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Full-Text Articles in Business

Let's Speculate About It: When And Why Consumers Want To Discuss Mystery Products, Aleksandra Kovacheva, Hillary Wiener Oct 2023

Let's Speculate About It: When And Why Consumers Want To Discuss Mystery Products, Aleksandra Kovacheva, Hillary Wiener

Marketing Faculty Scholarship

Research suggests that mystery products can be appealing to consumers and can motivate interest and purchase. In this paper, we examine a different benefit of these offerings – their effect on driving conversation. We propose that such products can prompt a conversation due to their ability to motivate joint speculation, or the process of thinking about possible resolutions of the uncertainty with others. We define this novel driver of conversation, delineate it from related constructs, and situate it in the literature. We then provide initial evidence for the proposed theory in seven studies (n = 2,835), demonstrating that mystery …


Do U.S. And International Stock Returns Depend On The Presidential Election Cycle Year?, Paul Peragine May 2023

Do U.S. And International Stock Returns Depend On The Presidential Election Cycle Year?, Paul Peragine

Financial Analyst

This paper aims to determine if U.S. and international stock returns are dependent on the U.S. four-year Presidential election cycle (PEC). Additionally, it expands on past literature by confirming past results and extending them to the present. It implements an economic integration variable, which is a measure of how correlated a country is economically to the U.S. The markets that are highly integrated with the U.S. follow a very similar pattern to that of the U.S. PEC, while weakly integrated countries are less likely to follow the U.S. return cycle. A Chow test confirms that economic integration status influences a …


Analyzing The Market Cap Responsiveness To Capital Discipline Policies For Us Oil And Gas Producers, Sampath Srungarum Apr 2023

Analyzing The Market Cap Responsiveness To Capital Discipline Policies For Us Oil And Gas Producers, Sampath Srungarum

Financial Analyst

In this paper, the effect of specific capital discipline policies, capital structure and capital expenditures, is measured. Financial data from 2014 to 2022 are used to measure the impact of capital discipline policies on market cap. Capital structure measured through the debt-to-equity ratio and capital expenditures were both regressed against market cap to determine correlation. The regressions were sorted according to correlation strength and then grouped based off certain firm characteristics: Market cap, Resource produced, Geographical diversity, and level of integration. The results show little to no relationship between the studied characteristics and the level of market responsiveness to the …