob Thorpe

Marriott Student Review

Nail It Then Scale It highlights how entrepreneurs can deliberately work to create a successful and scalable business.


Outdoor Enthusiasts’ Perspectives On Livestock Animal Treatment, Elizabeth S. Byrd, Nicole Olynk J. Widmar Sep 2017

Outdoor Enthusiasts’ Perspectives On Livestock Animal Treatment, Elizabeth S. Byrd, Nicole Olynk J. Widmar

Journal of Global Business Insights

Demand for pork chops and chicken breasts were analyzed using best-worst scaling and consumer choice experiments. Outdoor enthusiasts (who regularly hunt, fish, or participate in outdoor activities), which represent a unique consumer group with respect to livestock animal welfare, were surveyed with respect to meat purchasing attributes. Six meat attributes were analyzed for relative levels of preferences with safety having the largest share. Nutrition and taste were more important to outdoor enthusiasts than a representative sample of U.S. residents. Positive and significant mean willingness to pay estimates were obtained with the exception of locally produced pork chops. Outdoor enthusiasts were …


Faculty Interview With Scott Petersen, Jacob Thorpe Aug 2017

Faculty Interview With Scott Petersen, Jacob Thorpe

Marriott Student Review

Scott Petersen serves as the Director of the Rollins Center for Entrepreneurship and Technology at BYU. He is a remarkable man with an impressive resume. Nonetheless he is humble and selfless, always looking to lift and elevate others. This is an interview with him, discussing what he views to be vital in budding business people as well in life in general.


Where Are The Women Of Silicon Slopes?, Wyatt Pagano Aug 2017

Where Are The Women Of Silicon Slopes?, Wyatt Pagano

Marriott Student Review

No abstract provided.


Identity Discovery And Verification In Artist-Entrepreneurs: An Active Learning Exercise, A. Erin Bass Apr 2017

Identity Discovery And Verification In Artist-Entrepreneurs: An Active Learning Exercise, A. Erin Bass

Organization Management Journal

Entrepreneurship curricula are becoming increasingly more interdisciplinary, with higher education institutions offering a variety of “entrepreneurship and” courses that cross the boundaries into other fields. Despite this, many entrepreneurship curricula are centered on business theory, which is not suitable for nonbusiness students. For example, business students are trained to define success by financial statements and organizational viability, whereas artists enjoy success by achieving creative satisfaction. This article explores the importance of identity to the entrepreneurial process, highlighting the similarities and differences between the artist and entrepreneur identities. Pedagogical in approach, the article demonstrates the utility of an active learning exercise …


Antecedents Of New Venture Creation Decision In Iranian High-Tech Industries: Conceptualizing By A Non-Teleological Approach, Mehdi Zivdar, Narges Imanipour Mar 2017

Antecedents Of New Venture Creation Decision In Iranian High-Tech Industries: Conceptualizing By A Non-Teleological Approach, Mehdi Zivdar, Narges Imanipour

The Qualitative Report

Entrepreneurs’ decision-making process is one of the main research topics in entrepreneurship studies. This research aims to conceptualize the antecedents of new venture creation decision in Iranian high tech industries. The research utilizes an innovative non-teleological approach in order to take into account the specific regional context of Iran. Most research into entrepreneurial decision making utilizes teleological approaches; however, these models could not adequately explain the phenomena within the Iranian context. This qualitative study utilized event- based interviews with 20 nascent entrepreneurs. Results from coding, categorizing and validating the research findings, revealed 3 main categories as antecedents of new venture …


Information Asymmetry And Adverse Wealth Effects Of Crowdfunding, Fathali Firoozi, Abol Jalilvand, Donald Lien Feb 2017

Information Asymmetry And Adverse Wealth Effects Of Crowdfunding, Fathali Firoozi, Abol Jalilvand, Donald Lien

The Journal of Entrepreneurial Finance

The Jumpstart Our Business Startups (JOBS) Act of 2012 in the U.S. expanded the capital markets so that entrepreneurs can appeal directly to non-traditional small crowd investors for investment funds. The final rules and forms of the JOBS Act became effective in May 16, 2016. Existing literature is thus relatively small but contains ample praises for expected positive consequences of the new crowdfunding laws for the capital markets and for the crowd in general but has only limited analysis on the prospect of adverse wealth effects of crowdfunding for the crowd investors. A limited number of existing studies have highlighted …


Entrepreneurial Motivations And Characteristics Of Niger Delta Youths: An Exploratory Study, Anthony O. Aligba, Gene E. Fusch Jan 2017

Entrepreneurial Motivations And Characteristics Of Niger Delta Youths: An Exploratory Study, Anthony O. Aligba, Gene E. Fusch

Journal of Sustainable Social Change

This article explored the lived experiences and perceptions of youths in the Niger Delta regarding the factors that influence the decision to become an entrepreneur. Drawing from the theories of motivation and planned behavior, the conceptual framework of this phenomenological study underscored the synergetic relationship between entrepreneurial motivations and characteristics. Using semistructured interviews to collect primary data, 20 youth small and medium enterprise owners shared their perceptions and lived experiences regarding their perceived entrepreneurial motivations and characteristics. The analysis and coding of data helped to identify emergent themes based on the modified van Kaam seven-step approach. The research findings revealed …


Small Business Strategies For Sustainability Beyond 10 Years, Gabriel E. Warren, Lynn Szostek Jan 2017

Small Business Strategies For Sustainability Beyond 10 Years, Gabriel E. Warren, Lynn Szostek

International Journal of Applied Management and Technology

Small businesses are vital to the health of the U.S. economy, as they account for approximately 50% of all jobs and 99% of all firms. Historically, there has been a problem with small businesses being able to sustain their operations beyond 10 years. According to the U.S. Small Business Administration, when averaged across all industries, approximately 75% of new businesses failed within the first 5 years. The purpose of this multiple case study was to explore the business strategies some small business owners use to sustain their company beyond 10 years of operation. Data were gathered through semistructured interviews and …


Feasibility Analysis For The New Venture Nonprofit Enterprise, Gregory R. Berry Jan 2017

Feasibility Analysis For The New Venture Nonprofit Enterprise, Gregory R. Berry

New England Journal of Entrepreneurship

This article explores the value of feasibility analysis for the pre-launch nonprofit enterprise. Similarities and differences between for-profit entrepreneurial ventures and nonprofit entrepreneurial ventures are outlined, and then the traditional format of feasibility analysis used by the entrepreneurial for-profit start-up is reviewed and analyzed. This four-stage analysis is then adapted to the needs of the nonprofit new venture enterprise. The benefits of doing a feasibility analysis for the nonprofit enterprise start-up are identified, and guidelines are suggested. An underpopulated research stream is identified and explained in this article for the start-up and early developmental phases of the nonprofit enterprise.


Marketing Strategies Of Mobile Game Application Entrepreneurs, Talaya C. Waller, Robert J. Hockin, Gina S. Smith Jan 2017

Marketing Strategies Of Mobile Game Application Entrepreneurs, Talaya C. Waller, Robert J. Hockin, Gina S. Smith

International Journal of Applied Management and Technology

Mobile game application entrepreneurs can offer many benefits to the U.S. economy; however, 80% of the entrepreneurs in this study stated that marketing their mobile applications was a major business challenge. Based on Schumpeter’s theory of economic development and new value creation of technological innovation, the purpose of this phenomenological study was to explore the strategies that entrepreneurs have used to market their mobile game application development businesses successfully. Twenty mobile game application entrepreneurs from northern California, who successfully sustained their businesses for 3 or more years, completed semistructured interviews. Moustakas' modified van Kaam method was used and included coding …