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Dying For Football, Richard C. Crepeau

On Sport and Society

Over the last several months, the newest revenue stream in college athletics appeared in the form of a life insurance scheme. Oklahoma State led the way with this idea which involved taking out $100,000 life insurance policies on major boosters. The idea was to generate a new source of revenue from those boosters dying to help produce winning athletic teams. Other institutions of higher athletics have rushed to put such a program in place on their campuses.