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University of San Diego

Undergraduate Honors Theses

Theses/Dissertations

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Full-Text Articles in Business

Women In Leadership: How Far Have We Come And Where Do We Go?, Alexandra Hill Dec 2023

Women In Leadership: How Far Have We Come And Where Do We Go?, Alexandra Hill

Undergraduate Honors Theses

Corporate leadership has evolved throughout the decades due to societal and organizational changes. With a shift towards a more equitable workplace, women have taken on higher executive roles. While there has been progress, women are still outnumbered in leadership positions. Where do we go from here? What can organizations and society do to advance the idea of leadership as a gender-neutral concept? This paper researches the evolution of leadership theory, the gender differences in women’s leadership styles, and the challenges women encounter in their positions of power. Through analysis of the internal and external barriers facing women’s advancement into and …


Financial Literacy In College Today: Is It Needed?, Jasper Tatsuya Lem May 2023

Financial Literacy In College Today: Is It Needed?, Jasper Tatsuya Lem

Undergraduate Honors Theses

Californians are facing several financial crises, headlined by 4.5 million Californians falling below the poverty line, a 4.2% unemployment rate, and the fall of Silicon Valley Bank in early March 2023. In the face of these perilous circumstances, it is worth asking if California’s education system could be improved to accommodate more financial literacy classes. Currently, the Golden State does not mandate a financial literacy course in any level of education, kindergarten through senior year of college. Previous research indicates that financial literacy courses would be more effective if mandated in college courses rather than high school. However, there has …


The Current Place Of Corporate Identity Due To Changing Demographics And Corporate Communication Structures, Jordan Exline May 2022

The Current Place Of Corporate Identity Due To Changing Demographics And Corporate Communication Structures, Jordan Exline

Undergraduate Honors Theses

Our business environment is in a period of significant change. We have a new generation beginning to enter the workforce that requires different levels of communication and the phase-out and incorporation of remote/hybrid work resulting from the pandemic. Corporate identity could be at stake as a result, and how will that affect employees at a company? This study analyzes how corporate identity applies to the business of the future, what makes an impact on its connectivity, and the links between identity and work environment and communication. The goal is to understand what can be adjusted to increase the relevance of …


Becoming A More Empathetic Leader And Person, Rachel Shellstrom May 2022

Becoming A More Empathetic Leader And Person, Rachel Shellstrom

Undergraduate Honors Theses

When defining empathy, the most common definition is “stepping into someone else’s shoes.” Along with this definition, many also share that it is important to have empathy and be an empathetic person. Yet, when thinking about its importance and this definition, a few questions arise: can we actually step into someone else’s shoes? Can we truly understand what someone else is feeling and experiencing if we are not them or do not hold the same identities that they do? Through a deeper exploration of existing empathy building certificate programs and empathy research, this thesis project explores these exact questions and …


Collections As Currency? New Approaches To Art Museum’S Deaccessioning Dilemmas, Juliana Guerra May 2022

Collections As Currency? New Approaches To Art Museum’S Deaccessioning Dilemmas, Juliana Guerra

Undergraduate Honors Theses

The Association of Art Museum Directors (AAMD) defines deaccessioning as “the process by which a work of art or other object is permanently removed from a museum’s collection.” Though deaccessions have occurred quietly throughout history, these practices have been recently thrust into the spotlight as art museums grapple with the unprecedented economic challenges of the 21st century. While monetizing the collection is legal, it is undoubtedly controversial, especially in light of the AAMD’s pandemic-prompted decision to suspend sanctions on museums that apply these funds towards operations. With today’s booming art market, deaccessioning may provide an attractive windfall to a struggling …


How Covid-19 Has Accelerated The Shift Towards A More Sustainable Fashion Industry, Samantha Frances Casey May 2021

How Covid-19 Has Accelerated The Shift Towards A More Sustainable Fashion Industry, Samantha Frances Casey

Undergraduate Honors Theses

Sustainability in fast fashion is a pertinent issue as the fashion industry is one of the most environmentally damaging industries. Fashion retailers have started to integrate sustainability initiatives, but consumer preference is vital to making firms change their practices. As the COVID-19 pandemic hit the world in 2020, worldwide lockdowns exposed the fragility of the consumer-driven fast-fashion business model. This thesis will examine how COVID-19 has and will continue to impact sustainability in the fashion industry. More specifically, this thesis will examine the implications of consumer sustainability preferences brought about by the pandemic. These implications accelerate the preexisting sustainability trends …


The Challenges And Opportunities Created By A Global Pandemic's Effects On Consumer Shopping Behavior Within The Fashion Retail Industry, Kate O'Connor Nov 2020

The Challenges And Opportunities Created By A Global Pandemic's Effects On Consumer Shopping Behavior Within The Fashion Retail Industry, Kate O'Connor

Undergraduate Honors Theses

The fashion retail industry has already been undergoing an extensive transformation since the introduction of e-commerce in the late 1990s. However, changes in consumer shopping behavior caused by the COVID-19 pandemic have fundamentally altered the industry in a matter of months. Because the COVID-19 pandemic is relatively recent, there is a lack of literature regarding the challenges and opportunities for fashion retailers in light of these changes in consumer behavior. This project will illuminate the challenges and opportunities created by the COVID-19 pandemic for the different distribution modes in the fashion retail industry: brick and mortar stores, e-commerce, and omnichannel …


A Cross National Comparison Of Family Friendly Work Policies: The Potential Influence Of Cultural Values, Adeline Grace Hardten Nov 2020

A Cross National Comparison Of Family Friendly Work Policies: The Potential Influence Of Cultural Values, Adeline Grace Hardten

Undergraduate Honors Theses

Around the world people must work for a living, but also must raise their families. To balance these obligations, parents need high levels of support. But the existence of family friendly work policies, defined as paid parental leave and affordable, high-quality childcare, vary significantly across nations, making it difficult for many to obtain the necessary support. Research indicates that countries providing supportive family friendly policies see economic benefits, increases in profitability, and stronger overall youth development. Even though research reveals strong positive outcomes, there is a deficiency of exploration into why more countries still lack comprehensive policies that support working …


Investing In The Land Of O.Z.: The Promise Of Qualified Opportunity Zone Investing In Ameliorating Urban Blight, Lukas John Foy May 2020

Investing In The Land Of O.Z.: The Promise Of Qualified Opportunity Zone Investing In Ameliorating Urban Blight, Lukas John Foy

Undergraduate Honors Theses

In 2017, President Trump’s landmark Tax Cuts and Jobs Act introduced one of the most prolific federal incentives for real estate development in decades. In an effort to stimulate investment in neglected neighborhoods across all 50 states and five territories, the Federal Government authorized the designation of almost 9,000 blighted census tracts across the country as eligible for tax incentives. Investment in these tracts, deemed Qualified Opportunity Zones, allow investors to receive substantial capital gains deferral and possible capital gains exclusion at the end of the designated holding period, assuming they comply with the regulations of the program. While designed …


Psychographic Persona Development In The Picture Of Dorian Gray, Melody Day Dec 2019

Psychographic Persona Development In The Picture Of Dorian Gray, Melody Day

Undergraduate Honors Theses

When interviewed about his Victorian Gothic masterpiece, The Picture of Dorian Gray, Oscar Wilde once observed that “Basil Hallward is what I think I am: Lord Henry is what the world thinks of me: Dorian is what I would like to be—in other ages, perhaps” (Oscar Wilde). These three characters represent widely different types of people; in light of Wilde’s words, then, what does it truly mean to be Basil, Lord Henry, or Dorian Gray? In other words, what interests, opinions, and values held by these characters determine how each of them differ from one another? In my cross-discipline …


Location, Location, Location: Analyzing The Impact Of Pitch Command On At-Bat Outcomes In Major League Baseball, Noah Hilton May 2018

Location, Location, Location: Analyzing The Impact Of Pitch Command On At-Bat Outcomes In Major League Baseball, Noah Hilton

Undergraduate Honors Theses

In baseball, runs are considered the currency of the game. As a result, the foremost value of pitchers to their respective teams comes in the form of run prevention and keeping the opposing offense off the scoreboard as much as possible. While Major League Baseball has taken steps to better evaluate the run prevention skills of pitchers independent of their defensive teammates, new radar technology has made possible the research of specific skills related to a pitcher’s repertoire of offerings. In this article, the author first examines the relationship between various pitch characteristics — velocity, movement, and location — and …


Impact Of Photo Angle On Food Perceptions And Evaluation, Austin B. Jacobs May 2017

Impact Of Photo Angle On Food Perceptions And Evaluation, Austin B. Jacobs

Undergraduate Honors Theses

Food photography is an increasingly popular phenomenon, especially on social media. There are over 215 million photos on Instagram with the hashtag “food.” There is a growing trend to showcase the food on social media, as both health and “food art” has become part of popular culture. The purpose of this project is to explore how the photo angle utilized in the image influences a number of consumer outcomes, including evaluations of the food itself, the company, and desire to interact with the image. Specifically, pictures of food commonly employ either a three-quarter downward looking angle (as if you were …


Millennials As Consumers: Can Businesses Survive As Is?, Ashley N. Genoese May 2016

Millennials As Consumers: Can Businesses Survive As Is?, Ashley N. Genoese

Undergraduate Honors Theses

Each generation brings new challenges in which businesses must change their operations, marketing strategies, and other key factors of their company. With Millennials being the most unique generation, businesses will not only have to change all of these tactics, but might even run the risk of becoming irrelevant to this next generation. Also known as Generation Y, Millennials are classified as those born between the years 1981 – 2000, and in 2016 the current ages of Millennials are 16-35, but more typically identified as those ages 19-30 in the year 2016. Born and raised in the era of booming technology …


Corporate Tax Inversions: A Brief Overview, Hannah J. Mueller May 2016

Corporate Tax Inversions: A Brief Overview, Hannah J. Mueller

Undergraduate Honors Theses

The purpose of this report is to give a brief overview of corporate tax inversions and how policymakers are attempting to curb these efforts. The U.S. Treasury is starting to feel the effects of these inversions through decreased tax revenue as they have become more common for U.S. corporations. It is important for businesspersons to analyze this argument from both sides in order to better serve their clients. Corporations feel that an inversion is necessary in order to save money in taxes and maintain competitiveness in the global market. The government insists that corporations are taking advantage of business resources …


Connecting The Dots: How Iot Is Going To Revolutionize The Digital Marketing Landscape For Millennials, Chloe E. Spilotro Apr 2016

Connecting The Dots: How Iot Is Going To Revolutionize The Digital Marketing Landscape For Millennials, Chloe E. Spilotro

Undergraduate Honors Theses

The growing phenomenon of the Internet of Things (IoT), which is that any item capable of being connected to the Internet will be, presents an unprecedented opportunity for businesses. Using an extensive literature review, the current research examines the significant shift in marketing strategies that need to take place to target the millennial generation of as they adopt IoT. Most research defines the Millennial generation as those born from the early 1980s to the early 2000s. As individuals in this generation grow older, there are two behavioral implications: 1) their acceptance of technology suggests they will be quick to adopt …


Shaky Foundations: The Tradeoff Between Structural Safety And Financial Security, Grace Daly May 2015

Shaky Foundations: The Tradeoff Between Structural Safety And Financial Security, Grace Daly

Undergraduate Honors Theses

This paper investigates the relationship between the financial positions of a subcontractor and their performance on the construction site. Financial default by a subcontractor can cost general contractors additional time and expense, as they try to find replacements and keep the projects on schedule. This highlights the importance of vetting subcontractors before awarding a bid. This study attempts to bridge the gap between the subjective nature of construction quality and the more technical financial analysis in determining the overall quality of subcontractors. Safety measures are also incorporated into performance ratings. Data is collected for the years 2009 through 2014 from …


Bitcoin: Currency Of The Future Or Investment Property, Kelly Y. Yu May 2015

Bitcoin: Currency Of The Future Or Investment Property, Kelly Y. Yu

Undergraduate Honors Theses

We live in a digital age where almost every aspect of our lives is based on computerized information. In 2009, currency became digital in the form of Bitcoin. The existence of Bitcoin has brought a variety of obstacles to government agencies and regulators. Specifically, the Internal Revenue Service (IRS) has been debating the treatment of virtual currencies such as Bitcoin for tax reporting purposes. In March 2014, the IRS issued a notice classifying Bitcoin and other convertible virtual currencies as investment property, similar to stocks and bonds. The notice from the IRS provoked outrage from the Bitcoin community. This project …


The Actual Cost Of Cell Phones, Kelsey Engelhardt Dec 2014

The Actual Cost Of Cell Phones, Kelsey Engelhardt

Undergraduate Honors Theses

The Actual Cost of Cell Phones