Business Commons^™

The Relationship Of Insufficient Resources To Leadership Burnout In Rural Nonprofit Organizations, Keilee Webb

Honors College Theses

The purpose of this thesis is to describe and analyze the relationship between the lack of resources in nonprofit organizations and burnout. In this literature review, the aim is to explore various resources affecting nonprofit entities as they relate to organizational capacity. These specific resources will be reviewed and discussed to understand how closely related those resources are to burnout. Additionally, the implications of nonprofit employee and volunteer burnout will be analyzed. Within the literature review, the research indicates nonprofits in rural United States are more likely to encounter a deficit in connections to resources than their urban counterparts. This …

High Intensity Drug Trafficking Areas And Small/Community Banks In Rural Areas., Samuel Spencer

Honors College Theses

Drug trafficking is on the rise in America. Drug trafficking brings money laundering, and banks have to combat this with Anti-Money laundering (AML) policies from the Bank Secrecy act. This is combated by the High-Intensity-Drug-Trafficking Area (HIDTA) designation. The designation aims at providing support to local, state, and federal law enforcement to combat drug trafficking in these counties. HIDTA and banks are not connected. Rather I use the HIDTA designation as a proxy to clearly identify counties that have drug trafficking. I specifically focused on small and community banks in rural areas. Small and community banks are disproportionately affected by …

A Probabilistic Exploration Of Food Supplementation And Assistance, Logan Mattingly

Honors College Theses

Food insecurity is a stark threat that grips our country and affects households throughout our country. Dietary insufficiency manifests itself in ways that affect health and public safety. According to researchers, individuals who suffer from food insecurity have a higher risk of aggression, anxiety, suicide ideation and depression. These problems tend to occur unequally distributed among those households with lower income. In this work, an exploratory analysis within these data sets will be performed to examine the socio-economic, biographical, nutritional, and geographical principal components of food insecurity among survey participants and how the US Supplemental Nutrition Assistance Program (SNAP) effects …

Household Heroes: An Examination Of Domestic Workers' Rights In The United States And Mexico, Kaitlyn Sutton

Honors College Theses

Since 2018, worker's rights have become a forefront in the battle to developing a more equitable nation in Mexico, specifically regarding domestic employees. In my honors thesis I compare the rights of domestic workers in both the United States and Mexico using elements set forth in the SA8000 Standard formed by the Social Accountability International Organization in order to analyze which country grants more access to these liberties. I then examine different cross-cultural management styles in the countries as a method for explaining the differences in right. I also discuss advocacy groups still fighting for more freedom as well as …

A Live Performance Guide: Building A Concert, Genevieve White, Genevieve White

Honors College Theses

Many are unaware of the production process when it comes to live performances in the Music Industry. While the obvious barriers of obtaining a time, place, and performer can be easily concluded, many outside of the industry fail to consider other components that contribute to successful performances. The attainment of proper contracting, performance licenses, and music materials are just a few examples of the thought and preparations that go into planning and accomplishing a successful concert.

This project, from conception to execution, was intended to further my knowledge of live performance through the utilization of classroom education and industry experience. …

The Economic Impact Of The Cruise Ship Industry On Destination Port Countries During Covid-19, Katherine Snowberger

Honors College Theses

The travel and tourism industry was the fastest-growing industry in 2019. With more discretionary income available, many people spent their time traveling and exploring new cultures. One major sector of the travel and tourism industry is the cruise industry. In this sector of the industry, the clientele pays a flat fee to cover room, food, travel, and entertainment, which allows them to explore new and exciting ports of call. These port destinations rely heavily on tourism income to support their communities and infrastructure. This economic study aims to show how the COVID-19 pandemic has impacted destination port cities and how …

Cryptocurrency And The Stock Market, Can We Trust Them?, Natalie Snead

Honors College Theses

Cryptocurrency is a relatively new investment method and currency. Daily, the news media reports about its instability and the perceptions surrounding it. To provide a measure of its perceived stability and trustworthiness, I have conducted a survey of undergraduate and graduate students in various accounting courses. The questions asked in this survey are used to gauge the overall perceptions and opinions of students concerning the stock market and cryptocurrency. The survey uses a five point opinion ranking system, ranging in opinions from 1-5 (strongly disagree, disagree, neutral, agree, and strongly agree). This survey is also used in conjunction with questions …

The Impact Of Federal Reserve Monetary Policy On Sector Etf And Market Cap Etf Performance, Maverick J. Boring

Honors College Theses

This study explores the impact of Federal Reserve policy changes on returns and volatility of U.S. equity markets, including large cap, mid cap, and small cap as well as the eleven sectors of the S&P 500. Federal Reserve policy changes in this study are measured by changes in the federal funds target rate. To measure the impact of these rates on U.S. equity markets, I construct a longitudinal dataset inclusive of exchange traded funds (ETFs) that serve as proxies for all eleven sectors, as well as one index and two ETFs that capture the performance of small, mid, and large …

The Introduction Of Financial Fair Play Regulations In European Football And Its Effect On The Success Of Clubs, Thomas Jackson

Honors College Theses

This study explores the effects that Financial Fair Play (FFP) regulations introduced by the Union of European Football Associations (UEFA) in the 2011-12 season have on the success of football teams within the league. The rationale of FFP was to make the league more competitive by restricting a team’s ability to spend on player salaries. Through the construction of a comprehensive longitudinal dataset, I analyzed team performance from the 2004-05 season through to the 2020-21 season, measuring club success in points-per-game, wins, losses, and draws and financial success using team profit margin and salary expenditures. Using difference-in-differences approaches, I find …

Ceo’S Tweets And Firm Stock Returns: A Case Study Of Elon Musk And Tesla, Jauron Gunther Dam

Honors College Theses

This research study explores the relationship between a CEO’s public statements and a firm’s abnormal stock returns by focusing on the case study of Elon Musk’s tweets and Tesla’s stock price over the course of 2021. A longitudinal dataset is constructed by analyzing how the information contained in tweets affected Tesla’s short-run stock price. The textual data is analyzed based on CEO tweets, the daily frequency of tweets, explicit and implied fundamentals, and sentiment. The content of Elon Musk’s publications may lead TSLA to have abnormal returns. The tweets are able to capture influences from fundamentals and psychology. When Elon …

Best Practices For Social Media Branding, Allison Myers

Honors College Theses

Social media is a fast growing marketplace for businesses to advertise themselves to established and potential consumers. Each platform has different algorithms, demographics, and ways for users to interact and connect. Even with a constantly growing research field and course options around the subject, understanding the behaviors of viewers on each app can still be a tough guessing game. Therefore, I have used both research studies and online courses, to present a strategy with which to efficiently and effectively market one’s business for Facebook, Instagram, and TikTok. I then present ways to understand the success of this and personal marketing …

Fraud And The Audit Expectation Gap, Samuel Pelumi Olatunde

Honors College Theses

This study seeks to explore the expectation gap Georgia Southern University business and non-business majors have toward the work of an auditor. This study aims to assess the understanding of Auditors' responsibility for preventing and detecting fraud. This study will help assess the roles of an auditor, a forensic accountant, and management in fraud detection and prevention. The study will also highlight the importance of equipping students with accounting knowledge relevant to the business environment. The research for the study is conducted through a survey questionnaire and interpreted with Excel software. The hypothesis is that students that are majoring in …

A Study Of The Social Media Perceptions And Guest Satisfaction Concerning Recent Changes Related To The Genie+ System In The Walt Disney World Theme Parks, Kylie N. Bennett

Honors College Theses

This study examines the social media perceptions and guest satisfaction rates concerning recent changes related to the introduction of the Genie+ system in the Walt Disney World theme parks. Social media has allowed the public to share these opinions about changes in the Walt Disney World theme parks, but it is not known how these opinions compare to the lived guest experience. It is said that with the introduction of a paid standby queue bypass system the Walt Disney Company is making that aspect of its parks less accessible than in the past (Austin, 2022). This study uses a mixed …

How Digital Content Marketing Affects Viewership And Engagement Of Multiplayer Online Battle Arena Esport Events: An Examination Of League Of Legends, Joshua J. Lord

Honors College Theses

Recently esports, specifically Multiplayer Online Battle Arena (MOBA) esports has grown to where esports pull upwards of 150 million hours watched per specific major event. Despite this, esports and specifically Multiplayer Online Battle Arena esports have extraordinarily little literature on what factors affect viewership. This Honors thesis attempts to illustrate how the Digital Content Marketing (DCM) of esports affect the event’s viewership and engagement of viewers during and after the event using data from esports charts and social media. This study has theoretical implications for digital content marketing and expands the literature of esports and looks to spark future discussion …

The Mullet Coffee Shop And Tap House Business Plan, Baylor K. Bumford

Honors College Theses

This is a full business plan for a coffee shop and beer establishment in the city of Austin, Texas. Austin is the fastest growing city in the United States and an epicenter for both the coffee and brewery industries. Utilizing industry analysis, macro-environment analysis, marketing and financial research and personal interviews with twenty-seven potential customers in the area, a business plan of sufficient rigor to attract financing from a bank or investor has been prepared.

How Are The Decisions And Performance Of Businesses Within The Utilities Industry Shaped By The Issuance Of Debt?, Jasmine Alexander

Honors College Theses

This study explores how companies within the utilities industry choose to finance their companies through debt vs. equity. Results from regression analysis show that debt has a significantly greater negative impact on business performance, when compared to the use of equity. This leads to a conclusion that companies tend to utilize equity financing when faced with a positive outlook for their business performance. Conversely, companies utilize debt more when faced with a negative outlook regarding business performance.