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Full-Text Articles in Business

A Framework For Case-Based Reasoning Integration On Knowledge Management Systems, Seung Hwan Kang, Sim K. Lau Jan 2003

A Framework For Case-Based Reasoning Integration On Knowledge Management Systems, Seung Hwan Kang, Sim K. Lau

Faculty of Commerce - Papers (Archive)

To support the sharing and reusing of well-defined knowledge among knowledge management systems, it is useful to use standardised formalisation. It is also common effort to difficulty of knowledge acquisition known as knowledge acquisition bottleneck. In this paper investigates the feasibility of using techniques in case-based reasoning of artificial intelligence for the knowledge acquisition phase in knowledge management systems. The need of an ontological approach of the semantic web for well-defined set of domain knowledge is proposed in order to avoid knowledge acquisition bottleneck. Our viewpoint of this approach is that the ontology-driven mechanism allows us to provide standardised structured …


Increasing Acceptance Of Managers For The Use Of Marketing Decision Support Systems, Danielle Stern Jan 2003

Increasing Acceptance Of Managers For The Use Of Marketing Decision Support Systems, Danielle Stern

Faculty of Commerce - Papers (Archive)

There have been many investigations into decision support systems and the range of benefits they can provide to an organisation. Despite the increased use of these systems in professional practice, there remains a lack of acceptance towards marketing decision models, with many managers resisting their full implementation. This paper presents results of a task designed to explore the extent to which decision models are understood. Although findings show low levels of understanding, it appears that relevant ability and skill can be learned. Educational programs could use the task to raise awareness of problems related to human misjudgment and to demonstrate …


Information Systems Development As A Research Method, Helen Hasan Jan 2003

Information Systems Development As A Research Method, Helen Hasan

Faculty of Business - Papers (Archive)

This paper takes the stance that some cases of information systems development can be considered knowledge creating activities, and, in those cases, information systems development can be a legitimate research method. In these cases not only is knowledge created about the development process itself but also a deeper understanding emerges about the organisational problem that the system is designed to solve. The paper begins with a brief overview of research in the design sciences and a comparison of research methods that are concerned with the design, and use, of information systems. This is followed by an assessment of the way …