Business Commons^™

Athletic Recruitment Analysis In Higher Education, Landon Palmer

Posters-at-the-Capitol

Since athletic programs are often viewed as the front porch of the higher education institutions, recruiting talented student-athletes is vital and challenging task under the unreasonable demand of high performance, limited and decreasing budget, and dwindling student enrollment. Additionally, the increasing use of Name, Image, and Likeness (NIL) deals and transfer portal across the nation have made administrators and coaches worried about their effect on recruitment and program retention. These practices make the recruiting process even more competitive. Through the responses of 106 student-athletes of a regional state university in Eastern Kentucky, the researchers identified respondents’ perception concerning these newly …

Diversity In Wedding Advertisments, Katelyn Suiter, Bailey Bohannah, Joe Mcmahon

Scholars Week

JMC 330

Katelyn Suiter

Bailey Bohannan

Joe McMahon

March 9, 2017

Abstract

We believe large wedding advertisers are creating a bias perception of cultural weddings and wedding parties. From preliminary research, we have found that large, international, wedding opinion leaders such as David’s Bridal and Tiffany and Company are setting a perceptive standard of same-ethnic couples within one wedding advertisement. Although they cover a wide range of ethnic backgrounds through traditional wedding scenes, they do not cross cultures within a single advertisement. Recently, there has been an increase of homosexual wedding advertisements, but all advertisements we have studied so far …