Business Commons^™

Re-Visioning The Way We Work: A Heroic Journey, Ginger Grant

Books & Chapters

The tools of business are dynamic - capital, people, markets and ideas - all are living entities in a constant state of flux. To take these tools - to work with them and reorganize them in new and different ways to produce a positive effect in your life and your organization - is the essence of the creative process.

Based in archetypal psychology, this book provides a working methodology of personal individuation and corporate cultural transformation using the Hero's Journey Model developed by Joseph Campbell.