Business Commons^™

The Institutional Legacy And The Development Of An Australian National Innovation System, Simon Ville

Faculty of Commerce - Papers (Archive)

Institutions are the rules of the game that help to shape the long-term historical development of societies. They mediate human interaction and can be more or less formal (or tangible) in nature ranging from systems of government to common modes of behaviour. Most formal institutions can be distinguished as economic, social, political or cultural in nature although such distinctions are more difficult to make for informal institutions. What is certain is the pervasive impact of all types of institutions on a country’s multifaceted development. Thus, economic performance may be shaped as much by a nation’s legal system as by its …

Cross-Cultural Differences In The Development Of Trust In Relational Service Exchange - An Empirical Analysis Of The Moderating Role Of Uncertainly Avoidance, Jan H. Schumann, Florian Wangenheim, Zhilin Yang, Sandra Praxmarer, Fernando Jinenez, Marcin Komor, G Shainesh

Faculty of Commerce - Papers (Archive)

Customer trust is of high importance for customer relationship management in services.

While service providers increasingly provide their services globally, little is known about cross-cultural differences in the way customers develop trust in their service providers. The present paper fills this void by providing a research model that builds on the idea that cross-cultural differences in the development of trust can be explained by moderating effects of uncertainty avoidance. This view is supported by results of an empirical analysis conducted in the banking context in six countries. Managerial implications are derived and directions for further research are proposed.