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Elements Of The Nordic Leadership Framework, Origins, And Transferability, Maggie H. Chen
Elements Of The Nordic Leadership Framework, Origins, And Transferability, Maggie H. Chen
Honors Capstone Projects - All
Leadership styles can be classified into different buckets based on previously developed leadership framework theories such as transformational, transactional, charismatic, and democratic leadership. This thesis explores the characteristics that define the Nordic style of leadership from a cross-cultural perspective. Under the assumption that the four Nordic nations: Denmark, Finland, Norway, and Sweden share a similar set of leadership practices, my capstone investigates the linkage between the Nordic national cultures and the influences on the leadership approach. The four small, but powerful nations are the homes to many corporations recognized for their highly innovative solutions to meet consumer needs. Nordic leaders …
Ethical Marketing Controversial Products And Promotional Practices, Jared D. Cohen
Ethical Marketing Controversial Products And Promotional Practices, Jared D. Cohen
Honors Capstone Projects - All
In the field of business ethics, there has been much written and discussed about ethical matters in areas where there is a distinct right and wrong, but relatively little written about how to make decisions when the ethical issue isn’t as black and white. When marketing a product, it is one’s hope that ethical issues are typically not inherent to the marketer; however, when one has the unenviable task of marketing a controversial product, it becomes a true question of “gray-area” ethics that makes marketing decisions more difficult to make. Companies depend on marketing, as it is the one higher-level …
Fads And Children: The Early Culture Of Consumption, Tamika S. Laldee
Fads And Children: The Early Culture Of Consumption, Tamika S. Laldee
Honors Capstone Projects - All
Fads have the ability to consume our attention and cause us to defy our better judgments. They have the power to pervade society with an intensity that rivals the infectiousness of an epidemic. Despite the influence of this phenomenon, there is no systematic assessment of the emergence of fads and their impacts on society. This thesis, “Fads and Children: The Early Culture of Consumption,” examines the effects of fads on children and families. This project begins by highlighting the fundamental characteristics of fads and how fads differ from traditional products. Since a discussion of the entire subject of fads would …