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Faculty of Business - Papers (Archive)

2014

Social

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Full-Text Articles in Business

Tourism Marketing Communications On A Chinese Social Media Platform, Jing Ge Jan 2014

Tourism Marketing Communications On A Chinese Social Media Platform, Jing Ge

Faculty of Business - Papers (Archive)

Social media have become important communicative platforms for tourism marketers but it is not clear if and how the communicative language of marketerto- consumer is different from consumer-to-consumer. Given the enormous growth of both tourism and social media in China, this paper focuses on patterns in language use by the Chinese tourism marketers on Weibo. Using systemic semiotic approach, it selects and investigates two corpora of communication on Weibo - tourism to consumer and consumer to consumer. This study expects to provide the firm understanding and categorize the patterns in the language used by Chinese social media marketers so that …


Building Academic Capability To Facilitate And Support The Transition Of First Year Social Inclusion Business Students, Michael Zanko, Jan Turbill, Bonnie Cord Jan 2014

Building Academic Capability To Facilitate And Support The Transition Of First Year Social Inclusion Business Students, Michael Zanko, Jan Turbill, Bonnie Cord

Faculty of Business - Papers (Archive)

The first year in higher education has been of growing interest particularly in light of the Australian Federal Government's mandate to target students from socially disadvantaged backgrounds. This paper reports on one faculty's Social Inclusion Project designed to help teachers support first year student transition into tertiary studies. This paper outlines an action learning project directed at building knowledge and skills around transition pedagogy for subject coordinators of core first year business subjects. The project was deliberately designed to develop academics' ability to confidently monitor students' progress through the use of both formative and summative assessment practices and to modify …


What Happens When Digital Information Systems Are Brought Into Health And Social Care? Comparing Approaches To Social Policy In England And Australia, Susan Baines, Penelope Hill, Karin Garrety Jan 2014

What Happens When Digital Information Systems Are Brought Into Health And Social Care? Comparing Approaches To Social Policy In England And Australia, Susan Baines, Penelope Hill, Karin Garrety

Faculty of Business - Papers (Archive)

This review article offers a brief comparative overview of approaches to the application of public sector information systems in England and Australia, with particular reference to health and social care. Since the 1990s, reforms to the public sector in both countries have looked to information and communication technologies (ICTs) from the private sector as the key to modern, citizen-centred services. These efforts have been conducted in the wider context of New Public Management, with the emphasis on the marketisation of government services, reducing the size of the state, and improvements in efficiency. Both countries are typically seen as being at, …


The Relationship Between Corporate Social Responsibility Disclosure And Financial Performance: Evidence From Thailand, Wisuttorn Jitaree, Sudhir C. Lodh, Shyam S. Bhati Jan 2014

The Relationship Between Corporate Social Responsibility Disclosure And Financial Performance: Evidence From Thailand, Wisuttorn Jitaree, Sudhir C. Lodh, Shyam S. Bhati

Faculty of Business - Papers (Archive)

This study examines the relationship between corporate social responsibility (CSR) disclosure and financial performance in Thailand during the period 2009-2011. Four measures of financial performance were used based on data extracted from the annual reports of 232 firms listed on the Stock Exchange of Thailand. A CSR disclosure index was constructed to measure the extent and dimensions of CSR disclosure. Overall, the results from the empirical analysis provide some evidence of positive relationship between financial performance and CSR disclosure. This study adds further evidence to the literature on the relationship between the CSR and financial performance in an emerging country. …


Social Media Semantics: Analysing Meanings In Multimodal Online Conversations, Michael Ibrahim Mehmet, Rodney J. Clarke, Karlheinz Kautz Jan 2014

Social Media Semantics: Analysing Meanings In Multimodal Online Conversations, Michael Ibrahim Mehmet, Rodney J. Clarke, Karlheinz Kautz

Faculty of Business - Papers (Archive)

There is a growing need to comprehensively understand how messages and online conversations construct and convey meanings especially when they are likely to be distributed across multiple social media platforms. This paper introduces a framework to address this need, the Social Semiotic Multimodal (SSMM) framework based on multimodal extensions to Systemic Functional Linguistics, a semiotic theory of language. The framework uses a set of expansion resources, to reveal how the meanings of social media messages are chained together to form online conversations. These meanings are frequently distributed across more than one social media platform. This semantic approach is exemplified using …


Local Government Service Systems Improvement: Exposing The Social Networks, Matthew Pepper, Andrew Sense Jan 2014

Local Government Service Systems Improvement: Exposing The Social Networks, Matthew Pepper, Andrew Sense

Faculty of Business - Papers (Archive)

Using a local government (LG) case study, this paper describes and qualitatively explores the value and use of social network analysis (SNA) in creating a rich environment for service network innovation and development. The case study analysed manages regional planning development applications and involves a complex social network. The study underpins the view that in LG service environments, mechanistic models for systems improvement are on their own inadequate. SNA constitutes an essential complementary development framework underpinning continuous innovation through human and social capital development. Findings presented are profound for local government and multiple service contexts and argue for a greater …


Degrees Of Sophistication In Social Media Adoption For Tourism Operators In Australia - A Preliminary Analysis, Nina Mistilis, Ulrike Gretzel Jan 2014

Degrees Of Sophistication In Social Media Adoption For Tourism Operators In Australia - A Preliminary Analysis, Nina Mistilis, Ulrike Gretzel

Faculty of Business - Papers (Archive)

Given that SM is one of the "mega trends" that has significantly impacted the tourism system, this paper aims to provide an initial analysis for tourism operators in Australia in terms of the degrees of sophistication of SM adoption. A survey of 2172 tourism operators in Australia across five industry sectors revealed that two thirds had a Social Media site presence. However, in terms of sophistication measured by number of sites on which they had a presence, their updating frequency of site contents and monitoring the number and level of consumer engagement, the results indicated the level of sophistication could …


Consumers As Value Creators: Exploring Value Self-Creation In Social Marketing, Angie Mccosker, Nadia Zainuddin, Wing Yin Leona Tam Jan 2014

Consumers As Value Creators: Exploring Value Self-Creation In Social Marketing, Angie Mccosker, Nadia Zainuddin, Wing Yin Leona Tam

Faculty of Business - Papers (Archive)

Value creation is an important part of social marketing, which attempts to create value for target audiences to induce behaviour change (Kotler & Lee, 2011). Social marketing is often concerned with voluntary behaviour change, and as such, requires a level of active consumer participation within the value creation process. The voluntary nature of many social marketing activities suggests that the experiential value of these behaviours is proactive. Holbrook (1994) distinguishes between passive and active value in commercial marketing, whereby passive value is experienced by consumers reactively in response to the consumption of an object or service, and active value is …


Stakeholders' Power, Corporate Characteristics, And Social And Environmental Disclosure: Evidence From China, Yingjun Lu, Indra Abeysekera Jan 2014

Stakeholders' Power, Corporate Characteristics, And Social And Environmental Disclosure: Evidence From China, Yingjun Lu, Indra Abeysekera

Faculty of Business - Papers (Archive)

This paper investigates the influences of stakeholders' power and corporate characteristics on social and environmental disclosure practices of socially responsible Chinese listed firms identified by a social responsibility ranking list. A stakeholder-driven, three-dimensional social and environmental disclosure index including disclosure quantity, disclosure type quality and disclosure item quality, is constructed to assess sample firms' social and environmental disclosures in their two public reports: annual reports and corporate social responsibility reports. Findings indicate that corporate social and environmental disclosures have significant and positive associations with firm size, profitability, and industry classification. The roles of various powerful stakeholders in influencing corporate social …


Re-Viewing Student Teamwork: Preparation For The 'Real World' Or Bundles Of Situated Social Practices?, Christopher Sykes, Lee Moerman, Belinda Kathlyn Gibbons-Parrish, Bonnie Cord Jan 2014

Re-Viewing Student Teamwork: Preparation For The 'Real World' Or Bundles Of Situated Social Practices?, Christopher Sykes, Lee Moerman, Belinda Kathlyn Gibbons-Parrish, Bonnie Cord

Faculty of Business - Papers (Archive)

Research in Australian business education continues to emphasise the importance of students learning teamwork as an integral part of the undergraduate curriculum. However, entrenched conceptual and practical confusion as to what the term 'teamwork' means and how it ought to be enacted remains a vexed issue capable of distorting and diminishing teamwork, learning and related pedagogy. In this paper, we critically re-examine the view that developing teamwork in an undergraduate business degree equips students for work in the real world. By focusing on the 'real world' metaphor-in-use in a cross-disciplinary business capstone subject, we interrogate the spatio-temporal dimensions of teamwork …


Social Risk In Female Entrepreneurship, Roshni Narendran Jan 2014

Social Risk In Female Entrepreneurship, Roshni Narendran

Faculty of Business - Papers (Archive)

The aim of this chapter is to introduce an alternate means of conceptualising risk, as well as, intercede the concept to the situation of Indian female entrepreneurs. In most contexts, risk tends to be associated with finance (Buttner & Rosen 1988; Jianonkoplos & Bernasek 1998; Verheul & Thurik 2001); however, other intricacies hindering the growth of female entrepreneurship need to be considered. This aspect is trivial when studies are conducted in a culturally rich country like India. When analysing the situation of women in India, researchers refer to the Manusmriti to highlight the social stigma against women in India. Manusmiriti …


Connecting Isolated Senior Citizens: Illustrating The Complexity Of Social Information Systems Development, Carole Alcock, Lois Burgess, Helen Hasan Jan 2014

Connecting Isolated Senior Citizens: Illustrating The Complexity Of Social Information Systems Development, Carole Alcock, Lois Burgess, Helen Hasan

Faculty of Business - Papers (Archive)

In Australia, complex issues relating to an ageing population are confronting governments, communities and individuals (APC 2011). This is a common concern in most developed countries and one where IS can play a significant role. Some studies have suggested that social well-being could be enhanced by participation in online activities (ADHA 2011). Reports in aged care research literature indicate that loneliness and isolation are among the main problems encountered by people living well into their 80s and 90s (Coughlan 2011). Those still in their home receive basic medical and support services, sometimes via the Internet, but their lack of mobility …