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Asian Expatriate Development: A Comparative Study Of Japanese, Korean And Singaporean Expatriates, A. Ahad M. Osman-Gani, Wee Liang Tan
Asian Expatriate Development: A Comparative Study Of Japanese, Korean And Singaporean Expatriates, A. Ahad M. Osman-Gani, Wee Liang Tan
Research Collection Lee Kong Chian School Of Business
Owing to rapid internationalization of business activity, human resource development (HRD) has become increasingly important in recent years. This is especially true when domestic human resource management takes on international dimensions as it deals more with multicultural workforce. International HRD, much of it embodied in cross-cultural training, has been proposed by many scholars as a means of facilitating more effective interaction among managers, employees and customers from different national-cultural backgrounds. Despite the need for cross-cultural skills and the shortage of managers who possess these skills, most human resource decision-makers do nothing in terms of cross-cultural training for their employees. Studies …
A Comparison Of The Perceptions Of Clients And Design Consultants Toward Corporate Identity Programs, Dae Ryun Chang, Don Ryun Chang, Kwon Soo Lee
A Comparison Of The Perceptions Of Clients And Design Consultants Toward Corporate Identity Programs, Dae Ryun Chang, Don Ryun Chang, Kwon Soo Lee
Research Collection Lee Kong Chian School Of Business
Although much attention has been given to the importance of developing and using corporate and brand identity programs (from hereon essentially combined and referred to as CI), in the business literature in contrast academic treatment is less abundant and in particular there is little research on their actual implementation. While the motivation for the emergence of CI is easily understood, what is not clear is how effective these programs are after implementation. In this paper we focus on two communities responsible for the creation and implementation of identity programs, the clients and the designers. Even within client corporations of CI …