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Full-Text Articles in Business

Relationship Between Corporate Social Responsibility And Social Performance Of Small Businesses, Melva Steps Jan 2020

Relationship Between Corporate Social Responsibility And Social Performance Of Small Businesses, Melva Steps

Walden Dissertations and Doctoral Studies

Small business leaders affected by negative social performance may also experience a diminishing customer base and minimized profits. Grounded in the strategic success paradigm framework, the purpose of this quantitative correlational study was to examine the relationship between four elements of corporate social responsibility (CSR) strategic posture (workplace, marketplace, community, and environment) and social performance. The participants consisted of retail trade small business owners in the United States. The Survey of CSR in Small Business was conducted via SurveyMonkey and provided the data for analysis (N = 85). Results of multiple linear regression analysis showed that the regression model significantly …


Small Retail Business Owner Strategies Needed To Succeed Beyond 5 Years, Colonel Jaime Solis Jan 2016

Small Retail Business Owner Strategies Needed To Succeed Beyond 5 Years, Colonel Jaime Solis

Walden Dissertations and Doctoral Studies

Small businesses accounted for 99% of the firms in private industry, provided 38% of the goods and services sold in the United States, and hired 55% of the labor force each year between 2012 and 2015. From 1993 to 2013, small firms accounted for 63% of new work generated while more than 50% of U.S. small businesses failed inside of 5 years and at least 20% failed during the first year. The purpose of this multiunit case study was to explore the strategies small retail businesses used to achieve sustainability beyond 5 years in a purposefully selected county in Virginia. …