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Articles 1 - 16 of 16
Full-Text Articles in Business
The Alumni Base Holds The Institution In Their Heart: Alumni Decision Making And Communication Strategies During University Leadership Change, Brandy Cox Jackson
The Alumni Base Holds The Institution In Their Heart: Alumni Decision Making And Communication Strategies During University Leadership Change, Brandy Cox Jackson
Graduate Theses and Dissertations
The purpose of the research was to understand how alumni executives make decisions and formulate communication strategies during university leadership change. The research was based on the trends found by the American Council on Education that the tenure of the college president has been on the decline since 2006 and is currently 5.9 years. Multiple factors have been identified in the literature that have led to this decline. The research focused on the largest constituency of most universities, its alumni base, and provides context and a description of decision making and communication strategies for alumni executives navigating leadership change. The …
Social Media Impacts On Arkansas Consumer Perceptions Of Gmos, Elizabeth R. Berner
Social Media Impacts On Arkansas Consumer Perceptions Of Gmos, Elizabeth R. Berner
Graduate Theses and Dissertations
This study builds upon previous consumer perceptions of GMOs studies. A need existed to determine what, if any, effects social media messages about GMOs had on consumer perceptions in Arkansas. The study utilized a qualitative approach with three focus groups. Data were analyzed using descriptive code. Participants were found to have a general understanding of GMOs, though discussion about what a GMO product was took an uncertain tone. Most participants did not consider GMOs as a factor when purchasing products. Rather participants considered characteristics such as price, quality, and convenience. Participants did not believe the infographics had changed their opinions …
Exploring Success Factors Of Women Senior Leaders In The United States Paper Manufacturing Operations Industry: A Phenomenological Study, Ericka Eggleston
Exploring Success Factors Of Women Senior Leaders In The United States Paper Manufacturing Operations Industry: A Phenomenological Study, Ericka Eggleston
Graduate Theses and Dissertations
The purpose of this study is to understand how women describe their journey to becoming senior leaders within the operations sector of the Paper Manufacturing Industry. This study will provide insights about how women in the male-dominated Paper Manufacturing Industry (PMI) assumed leadership positions. This pre-registered study will offer the framework for this study to be carried out at the University of Arkansas. The researcher will apply a descriptive phenomenological approach that will use semi-structured questions to understand the strategies they used to navigate their career path. Snowball sampling will be used to select 5-15 participants who provide their perceptions …
Airbnb Valuation: A Machine Learning Approach, Katherine Wyatt
Airbnb Valuation: A Machine Learning Approach, Katherine Wyatt
Graduate Theses and Dissertations
This thesis uses a geospatially-enhanced, machine learning approach to investigate variations in rental success on the peer-to-peer property sharing website Airbnb.com. Geographic factors, listing attributes and amenities, customer response metrics, and host attributes are included in decision tree modeling to predict the short-term probability of receiving a review. The most important variables in increasing model accuracy are assessed and variations in the importance of these variables investigated using Shapley values.
Evaluating Garment Fit Perception For Pregnant Women During 1st, 2nd, Or 3rd Trimesters, Nelima Zipporah Barasa
Evaluating Garment Fit Perception For Pregnant Women During 1st, 2nd, Or 3rd Trimesters, Nelima Zipporah Barasa
Graduate Theses and Dissertations
During pregnancy, women experience diverse physical body changes as the pregnancy progresses through different periods. It has been noted that anthropometric changes occur during pregnancy in a non-linear manner and can be measured using 3D body scanners at various stages of pregnancy. The changes are diverse, and impact pregnant women's garment fit differently as the pregnancy progresses through each trimester. Pregnant women have experience in dressing their pre-pregnant bodies in stylish garments and would similarly want to dress fashionably when pregnant. This has led to the need for garments that can accommodate body changes comfortably and fashionably without losing the …
The Intersection Of Employee Engagement And Employee Health: A Quantitative Evaluation Of The Use Of Engagement Tactics In Improving The Health Of A Workforce, Andrew Buffenbarger
The Intersection Of Employee Engagement And Employee Health: A Quantitative Evaluation Of The Use Of Engagement Tactics In Improving The Health Of A Workforce, Andrew Buffenbarger
Graduate Theses and Dissertations
Employers have a vested interest in the health of employees, but employee wellness programs have not proven themselves an effective tactic for employers to motivate employees to live healthier lives. Employees who suffer from chronic disease are less productive than healthier peers, are more expensive to insure, have higher rates of absenteeism, and are more prone to suffer from performance-reducing levels of stress and burnout (Shuck et al., 2021; Jones et al., 2019; Mattke et al., 2013). The problem is that employee wellness programs are often not effective at improving the health of employee populations (Song & Baicker, 2019; Jones …
Do Fas Large Export Sales Reports Move Commodity Futures Markets?, William Johnson
Do Fas Large Export Sales Reports Move Commodity Futures Markets?, William Johnson
Graduate Theses and Dissertations
This study sought to determine if the Large Export Reports from the USDA Foreign Agriculture Service have any discernible market-moving impact on particular commodity futures markets. The effect of the reports on futures markets is investigated using four different methods: the average return event study approach, the multiple regression with binary variables model, the autoregressive time series model, and the event spline model. The average returns showed that the FAS's Large Export Sales Reports had no influence on the pricing of wheat futures, but did have a considerable impact on the returns from days before and after the release of …
Index Fund Ownership And Stock Price Efficiency: Evidence From Quarterly Earnings Seasons, Joe López Vilaró
Index Fund Ownership And Stock Price Efficiency: Evidence From Quarterly Earnings Seasons, Joe López Vilaró
Graduate Theses and Dissertations
While prior research argues that individual investors benefit from a switch to passive investment in index funds (French 2008, Bond and García 2022), higher levels of index fund ownership of firm shares lead to competing factors that influence a firm’s price efficiency (i.e., the speed and accuracy with which a firm’s stock price reflects investor consensus on the information provided about a firm). If relative investor sophistication increases as index fund ownership increases, there is a benefit to the firm’s price efficiency. Yet, more shares held passively limit the shares available for investors to actively incorporate firm news, adversely impacting …
Non-Physical Abuse In Sports: Organizational Culture’S Role, Ian O'Rourke
Non-Physical Abuse In Sports: Organizational Culture’S Role, Ian O'Rourke
Graduate Theses and Dissertations
The purpose of this study was to explore the perceptions of sport professionals who worked in organizations that tolerated non-physical abuse. This qualitative study used active interviewing and grounded-theory design to guide the data collection and coding efforts. The data identified emerging themes to generate essential theory. The research collected data through interviews with 10 sport professionals. This phenomenological study looked at sport professionals’ experiences who worked at private sport organizations and those that worked within a university athletic department. Interview responses illustrated that all participants experienced comparable treatment and felt similarly to the non-physical abuse taking place. An interesting …
Beef And Dairy Substitution Effects Associated With Carbon Labeling And An Information Intervention, Sara Gardner Hedgecock
Beef And Dairy Substitution Effects Associated With Carbon Labeling And An Information Intervention, Sara Gardner Hedgecock
Graduate Theses and Dissertations
Understanding consumer perceptions of carbon emissions in agriculture is a critical step to help increase the sustainability of food consumption. According to the Food and Agriculture Organization of the United Nations, 14.5 percent of all global anthropogenic GHG emissions are estimated to be represented by livestock (FAO), and cattle, raised for beef and milk, are the largest animal species responsible for emissions, comprising over 60 percent of the livestock sector’s emissions. This motivates this study’s analysis of beef and dairy milk products and alternatives. To better understand how consumers may substitute meat and milk products when provided with information about …
Sharing Economy Last Mile Delivery: Three Essays Addressing Operational Challenges, Customer Expectations, And Supply Uncertainty, Nicolò Masorgo
Sharing Economy Last Mile Delivery: Three Essays Addressing Operational Challenges, Customer Expectations, And Supply Uncertainty, Nicolò Masorgo
Graduate Theses and Dissertations
Last mile delivery has become a critical competitive dimension facing retail supply chains. At the same time, the emergence of sharing economy platforms has introduced unique operational challenges and benefits that enable and inhibit retailers’ last mile delivery goals. This dissertation investigates key challenges faced by crowdshipping platforms used in last mile delivery related to crowdsourced delivery drivers, driver-customer interaction, and customer expectations. We investigate the research questions of this dissertation through a multi-method design approach, complementing a rich archival dataset comprised of several million orders retrieved from a Fortune 100 retail crowdshipping platform, with scenario-based experiments. Specifically, the first …
Live Music Venue Marketing In A Post-Covid Northwest Arkansas, Griffen Walden
Live Music Venue Marketing In A Post-Covid Northwest Arkansas, Griffen Walden
Graduate Theses and Dissertations
What does a medium sized music venue, nearing its centennial in a college town, do when its doors have closed for the first time since a short 2004 renovation, due to the novel Coronavirus Pandemic? George’s Majestic Lounge, the historic live music venue located in the heart of downtown Fayetteville, Arkansas, ceased operation for 134 days, its longest ever closure, and emerged into a climate massively different from what it had entered the pandemic in (Drury, et al. 2021). This venue has stood the test of time; opened in 1927 by George Pappas, it has remained in its railroad-adjacent position …
Essays Examining Humanitarian Supply Chains: Investigating Operational Characteristics, Activities, And Performance, Llord Brooks
Essays Examining Humanitarian Supply Chains: Investigating Operational Characteristics, Activities, And Performance, Llord Brooks
Graduate Theses and Dissertations
As the frequency and severity of disasters continue to increase, the need for collaboration amongst all humanitarian stakeholders in humanitarian supply chain activities during all aspects of the disaster cycle has become more critical to the success of relief operations. Humanitarian non-governmental organizations (NGOs) are voluntary organizations operating in highly dynamic and chaotic environments to provide aid to people in need. But as the impact of disaster increases and the funding becomes more limited and competitive, they face mounting pressures from stakeholders to improve the quality of their operations. Similarly, private organizations are also under higher levels of scrutiny to …
Effect Of Nanobubble-Oxygenated Water For Irrigation Of Sand-Based Golf Course Putting Greens, Eric Deboer
Effect Of Nanobubble-Oxygenated Water For Irrigation Of Sand-Based Golf Course Putting Greens, Eric Deboer
Graduate Theses and Dissertations
Nanobubbles (NBs) are sub-micron, stable cavities of gas. The properties of NBs theoretically allow long bubble residence times and high gas dissolution rates resulting in the supersaturation of oxygen in water. Adequate soil aeration is a constant concern for producers of agricultural and horticultural crops. Because of their unique properties, NBs have been investigated for oxygenating water used in the irrigation of various agricultural and horticultural crops to increase soil oxygen concentration. Creeping bentgrass (Agrostis stolonifera L.) is the most widely used turfgrass for golf course putting green surfaces. Golf course superintendents use various methods to increase soil oxygen in …
Crafting The Brand: Characterizing Consumer Perspective Of Brand Equity Among Microbreweries In Northwest Arkansas, Alyssa Johnson
Crafting The Brand: Characterizing Consumer Perspective Of Brand Equity Among Microbreweries In Northwest Arkansas, Alyssa Johnson
Graduate Theses and Dissertations
Craft beer and craft breweries are on the rise across the United States and more importantly, in Arkansas. Throughout the past two decades, craft beer has gained popularity in the state of Arkansas as the number of craft breweries have risen across the state. However, there is currently little literature on how branding in craft breweries in Northwest Arkansas is used to gain and retain loyal consumers. This study aimed to add to the academic literature and provide practical recommendations to practitioners on how brand equity is built among craft breweries in Northwest Arkansas, using qualitative interviews. Marketing strategies of …
The Cost Of Organizational Change For Rural Community Colleges, Randy Clayton Scaggs
The Cost Of Organizational Change For Rural Community Colleges, Randy Clayton Scaggs
Graduate Theses and Dissertations
This qualitative study will investigate the unintended consequences of implementing structural change in a rural community college in the mid-South region of the United States. Specifically, this study will examine the unanticipated outcomes of merging student affairs and academic affairs into one division. Scant empirical evidence exists about the benefits of this structural change or literature reviewing assessments of the unanticipated financial and nonfinancial costs to the institution. This critical case study is situated in a rural community college that recently changed its organizational structure by combining the academic and student affairs divisions. A purposeful sample, from different levels of …