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University of Central Florida

2019

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2019 Cnsjf: A Tantalizing Entertainment Experience Benefiting Curacao's Economy, Manuel A. Rivera, Robertico R. Croes Oct 2019

2019 Cnsjf: A Tantalizing Entertainment Experience Benefiting Curacao's Economy, Manuel A. Rivera, Robertico R. Croes

Dick Pope Sr. Institute Publications

The 2019 Curaçao North Sea Jazz Festival (CNSJF) was held during the U.S. Labor Day Weekend between August 29 and August 31. The festival has generated beautiful memories for many and is a compelling magnet for bringing people together. Its sizeable economic contribution, promotional value, and its appeal to new and affluent market segments are the most significant benefits of the CNSJF to the destination. These gripping results make the festival the flagship platform shaping Curaçao's future.

The festival attracted 5,008 international attendees, which spent US$2,522 per trip per person, and US$413 per day per person. Spending per person was …