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Full-Text Articles in Business

Developing Sustainable Leadership Strategies To Increase Corporate Revenue, Linda Goulet Crosby Jan 2016

Developing Sustainable Leadership Strategies To Increase Corporate Revenue, Linda Goulet Crosby

Walden Dissertations and Doctoral Studies

The business environment is in constant flux where stakeholders encourage organizational leaders to consider sustainable business tactics alongside corporate profits. While most business leaders recognize the importance of including sustainability into corporate goals, evidence suggested that only 10% have sustainable action plans in place. Using the honeybee leadership model as the conceptual framework, the purpose of this qualitative case study was to explore the sustainable leadership strategies that business leaders from small- and medium- sized companies integrated to increase corporate revenue. These companies were B Corp certified which ensures a third party endorsement of sustainable practices. The data were collected …


Managing Effective Communication After A Crisis, Enid Alane Thompson Jan 2016

Managing Effective Communication After A Crisis, Enid Alane Thompson

Walden Dissertations and Doctoral Studies

Despite the effects of natural disasters on small business owners, the owners' communication strategies to alleviate loss to their companies' profitability remain problematic. The purpose of this qualitative descriptive multiunit case study was to explore what communication strategies some small business owners developed and implemented for facilitating resuming their business operations after a natural disaster. The targeted population consisted of 2 small business owners located along the Belmar Boardwalk in Belmar, New Jersey. The conceptual framework for this study was Coombs' situational crisis communication theory. The case data collected were from semistructured interviews and company documents. Employing member checking and …