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Articles 1 - 6 of 6
Full-Text Articles in Business
Reaching For Rigor And Relevance: Better Marketing Research For A Better World, Shilpa Madan, Et. Al.
Reaching For Rigor And Relevance: Better Marketing Research For A Better World, Shilpa Madan, Et. Al.
Research Collection Lee Kong Chian School Of Business
Over the past several decades, scholars have highlighted the obligations and opportunities for marketing as a discipline to play a role in creating a better world — or risk becoming irrelevant for the largest problems facing consumers and society. This paper provides a framework to enhance the relevance and rigor of research in marketing that not only contributes new knowledge to science, but also makes a positive difference in the world. To that end, we urge authors and reviewers to foster cross-fertilization from different theoretical and methodological silos, bolster robustness through multiple methods, and expand the domain of research to …
Economic And Environmental Implications Of Biomass Commercialization In Agricultural Processing, Bin Li, Onur Boyabatli, Buket Avci
Economic And Environmental Implications Of Biomass Commercialization In Agricultural Processing, Bin Li, Onur Boyabatli, Buket Avci
Research Collection Lee Kong Chian School Of Business
Motivated by the agricultural industries, this paper studies the economic and environmental implications of biomass commercialization; that is, converting organic waste into a saleable product, from the perspective of a processor that uses a commodity input to produce both a commodity output and biomass. We characterize the economic value of biomass commercializa- tion and examine how input and output spot price uncertainties affect this value. Using a model calibration, we find that lower input spot price variability or higher output spot price variabil- ity or correlation between the two spot prices increases this value for a typical palm oil mill. …
To Buy Green Or Not To Buy Green: Do Structural Dependencies Block Ecological Responsiveness?, Simon J.D. Schillebeeckx, Teemu Kautonen, Henri Hakata
To Buy Green Or Not To Buy Green: Do Structural Dependencies Block Ecological Responsiveness?, Simon J.D. Schillebeeckx, Teemu Kautonen, Henri Hakata
Research Collection Lee Kong Chian School Of Business
Despite the significant increase in interest in sustainable business practices, decisions on switching to more environmentally friendly input materials are understudied. In a conjoint experiment, we presented 267 Finnish manufacturing firms with an opportunity to acquire an alternative, more ecological input material and investigated their willingness to switch to that material. We find that in general, firms are willing to substitute their current principal input with a more ecological alternative under conditions of functional parity. However, such willingness is contingent on the firm’s value creation structures. Specifically, if the products and processes driving the firm’s value creation rely more on …
Transitioning To A Circular Economy: A Systematic Review Of Its Drivers And Barriers, Jovan Tan, Fabien Jianwei Tan, Seeram Ramakrishna
Transitioning To A Circular Economy: A Systematic Review Of Its Drivers And Barriers, Jovan Tan, Fabien Jianwei Tan, Seeram Ramakrishna
Research Collection Lee Kong Chian School Of Business
Advancing societal's progress to achieve circularity is imperative as our linear (take, make, waste) economic model is highly unsustainable. It depletes our natural resources and substantially contributes to pollution and global greenhouse gas emissions. Our continued participation in the linear economy will also expose businesses to volatile resource prices and supply disruptions resulting from the scarcity of critical materials and geopolitical factors. Hence, there are compelling reasons for businesses to transit and participate in the circular economy. However, anecdotal evidence suggests limited practical implementations. Therefore, this systematic review aims to determine the most significant drivers and barriers that influence business …
Introduction To The Business Of Sustainability: An Organizing Framework For Theory, Practice And Impact, Gerard George, Martine R. Haas, Havovi Heerjee Joshi, Anita M. Mcgahan, Paul Tracey
Introduction To The Business Of Sustainability: An Organizing Framework For Theory, Practice And Impact, Gerard George, Martine R. Haas, Havovi Heerjee Joshi, Anita M. Mcgahan, Paul Tracey
Research Collection Lee Kong Chian School Of Business
Human activity needs to become sustainable, and businesses have a massive role to play in it. Important progress has occurred. The Coronavirus pandemic has reinforced the importance of sustainability and resilience. Businesses have become champions of the United Nations’ Sustainable Development Goals (SDGs), both by integrating them into their core activities and by developing strategies and metrics to achieve them. Despite this progress, more must be done to achieve sustainability targets on a timetable that is relevant. While the narratives of businesses are often exciting, their follow-through with implementation remains limited. So too is information on successful practices, conceptual knowledge …
Climate Change And Sustainability In Asean Countries, David K. Ding, Sarah E. Beh
Climate Change And Sustainability In Asean Countries, David K. Ding, Sarah E. Beh
Research Collection Lee Kong Chian School Of Business
The ASEAN region is one of the most susceptible regions to climate change, with three of its countries—Myanmar, the Philippines, and Thailand—among those that have suffered the greatest fatalities and economic losses because of climate-related disasters. This paper reveals that the ASEAN’s environmental performance is sorely lagging other regions despite evidence of its cohesive and comprehensive efforts to mitigate emissions and build up adaptive capacity to climate-related disasters. Within the ASEAN, there exist gaps in environmental performance between each country. This suggests that increased cooperation between individual ASEAN countries is pertinent for the region to collectively combat climate change. In …