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Simulations For Crisis Communication: The Use Of Social Media, Siyoung Chung
Simulations For Crisis Communication: The Use Of Social Media, Siyoung Chung
Research Collection Lee Kong Chian School Of Business
Simulations have been widely used in crisis and emergency communication for practitioners but have not reached classrooms in higher education. The purpose of this study was to investigate the effects that simulations using social media have on learning of crisis communication among college students. To explore the effects, a real-time crisis simulation activity using social media are created for 132 undergraduate students enrolled at a business school. Both quantitative and qualitative data collected from pre- and post-simulation surveys are used to investigate the benefits of simulations on learning and identify the challenges the participants experienced.
Strategic Communication In Crisis Governance: Singapore’S Management Of The Sars Crisis, Jin Yan, Augustine Pang, Glen T. Cameron
Strategic Communication In Crisis Governance: Singapore’S Management Of The Sars Crisis, Jin Yan, Augustine Pang, Glen T. Cameron
Research Collection Lee Kong Chian School Of Business
The contingency theory of conflict management and current crisis management literature are integrated in this paper to examine how crisis has been communi-cated and managed by the Singapore government and what kinds of strategies arose during the various stages of the SARS crisis life-cycle. Findings show that the Singapore government played a predominant role in managing how its multiple publics perceived the crisis by extensive communication through the news media. The media, in turn, playing a supporting nation-building role, assisted the government's management and communication of the crisis. To effectively manage the perception and emotion of the various public, the …