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Full-Text Articles in Business
The Impact Of Medical Device Usability And Accessibility Information On Purchasing Decisions Of People Without Disabilities, Maysam M. Ardehali
The Impact Of Medical Device Usability And Accessibility Information On Purchasing Decisions Of People Without Disabilities, Maysam M. Ardehali
Theses and Dissertations
The disparity between people with and without disabilities in timely diagnosis and appropriate treatment is exacerbated by inaccessible medical devices. The industry appears reluctant to address the shortcomings or provide usability and accessibility information to enhance the purchasing decisions of people with disabilities. This reluctance is mainly caused by the lack of market motivation based on perceptions of market size and the profitability of investments in accessibility evaluation and improvement. This study aims to challenge this notion by demonstrating that usability and accessibility information do not solely benefit what may be considered a “niche market,” and the purchasing decisions of …
Design Thinking & The Entrepreneurial Mindset In The Collegiate Music Classroom, Antonina M.C. Johnston
Design Thinking & The Entrepreneurial Mindset In The Collegiate Music Classroom, Antonina M.C. Johnston
Theses and Dissertations
The purpose of this research study was to investigate the implementation of design thinking andan entrepreneurial mindset into a collegiate music classroom, where students have an interest in applying business acumen and entrepreneurship to their future plans as teaching and performing artists. The following questions guided this study: 1) are there benefits to introducing design thinking and the entrepreneurial mindset to music students as they transition from student to professional?; 2) will the addition of these approaches give students greater confidence as arts entrepreneurs?; 3) how can design thinking and the entrepreneurial mindset methodologies be successfully introduced and practiced throughout …