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Full-Text Articles in Business

Investor Reaction To Exploration Versus Exploitation Using An Asorptive Capacity Lens, Kevin Walsh Dec 2021

Investor Reaction To Exploration Versus Exploitation Using An Asorptive Capacity Lens, Kevin Walsh

Theses and Dissertations

In his seminal work, March (1991) points to innovation as a key to a firm’s survival. In this dissertation proposal, I seek to build on March’s research by leveraging his construct of balancing a focus on improving existing capabilities (“exploitation”) while simultaneously creating new competencies (“exploration”). These two approaches to innovation are often viewed as requiring a firm to leverage very different skills. Not only are there differing skills, but the level of risk and potential reward also vary based on a firm’s decision to focus on exploration versus exploitation. The reaction of investors to this dichotomy is the focus …


The Ambience Of Innovation: A Material Semiotic Analysis Of Corporate And Community Innovation Sites, Reed Stratton May 2016

The Ambience Of Innovation: A Material Semiotic Analysis Of Corporate And Community Innovation Sites, Reed Stratton

Theses and Dissertations

There are unprecedented opportunities in professional and technical writing (PTW) and rhetoric research thanks to a contemporary expansion of rhetorical studies beyond the linguistic/symbolic and into the material, accounting for the rhetorical contributions of “nonhumans” (Latour Reassembling the Social). Material rhetoric frameworks such as Thomas Rickert’s ambient rhetoric and Bruno Latour’s actor-network theory, provide fertile grounds for PTW/rhetoric research that explores the diffusion of “rhetoric into material space” (Rickert xii) which has especially exciting implications for the study of place and how it embodies values and rhetorically shapes acting, thinking, and the entire spectrum of “human flourishing” (Rickert xii).

This …