Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 4 of 4

Full-Text Articles in Business

Of Promoting Networking And Protecting Privacy: Effects Of Defaults And Regulatory Focus On Social Media Users’ Preference Settings, Hichang Cho, Sungjong Roh, Byungho Park Dec 2019

Of Promoting Networking And Protecting Privacy: Effects Of Defaults And Regulatory Focus On Social Media Users’ Preference Settings, Hichang Cho, Sungjong Roh, Byungho Park

Research Collection Lee Kong Chian School Of Business

Privacy research has debated whether privacy decision-making is determined by users' stable preferences (i.e., individual traits), privacy calculus (i.e., cost-benefit analysis), or “responses on the spot” that vary across contexts. This study focuses on two factors—default setting as a contextual factor and regulatory focus as an individual difference factor—and examines the degree to which these factors affect social media users' decision-making when using privacy preference settings in a fictitious social networking site. The results, based on two experimental studies (study 1, n = 414; study 2, n = 213), show that default settings significantly affect users' privacy preferences, such that …


Authentic Leadership In The Digital Age, Richard R. Smith Sep 2019

Authentic Leadership In The Digital Age, Richard R. Smith

Research Collection Lee Kong Chian School Of Business

Artificial intelligence algorithms are actively assessing our personality and behaviour based on our social media footprint with amazing accuracy – even after we have retired or died.


Evolution Of Corporate Reputation During An Evolving Controversy, Siyoung Chung, Mark Chong, Jie Sheng Chua, Ji Cheon Na Feb 2019

Evolution Of Corporate Reputation During An Evolving Controversy, Siyoung Chung, Mark Chong, Jie Sheng Chua, Ji Cheon Na

Research Collection Lee Kong Chian School Of Business

Purpose: The purpose of this paper is to investigate the evolution of online sentiments toward a company (i.e. Chipotle) during a crisis, and the effects of corporate apology on those sentiments. Design/methodology/approach: Using a very large data set of tweets (i.e. over 2.6m) about Company A’s food poisoning case (2015–2016). This case was selected because it is widely known, drew attention from various stakeholders and had many dynamics (e.g. multiple outbreaks, and across different locations). This study employed a supervised machine learning approach. Its sentiment polarity classification and relevance classification consisted of five steps: sampling, labeling, tokenization, augmentation of semantic …


Assessing The Use Of Social Media For Employee Engagement In The Singapore Military, Kevin Kok-Yew Tan, Augustine Pang Jan 2019

Assessing The Use Of Social Media For Employee Engagement In The Singapore Military, Kevin Kok-Yew Tan, Augustine Pang

Research Collection Lee Kong Chian School Of Business

The purpose of this paper is to assess the potential of using social media in employee engagement within the Singapore military through the theoretical lens of organizational listening, and to ascertain the implications to corporate organizational communication with the transferability of findings made possible by a common pool from which both military and corporate draw their employees. 20 interviewees with varied demographics were interviewed in this research. Findings showed that:- Text messaging and social media were common communication platforms used for employee engagement;- Employees feel proud when the organization showcases good work on social media;- Social media use must be …