Business Commons^™

Financial Characteristics Of Mobile Banking And Payment Users In The United States, Jordan Mitchell, Xiao Li, Doug Steel, Phillip Decker

Journal of Global Business Insights

This study aims to examine the personal finance characteristics of mobile banking and mobile payment users in the United States. To achieve this goal, we used the 2018 National Financial Capability Study, which surveyed over 27,000 American adults regarding their personal financial standing and behaviors. By using ordinary least squares models, our results indicated that the use of mobile banking and mobile payment technology was associated with lower age, Non-White Ethnicity, higher income, higher debt load, debt types (auto, student, credit card, and predatory), and spending more than one’s income. These results reveal that the higher one’s income, financial liabilities, …

Approaches To Sustainability-Driven Innovation In High-Performing Italian Firms: A Cross-Case Analysis, Emanuele Pizzurno, Fausto Cammarano

Journal of Global Business Insights

This paper investigated the nexus between sustainability-oriented innovation (SOI) initiatives and exceptional profitability in high-performing companies. To this aim, employing a multiple comparative case study methodology, we analyzed 10 cases that excel in both return-on-sales (ROS) compared to industry medians and are actively engaged in SOI initiatives with public evidence. The findings of the study are categorized into internal and external factors affecting company performance, shedding light on managerial practices, organizational culture, and industry-specific variables. From a managerial standpoint, this paper offers valuable insights for managers seeking to balance between sustainable practices, encompassing multiple social and environmental aspects of corporate …

Determinants Influencing The Adoption Of Mobile Banking By Women In Bangladesh, Soma Dey, Sacchidanand Majumder

Journal of Global Business Insights

Women’s mobile banking adoption is linked to several advantages, including empowering women, enhancing investment in women-owned businesses, and decreasing extreme poverty.This study explores the demographic and socioeconomic characteristics that affect women’s mobile banking adoption in Bangladesh using Bangladesh Demographic and Health Surveys (DHS; 2020) data. In this study, 12,147 ever-married women aged 15-49 are included in the analysis. The chi-square test is used to examine the effect of socioeconomic and demographic factors on women’s mobile banking adoption. Then, the enter method of a binary logistic regression model is applied to identify the factors most strongly affiliated with it. The result …

The Art Of Artificial Intelligence Illusion: Exposing Digital Deception In The Hospitality Industry, Mohamed Youssef Helal, Mahmoud Ibraheam Saleh

Journal of Global Hospitality and Tourism

This study investigates how artificial intelligence (AI) tools influence deceptive digital practices within the hospitality industry. As AI capabilities such as chatbots and language models are increasingly used in the industry, their potential impact on deception warrants examination. A comprehensive review is conducted to analyze how hospitality businesses utilize AI tools and how this shapes deceptive behaviors online. Specifically, the review examines how AI-generated content may erode consumer trust and decision-making. It also explores the emerging use of machine learning to fabricate fake reviews and social media posts. As deception undermines trust in businesses and the industry, the effectiveness of …

Combining Frameworks To Improve Military Health System Quality And Cybersecurity, Dr. Maureen L. Schafer, Dr. Joseph H. Schafer

Military Cyber Affairs

Existing conceptual frameworks and commercially available technology could be considered to rapidly operationalize the use of Quality Measures (QM) within military health systems (Costantino et al. 2020). Purchased healthcare as well as digital healthcare services have paved the way for data collection from multiple information systems thus offering stakeholders actionable intelligence to both guide and measure healthcare outcomes. However, the collection of data secondary to Smart Devices, disparate information systems, cloud services, and the Internet of Medical Things (IOMT) is a complication for security experts that also affect clients, stakeholders, organizations, and businesses delivering patient care. We have combined three …

Industry 4.0 Applications Towards Sustainability In Hospitality: First Waves In The Guest Room, Sanjay Nadkarni, Florian Kriechbaumer, Natasa Christodoulidou, Marcus A. Rothenberger

Journal of Global Business Insights

Digitalization is positioned as an important element for the future of hospitality related services, especially since the onset of the COVID-19 pandemic (Gursoy & Chi, 2020; Shin & Kang, 2020). Historically, digitalization focused on amplifying returns by increasing revenue and operational efficiency. The hospitality industry utilizes resources intensely to function well; and when used properly, technological improvements can optimize the development of a sustainable business model. This manuscript explores the role of recent innovations in digitalization, such as Big Data, the Internet of Things (IoT), and artificial intelligence (AI) in enabling environmental sustainability in hotels. These innovations become transparent …

A Literature Review On Tourism Studies Based On Technology Acceptance Model (2000-2021), Yakup K. Ozekici

University of South Florida (USF) M3 Publishing

Although there is ample research on technology acceptance model from both out of tourism (Marangunić & Granić, 2015) and tourism literature (Pourfakhimi et al., 2019). There is no paper explicating how the TAM have been addressed in tourism and hospitality literature to guide researchers in accelerating theoretical advancement and help tourism professionals in designing creative solutions. Thus, it is the aim of this study to unfold progress of TAM in tourism and hospitality literature through overviewing it. To fulfil this aim, 145 quantitative papers based their theoretical framework on TAM, published at journals involved within SSCI, ESCI or Scopus indexes …

The Economics Of Technology In Travel, Tourism, And Hospitality, Stanislav Ivanov

Journal of Global Hospitality and Tourism

The first is an academic viewpoint, written by Prof. Stanislav Ivanov from Varna University of Management. He suggests academic research accepts and pays more attention to the economics of technologies in travel, tourism, and hospitality. According to Ivanov, travel, tourism, and hospitality (TTH) are intrinsically connected to technology. At the same time, tourists book their flights and accommodation through technology, reach their destination with the help of technology, explore the destination with technology, and share their experiences online with technology. Economic principles, like any other business, run them. Economic factors also drive their decisions to invest in technology. That is …

Ewom Platforms As Productivity Catalyzers In The Travel Industry: A Two-Stage Double Bootstrap Data Envelopment Analysis, Tomas Saralegui

Journal of Sustainability and Resilience

In a fast-paced digitalization context, travel agencies face a challenge to increase productivity. Electronic word of mouth (eWOM) could allow better learning processes, improve communication with customers, and serve as a remarkable diffusion channel. However, this channel is not yet fully embraced by the sector. This research, delimited to Spanish travel agencies in the period 2012-2019, applies a two-stage double bootstrap data envelopment analysis to assess whether eWOM and how firms manage eWOM, contributes to achieving higher levels of efficiency. Results show that firms with higher valence and volume of online reviews tend to be closer to the efficiency frontier. …

Re-Architecting The Firm For Increased Value: How Business Models Are Adapting To The New Ai Environment, Gozde Turktarhan, David S. Aleong, Chandra Aleong

Journal of Global Business Insights

This paper is an examination of how technology, specifically artificial intelligence (AI), brings about changes in business models, with corresponding impacts on the fields of economics and business. Concepts such as value creation and competitive advantage have cascading effects on organizational culture and the functional framework of a firm. Data creation, management, and curation using media platforms enable enhanced scalability and logistics management such that the firm can be re-architected around a digital core. Organizational structure with functions such as marketing and human resource management are integral links in the automated value network anticipating and responding to customers’ needs while …

Emerging Technology Trends In Hospitality And Tourism, Harry Costin, Antonio Eslava

University of South Florida (USF) M3 Publishing

This chapter explores how technology has radically reshaped the tourism industry in the last few decades. In particular, IT applications such as the internet since the 1990s, and more recently smartphone Apps, have contributed to that change. Today, travelers and tourists use the internet to explore the many options available to them in terms of transport, lodging and entertainment at popular tourist destinations. Therefore, many local brick and mortar agencies have disappeared and have been replaced by large, platform-based players such as Expedia, AirBnB or Booking.com. The many pictures they upload constantly while traveling, and the feedback collected immediately after …

Analytics In Hospitality And Tourism: Online Travel Reviews, Estela Marine-Roig

University of South Florida (USF) M3 Publishing

User-generated content, shared with other users through social media, has increased considerably in the previous decade. In particular, the content generated by travelers, mainly online travel reviews (OTRs), has grown dramatically. This abundant recorded information has served as a basis for conducting numerous researches on big data and social media analytics. Reviewers share their OTRs on travel-related websites including peer-to-peer (P2P) accommodation platforms and online travel agencies (OTAs). The aim of this chapter is to offer an overview of the state of the art of hospitality and tourism analytics based on OTRs, and explore the possibilities of gaining insight, through …

Virtual Reality Marketing In Hospitality And Tourism, King-Yin Wong

University of South Florida (USF) M3 Publishing

In the information explosion era, consumers are now better informed about different products and services than ever. It becomes increasingly challenging for every marketer to cater to the needs of these “sophisticated” consumers, which is their top priority amid the fierce competition. Capitalizing on its novelty and experiential nature, virtual reality (VR) is one of the latest technologies shown to have been effective in attracting and engaging consumers, particularly in the tourism industry. A complete understanding of the VR technology and its strengths and weaknesses is conducive to a better assessment of the technological tool for marketers to determine the …

Digital Marketing In Hospitality And Tourism, Shankar R

University of South Florida (USF) M3 Publishing

In the present world, the service providers are in a dire need to address and customize, and gratify customer needs based on their experiences, preferences, interests, and behavior. There comes the rescue, the digital marketing that has been evolved tremendously over the past couple of years amidst the pandemic. Though the presence was sensed long back to the start of the decade, its imperativeness has become inevitable after 2015. In India and across the globe the people are finding ways to stay handy, having all their needs fulfilled at their doorsteps. There comes digital marketing. In the name of …

Hotel And Guest Room Technology, Betsy B. Stringam, John H. Gerdes

University of South Florida (USF) M3 Publishing

Hotels are utilizing a variety of technologies in the guest room and throughout the hotel. Artificial intelligence (AI), virtual reality (VR), augmented reality (AR), cloud computing, internet of things (IoT), robots, cobots (collaborative robots), and chatbots are changing the service experience and hotel operations. Technology is redefining how we interact with the guest at all touchpoints, and how we manage employees and processes in hotel operations. Hotel and guestroom technologies provide increased management tools and data, to predict reservation demand, guest needs, and even when equipment might fail. While hotel technologies are increasingly automated, the use of technology is balanced …

Blockchain In The Hospitality And Tourism Industry, Christa Barkel, Hulya Kurgun, Brenda Groen

University of South Florida (USF) M3 Publishing

This chapter will provide information on what Blockchain is and why it is used. It describes the basic concepts underlying Blockchain technology, such as distributed ledgers, consensus mechanisms, mining, smart contracts, P2P, and the classification of existing Blockchain systems. Next, it explores Blockchain applications in general, in businesses and society. Blockchain maybe used e.g., for fundraising, in education, and for provenance and authenticity registration. The last part of the chapter is devoted to application of Blockchain in general to applications in the hospitality and tourism industry. It considers how Blockchain makes it possible to create new types of platforms where …

Technology For Spas, Salons, And Wellness Centers, Su Gibson

University of South Florida (USF) M3 Publishing

Spas, salons and wellness centers have been slow to embrace new technologies, but guest expectations of personalization, access to information, and ease of transactions have recently spurred the creation and adoption of many technology tools within this specialized field. This chapter explores technology commonly used in this segment for managing operations, marketing, enhancing the guest experience and evaluating performance. The chapter begins with an introduction to the nature of spa, salon and wellness center operations and explains how technology is used, in general, to facilitate this high-touch arena of hospitality. Additional topics include technology for managing operations such as point-of-sale …

Wearable Technologies: Kinesthetic Dimension In Enriching Tourist Experience, Guzide Z. Egeli, Hulya Kurgun

University of South Florida (USF) M3 Publishing

Wearable technologies started to play an important rolewithin the tourism ecosystem. These technologies open up new possibilities for all types of tourism operators such as Destination Management Organizations (DMOs), airlines, hotels, cruise lines, theme parks, museums and other attractions in terms of offering competitive advange and assuring a sustainable offer.In this context, tourism-related companies and destinations, in particular, need to employ new strategies and be innovate in order to meet the demand of sophisticated consumers, improve the satisfaction of the tourist and increase the overall tourism experience. Although the role of this technology is still very much a developing one …

Network & Cyber Security In Hospitality And Tourism, Emmanuel Fragniere, Kamil Yagci

University of South Florida (USF) M3 Publishing

The tourism sector was transformed early on by digitalization, which makes it a very innovative area of business. At the same time, this high level of digitalization maturity makes it a very vulnerable industry in terms of cyber security. As a tourism specialist, it is therefore crucial to have a good understanding of network and cybersecurity. In this chapter, we will address this topic in an accessible and popularized manner. The goal is to understand the challenges of cybersecurity and as a tourism professional to contribute with specialists in the field to protect your business, your network, and your customers. …

The Dual Aspect Of Technology In Tourism: Social Contradictions Surrounding The Sharing Economy And Smart Destination Development, Miha Bratec, Marco A C Bernabeu, Dejan Krizaj, Josep Ivars-Baidal, Ana B C Diaz, Peter Kopic, Tadej Rogelja

University of South Florida (USF) M3 Publishing

The technology and the rise of Web 2.0. enabled the meteoric rise of P2P platforms facilitating transactions and consequential establishment of the sharing economy concept. This accelerated technological change has led to new dynamics in cities and tourist destinations such as over-tourism with the so-called arise of sharing economy significantly fueling it. The main purpose of our chapter is to systematically review this dual aspect of technological impacts in tourism. On the one hand, we review the technological aspects that underpin the development of sharing economy and consequential over-tourism in destinations. On the other hand, we consider aspects that seem …

The Importance And Role Of Digital Marketing In The Preference Of Touristic Products In Turkey, Gul Yılmaz, Neyir H. Tekeli

University of South Florida (USF) M3 Publishing

The rapid development of technology all over the world, the widespread use of the Internet in all areas has enabled consumers to benefit from digital marketing in their product purchasing activities. Tourism companies use digital platforms and channels for promotional purposes in touristic product marketing to reach potential tourists. Young people who are familiar with the technology make their hotel reservation or car rental preferences for the time period they need through digital platforms. They always take into account the so-called electronic advice (e-WOM) messages before selecting the destination. Tourists can easily examine the virtual images of the hotel they …

The Effect Of The Blockchain Technology On Service Companies And Food Retailers: An Overview Of The Blockchain Use Cases And Applications, Gokhan Kirbac, Erkut Ergenc

University of South Florida (USF) M3 Publishing

Nowadays, as a result of the vertical development of technology, the concepts of information technologies and digital transformation have become more important for the service companies and food retailers. In this ecosystem, there are numbers of actors involved in the supply chain and logistics activities regarding service companies and food retailers. On the other hand, there are lots of technologies and applications to support the flow of the products and services in the supply chain activities. Here, the supply chain and logistics of the service companies and food retailers should remain efficient for the organizational structure. So blockchain is a …

Understanding Information Technology Acceptance By Physicians: Testing Technology Acceptance Model, Anuruddha I. Jagoda

University of South Florida (USF) M3 Publishing

Information and communication technologies (ICT) have revolutionized modern organizations by assisting them to increase operational effectiveness and efficiency. The knowledge-based companies can benefit enormously by deploying ICT. However, healthcare organizations such as hospitals are lagging in adopting ICT. This is particularly true for the developing countries where managers faced both financial and social obstacles in implementing such technologies. This paper provides experience implanting information technology systems in a major hospital in Sri Lanka: a developing country. By using technology acceptance model as a framework, it aims to investigate critical factors influencing physicians' intention and their acceptance of information technology. The …

The Regulation Problem Of Cryptocurrencies, Lamiha Ozturk, Ece Sulungur

University of South Florida (USF) M3 Publishing

The purpose of this article is to analyze the difficulties associated with the lack of regulations in cryptocurrencies. Indeed, the absence of a uniform and international common regulation brings many legal conflicts. This lack of legal framework partly slows down the development of cryptocurrencies. Investors who wish to invest in this type of currency or asset are often discouraged due to the lack of legal framework. In order to highlight the difficulties caused by the lack of regulation, this paper proposes to analyze the different approaches and the beginning of a legal text developed by certain countries to respond to …

State-Of-The-Art Next Generation Open Innovation Platforms, Murielle De Roche, Monika Blaser, Patrick Hollinger, Thomas Hanne

University of South Florida (USF) M3 Publishing

Over the last years, more and more companies recognized the potential of external innovative people and experts working as powerful crowd of creativity. This results in a growing number of Open Innovation Platforms (OIPs) and related publications. What is currently missing, is an overview and comparison of existing OIPs considering their strengths and weaknesses and an outlook to the next generation of OIPs in terms of improvements and new functions this next generation is expected to provide. By analyzing seven of the most relevant OIPs (Atizo, Crowdwerk, Ideas4all, InnoCentive, Jovoto, OpenIDEO, Quirky) and one software provider (Qmarkets), this paper points …

Comparative Analysis Of Tools For Matching Work-Related Skill Profiles With Cv Data And Other Unstructured Data, Florian Buttiker, Stefan Roth, Tobias Steinacher, Thomas Hanne

University of South Florida (USF) M3 Publishing

Matching job candidates with job offerings is one of the most important business tasks and is crucial to the success of a company. But there is not much knowledge available about the quality of matchings processed automatically by software. With a specifically developed scoring system it becomes possible to make a statement about the quality of the matching results generated by three different tools, i.e., Textkernel, Joinvision and Sovren. A series of resumes is being matched against two concrete open job positions, one by Google and one by the University of Zurich. The results are then compared in detail with …

Advances In Global Services And Retail Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte

University of South Florida (USF) M3 Publishing

This is the second volume of the Advances in Global Services and Retail Management Book Series. This volume has the following parts:

• Part 1: Hospitality and Tourism
• Part 2: Marketing, E-marketing, and Consumer Behavior
• Part 3: Management
• Part 4: Human Resources Management
• Part 5: Retail Management
• Part 6: Economics
• Part 7: Accounting and Finance
• Part 8: Sustainability and Environmental Issues
• Part 9: Information Technology

ISBN: 978-1-955833-03-5

Hospitality and Tourism

• Significance of VR in the spa: A spatial analysis
  • Irini Lai Fun Tang, Schultz Zhi Bin Xu, and Eric Chan
• Social media marketing in rural hospitality and tourism destination research
  • Samuel …

The Coverage Of Aiot Based Functional Service: Case Study Of Asian Futuristic Hotel, Gege Wang, Irini L. F. Tang, Eric Chan, Wai H. W. Chan

University of South Florida (USF) M3 Publishing

The combination of Artificial Intelligence and Internet of Things (AIOT) have been developing as a prevalent technology for applications in many industries and buildings. This research deliberately chooses a leading hotel in the application of automation to examine the coverage of using the AIOT. A recent functional framework of AIOT was used to investigate the functional attributes via observation to confirm the availability. Then the study proceeded to interview with 10 professionals in the hospitality businesses to solicit their views about the implementation of the same AIOT facilities in other hotels based on the tabled analytical results.

Proceedings Of The Global Conference On Services Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte

University of South Florida (USF) M3 Publishing

This is the second volume of the Global Conference on Services Management Proceedings Series.

ISSN: 2641-5062

Advances In Hospitality And Tourism Information Technology, Cihan Cobanoglu, Seden Dogan, Katerina Berezina, Galen Collins

University of South Florida (USF) M3 Publishing

Advances in Hospitality and Tourism Information Technology