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Full-Text Articles in Business

Remixing Business Models: Technology And The Future Of The Modern Music Industry, Ryan Brown Dec 2011

Remixing Business Models: Technology And The Future Of The Modern Music Industry, Ryan Brown

Honors Theses

The music industry has undergone significant changes throughout the past few decades. The primary basis of these changes is technology, which has impacted everything from finding artists to distributing music. However, record labels have been slow to adapt to these changes, which has led to serious problems such as illegal music downloading. Illegal downloading, also known as "music piracy," has radically changed the entire business and distribution structures within the music industry. Although lawsuits and other strategies have been undertaken to attempt to combat this particular issue, technology will continue to affect the music industry for the foreseeable future. Advances …


Investigating The Role Of Online Social Media In Consumer-Firm Relationships, Janna Cole Dec 2011

Investigating The Role Of Online Social Media In Consumer-Firm Relationships, Janna Cole

Honors Theses

Regarding the role of Web 2.0 in business activities, three primary areas of interest are under discussion: (1) how Web 2.0 tools should be integrated into firms' marketing strategies, (2) how Web 2.0 tools should be used to build or retain brand equity and create value with consumers, and (3) how the participation of brands in Web 2.0 influences consumers attitudes and behaviors, if at all. There are some overlaps between these subjects, particularly involving the role of consumers in appreciating or diminishing brands' reputations, as well as information gaps to be filled by further research as these technologies continue …


Comparing Historical And Implied Volatility For A Silver Electronically Traded Fund Between Months Of High And Low Returns, Jacob G. Downey Dec 2011

Comparing Historical And Implied Volatility For A Silver Electronically Traded Fund Between Months Of High And Low Returns, Jacob G. Downey

Honors Theses

Silver as a commodity is used in many different industrial applications as well as in jewelry. Silver is five times scarcer than gold (Stamey, Class Notes, 2011) is at this point and is becoming more and more popular with investors. Many investors instead of buying physical silver have looked to invest in the Silver ETF. An ETF is an Exchange Traded Fund, and is a way to trade a commodity like a stock. A price varies in proportion to the commodity, so as Silver moves so does SLV (Silver ETF). In this paper, the Silver ETE chosen was iShares Silver …


The Smartest "Guise" In The Room: Why America Is Doomed To Repeat An Enron-Like Scandal, Shayne Reddington Dec 2011

The Smartest "Guise" In The Room: Why America Is Doomed To Repeat An Enron-Like Scandal, Shayne Reddington

Honors Theses

There is no question that Enron has brought change to the landscape surrounding business practices both domestically and globally. After the Emon Scandal occurred, Congress passed a very controversial and groundbreaking legislative act known as the Sarbanes-Oxley Act as a means of stopping the conditions that made this widespread scandal possible. There are several reasons why another Emon-type Scandal is prone to repeat itself in the near future. One of the reasons is that Sarbanes-Oxley is not the perfect bill. Although the controversial Sarbanes-Oxley is a valiant effort to reform the environment that fostered Enron, there are major gaps and …


Outsourcing: More Harm Than Good, Ly Luu Pham Dec 2011

Outsourcing: More Harm Than Good, Ly Luu Pham

Honors Theses

Outsourcing is a highly effective strategy, widely used in various types of business to gain a competitive edge. The tremendous growth of outsourcing first started in the manufacturing and information technology industries. It has also spread into the accounting industry as well. However, in accounting the major problems and benefits caused by outsourcing are different from those identified in the manufacturing and IT industries. This leads to the question of whether or not outsourcing in accounting would create more advantages than disadvantages. This paper analyzes the question through four steps: (1) how accounting outsourcing is done, (2) which accounting tasks …


The Effect Of Ifrs Convergence On Coastal Carolina University Accounting Major Students, Stephanie Wehrung Dec 2011

The Effect Of Ifrs Convergence On Coastal Carolina University Accounting Major Students, Stephanie Wehrung

Honors Theses

The Securities and Exchange Commission (SEC) has been working with the Financial Accounting Standards Board (FASB) and the International Accounting Standards Board (IASB) in converging United States Generally Accepted Accounting Principles (US GAAP) with International Financial Reporting Standards (IFRS). The US is one of the last large economic powers in the world remaining that has yet to start reporting using IFRS. The business environment is not the only group that is facing great obstacles with this change; universities will also be facing difficulties as they try to properly prepare students for their future careers. Accounting students will obviously be affected, …


Perceptions Of Walt Disney World: Antecedents To Return Visits, Tiffani A. Cosson Dec 2011

Perceptions Of Walt Disney World: Antecedents To Return Visits, Tiffani A. Cosson

Honors Theses

Walt Disney World is an extremely popular tourist destination that attracts millions of visitors each year. Scholars have researched Walt Disney World and there are many different written articles on the subject, however there are very few that delve deep enough into the subject to generate quantitative data about visitors rather than only opinions about the parks. Due to its popularity and prominence in America, it is important to determine which demographic segment prefers to visit Walt Disney World. This can be used for both the parks themselves as a marketing tool, and consumers as well by knowing when the …


Can The Demand Problem Be Fixed? The Effect Of Economic Crisis On The Lodging Sector Of The Tourism Industry., Kirsten Costello Dec 2011

Can The Demand Problem Be Fixed? The Effect Of Economic Crisis On The Lodging Sector Of The Tourism Industry., Kirsten Costello

Honors Theses

While hospitality started with small inns and bed and breakfasts run out of a family's home, the first hotel was a 73-room property in New York City, which was astronomically larger than consumers were accustomed to, (Withiam, 2000, p. 2) and is considered small by today's standards. Throughout life, at one point or another, most have stayed at a bed and breakfast, timeshare, motel, or hotel. Most enjoy the experience, but few realize what happens to lodging properties when there is an economic downturn. During times of economic crisis, families and businesses tend to spend more time controlling expenses, which …


U.S. Progress Toward Ifrs, Whitney Hucks Dec 2011

U.S. Progress Toward Ifrs, Whitney Hucks

Honors Theses

There has been much discussion about the FASB and the IASB and their joint efforts to create a new set of accounting standards. There is also much debate over which set of accounting standards, U.S. GAAP or IFRS works best for corporations in the U.S. and for financial accounting purposes. The following is a discussion of the pertinent and relevant points made by those who are for IFRS, those who are for GAAP, and those who are for a mixture of the two sets of standards. These arguments all tend to fall under one of the following umbrellas: ignore IFRS, …


Petro-Politics In Venezuela, Zachary Grant Dec 2011

Petro-Politics In Venezuela, Zachary Grant

Honors Theses

The twentieth century gave rise to a competition among countries that is exponentially growing vicious. This competition, sometimes referred to as "petroleum politics," has engulfed the late twentieth century and all of the twenty-first century in diplomatic chaos. This has not only stirred animosity among national leaders, it has also caused war and bloodshed on au international scale. In a world where money and nuclear weapons once demonstrated power, countries are now fighting for control of this precious, non-renewable resource and the unlimited amount of power that comes with its control. One man who has strategically used his control of …


Cross-Cultural Influences On Management Practices: It's Impact On Distribution Of Power, Leadership, And Communication. A Comparative Study Between The Dominican Republic And The United States, Paol P. Badia Diaz Dec 2011

Cross-Cultural Influences On Management Practices: It's Impact On Distribution Of Power, Leadership, And Communication. A Comparative Study Between The Dominican Republic And The United States, Paol P. Badia Diaz

Honors Theses

Different nations have particular ways of conducting businesses. At the root of most problems that arise during international negotiations, is a lack of cultural understanding. In a study conducted by Hofstede it was found that over 50% of differences in manager's attitude was due to national culture; a portion that exceeded profession, race, and gender. Many intercultural misunderstandings are due to behaviors of a person from one culture being incorrectly perceived, interpreted and reacted to by a person from another culture (Schmidt, Conaway, Easton & Wardrope, 2007). If the 47 million Latin Americans living in the United States were to …


Accounting Methods To Effectively Measure The Performance Of Public Universities' Academic Units And Increase Allocation Efficiency: The Role Of Research Grants, Madeleine Arivett Dec 2011

Accounting Methods To Effectively Measure The Performance Of Public Universities' Academic Units And Increase Allocation Efficiency: The Role Of Research Grants, Madeleine Arivett

Honors Theses

No abstract provided.


Bartenders Know Best: An In-Depth Analysis Of The Impact Of Tourism On Local Barbadian Culture, Pearl E. Jurist-Schoen Jun 2011

Bartenders Know Best: An In-Depth Analysis Of The Impact Of Tourism On Local Barbadian Culture, Pearl E. Jurist-Schoen

Honors Theses

The purpose of my thesis is, through my own field research, to analyze the impact of tourism on local Barbadian culture. Caribbean tourism draws strong criticisms from anthropologists due to the region’s geographical location and environmental landscape, its history of colonialism, and the economic vulnerabilities that result from the wealth discrepancy between the local people and the tourists that vacation there. On the very small and densely populated island of Barbados, nearly every person is impacted by tourism. The focus of my ethnography is the cultural exchanges between guests and hosts, most specifically bartenders. A bar harbors many important elements …


The Military-Industrial Complex: Tracing The Effects Of Defense Production On General Electrics Growth Wwii-1970, Jeffrey Lounsbury Jun 2011

The Military-Industrial Complex: Tracing The Effects Of Defense Production On General Electrics Growth Wwii-1970, Jeffrey Lounsbury

Honors Theses

This thesis examines General Electric's role within the Military-Industrial Complex from World War II to 1970, with a particular focus on how defense work affected General Electric’s growth during this period. The study relies heavily on two General Electric publications, the company's annual reports and The General Electric Monogram, and is also based on a number of secondary sources. For purposes of analysis, this thesis has been divided into three periods: WWII-1952, 1953-1961, and 1962-1970. Each section details General Electric's work as a defense contractor, indicates what portion of the company's total sales was from defense production, and describes how …


Fashion And Cosmetic Advertising In Three Magazines In The 1950s: How Advertising Shaped Societal Expectations Of Beauty, Lindsey B. Sloan Jun 2011

Fashion And Cosmetic Advertising In Three Magazines In The 1950s: How Advertising Shaped Societal Expectations Of Beauty, Lindsey B. Sloan

Honors Theses

Since its creation, print advertising has affected how women perceive beauty and has shaped the trend of consumer purchasing, as well as the social status of women. This thesis analyzes three women’s magazines—Life, Ladies’ Home Journal and Ebony and evaluates how the advertising of fashion and cosmetics portrayed ideals of beauty in the 1950s and how the advertisements may have shaped or reflected class differences and racial perceptions in mid 19th century America. In order to accomplish this analysis and to evaluate how fashion and cosmetic advertising may have differed based on targeted demographic, advertisements from the months April and …


Following The Herd: An Economic Analysis Of The Effects Of Herd Mentality On The U.S. Housing Bubble, Michael P. Spicer Jun 2011

Following The Herd: An Economic Analysis Of The Effects Of Herd Mentality On The U.S. Housing Bubble, Michael P. Spicer

Honors Theses

One focus of economics in the recent years has been the integration of human behavior, including that of herd behavior, into economic thought. Herd behavior can be defined as the way that individuals, who have private information, end up acting together as a group inadvertently, without planned action. It is thought to be caused by incomplete information and subsequently information cascades. Does this behavior exist, and if it does, did it have any effect on the recent housing market? The last twelve years provide a good opportunity to test whether or not herd behavior exists in the housing market, and …


The Family And Medical Leave Act: Effects On Women's Wages And Employment, Andrea E. Miller Jun 2011

The Family And Medical Leave Act: Effects On Women's Wages And Employment, Andrea E. Miller

Honors Theses

For many years, women's labor force participation and issues of parental leave have been of great importance not only to families and individuals, but also to policy makers, researchers, and employers alike. The Family and Medical Leave Act was the first federal policy enacted in an effort to accommodate medical leave for employees. The Family and Medical Leave Act allowed both men and women to take extended, unpaid leaves due to personal or family medical and health issues. The FMLA establishes a federal, minimum leave threshold in order for employees to take such an extended leave to include the following …


The Effectiveness Of Random Drug Testing Of School Athletes, Kelly Cann May 2011

The Effectiveness Of Random Drug Testing Of School Athletes, Kelly Cann

Honors Theses

Proponents of drug testing would most likely argue that random drug testing could have saved the lives of Len Bias and Taylor Hooton. Those against random drug testing might respond that this testing could be an avenue used to save lives, but before that can happen, a lot more work would need to be done to change the way the current system operates (or fails to operate) in order to make drug testing fair, effective and efficient.


How Does Color In Package Design Lead To Emotional Appeal And Consumer Behavior?, Andrea Floyd May 2011

How Does Color In Package Design Lead To Emotional Appeal And Consumer Behavior?, Andrea Floyd

Honors Theses

Consumer behavior can be broken down into specific components including different behaviors, such as attention, motivation, and persuasion, which can all lead the consumer to purchase. Within the literature, there is a common order that consumer behavior tends to follow, and all consumers go through a series of steps in their decision process before making a purchase. Scholars claim that attention leads to motivation, which leads to purchase. Many scholars also recognize emotional appeal and emotional value and their large influence on consumer behavior. Attention, motivation, and purchase can all be provoked using emotional appeal. Scholars suggest that emotional appeal …


Title Ix Compliance: A Comparison Of Coastal Carolina University To Other Regional Universities, Bailey Devon Howard May 2011

Title Ix Compliance: A Comparison Of Coastal Carolina University To Other Regional Universities, Bailey Devon Howard

Honors Theses

Title IX of the Education Amendments of 1972 and its subsequent interpretations have created legal ground for gender equity in collegiate athletics departments. After 38 years of its existence, however, there are still fewer opportunities for women to be involved in athletics at the collegiate level at NCAA universities. While there are some general characteristics that appear to predispose universities to have lower compliance levels, little research has been done on institution-specific compliance. This study seeks to illustrate Title IX compliance levels of the Big South Conference and South Carolina Division I universities, using Coastal Carolina University as the focal …


Businesses Going Green: An Analysis Of The Factors That Motivate Firms To Adopt Environmentally Friendly Practices, Emma Currin May 2011

Businesses Going Green: An Analysis Of The Factors That Motivate Firms To Adopt Environmentally Friendly Practices, Emma Currin

Honors Theses

The purpose of this analysis is not to degrade environmentally friendly efforts by firms, but rather to explore their motivations for adopting such sustainable initiatives. Current research would suggest that businesses are motivated to adopt environmentally friendly practices by a combination of legal requirements, corporate social responsibility, and gaining some sort of businesses advantage such as reduced costs, increased market share, and similar financial benefits. Determining what it is that contributes to a firm's decision making process can have several positive implications. It may help a firm to better address the changing needs of an evolving society, the government to …


The Great Recession And Its Effect On Small Businesses And Unemployment Rates, Alyssa Sharples May 2011

The Great Recession And Its Effect On Small Businesses And Unemployment Rates, Alyssa Sharples

Honors Theses

The 2007 financial crisis, otherwise known as the "Great Recession," has impacted the economy tremendously in the past three years. Businesses have been drastically impacted, as have the lives of workers in the United States. Many articles have been published about different aspects of the recession. One question that has not been completely addressed is how the Great Recession has affected small businesses and unemployment rates. The reason for addressing these two topics is because they are closely related to one another. Small business owners are reporting that there has been a decline in sales. Consumers are not willing to …


Does Female Representation On Boards Of Directors Associate With Increased Transparency And Ethical Behavior?, Meredith B. Larkin May 2011

Does Female Representation On Boards Of Directors Associate With Increased Transparency And Ethical Behavior?, Meredith B. Larkin

Honors Theses

This study examined the association between corporate transparency and ethical orientation of Fortune 500 companies and the number of females represented on the board of directors from 2010 annual report data. My basis for this judgment was whether or not the firm was listed on either (both) Ethisphere Magazine’s 2010 “World’s Most Corporate Citizens List”. My results indicate that, as the number of women directors increased, the probability of a corporation appearing on these lists increases. I also found that a “critical mass” of women directors was indicated by the data for Ethisphere Magazine’s but not Corporate Responsibility Magazine’s list. …


Multiparty Negotiations And Their Settings: How A Change In Location Can Change Bargaining Strategies, Danielle Borel May 2011

Multiparty Negotiations And Their Settings: How A Change In Location Can Change Bargaining Strategies, Danielle Borel

Honors Theses

No abstract provided.


Determining College Students Perceptions And Level Of Job Acceptance With Regard To Companies That Practice Corporate Social Responsibility And Green Managmeent, Rachel Payne Apr 2011

Determining College Students Perceptions And Level Of Job Acceptance With Regard To Companies That Practice Corporate Social Responsibility And Green Managmeent, Rachel Payne

Honors Theses

No abstract provided.


Shared Appreciation Mortgages—Sams Or Scams In The Foreclosure Crisis, Phoebe A. Hathorn Apr 2011

Shared Appreciation Mortgages—Sams Or Scams In The Foreclosure Crisis, Phoebe A. Hathorn

Honors Theses

No abstract provided.


Capital One “Getting Down To Business”: A Program Analysis Of Old South Baton Rouge Neighborhood Businesses In The Context Of Economic Revitalization And Small Business Development, Laura Carleton Apr 2011

Capital One “Getting Down To Business”: A Program Analysis Of Old South Baton Rouge Neighborhood Businesses In The Context Of Economic Revitalization And Small Business Development, Laura Carleton

Honors Theses

No abstract provided.


Increased Enrollment For The Graphic And Print Science Program Through Specialty Print Advertisement, Christa Ickowski Apr 2011

Increased Enrollment For The Graphic And Print Science Program Through Specialty Print Advertisement, Christa Ickowski

Honors Theses

This project evaluates whether a mailer (containing information on the Graphic and Print Science Program) that is folded in a unique manner and containing color graphics would attract more students to the program. With this printed piece the capabilities of the program's students and the program are demonstrated to attract more motivated students who wish to pursue the Graphic and Print Science field. The current method of advertising the program consists of sending form letters which tend to be a little interest to the target audience of high school graphic arts students. With a specialty folded, 4-color mailing in a …